James (Nderitu) N.

Business Development Manager, EMEA (Crypto Custody)

Ruiru, Kenya

Experience

Aug 2024 - Present
1 year 1 month

Business Development Manager, EMEA (Crypto Custody)

Threshold

  • Manage the full sales lifecycle, from sourcing clients via phone, email and other methods, through to onboarding and ongoing client relationship management thereafter.
  • Generate qualified sales leads, create materials and proposals, conduct demos and close sales.
  • Become a Threshold expert, identifying and solving client needs, and managing client relationships.
  • Establish regular touchpoints to review progress against technical and strategic objectives, including roadmap discussions.
  • Conduct product demonstrations.
  • Work with marketing to provide market updates and customer feedback on running campaigns and messaging, with the aim of increasing the number and quality of leads.
  • Ensure detailed notes of client interactions are kept up to date in CRM with regular Sales analytics for management.
  • Provide customer upsell and expansion recommendations for platform products.
  • Represent the brand at conferences and industry events.
Jun 2023 - Jan 2024
8 months

Growth & Partnerships Consultant, Africa (Crypto)

Onramp Money

  • Explored potential business opportunities that allow Onramp Money to expand its operations.
  • Identified and established relationships with potential partners such as P2P cryptocurrency traders, payment providers and crypto exchanges.
  • Provided comprehensive information and analysis on local payment methods within specified jurisdictions.
  • Building long-term relationships with vendors and partners.
  • New fiat integration.
  • Analyzed transaction data of recently launched fiat currencies.
  • Attended events on behalf of Onramp Money.
Apr 2023 - Aug 2024
1 year 5 months

Business Development Manager, Africa (Crypto API)

Paychant

  • Develop and execute high-growth, outreach and prospecting strategies.
  • Acquire, build and maintain relationships with clients.
  • Understanding the needs of clients and partners at every stage of their development and consider how we can add value with product partnerships.
  • Negotiating with partners for favorable terms & conditions.
  • Building and maintaining strong relationships with internal cross-functional business units to create more efficient processes, identify bottlenecks, identify growth opportunities and increase our overall client success percentage.
  • Think strategically - Seeing the bigger picture and setting aims and objectives in order to develop and improve the business and reach new audiences.
  • Organizing Conferences. Speak at regional and national conferences regionally as well as nationally representing Paychant; Collaborate with local groups, foundations, startup incubators, and university groups to co-host events.
  • Conducting data analysis & visualization.
  • Collaborating with the technical team to ensure smooth integration of new fiat currencies.
  • Providing detailed insights and reports to aid efficient issue resolution.
Apr 2022 - Oct 2022
7 months

Business Development Executive

Standard Group PLC

  • Direct sales, market the E-commerce platforms and product pitches to potential new clients.
  • Created detailed proposal documents, negotiate the terms of agreement and close on sales.
  • Managed quality assurance through site evaluations, internal audits and customer surveys.
  • Liaised with Credit Control and clients regarding payment terms, debt collection and maintaining collection timelines.
  • Identified and researched opportunities that come up in new and existing markets.
  • Communicated with clients to understand their needs and offer solutions to their problems.
  • Created and launched promotional activities and market activations.
  • Created positive, long-lasting relationships with current and potential clients to foster customer retention and satisfaction.
Oct 2021 - Feb 2022
5 months

Onboarding Specialist (Consultant)

DUBUY by DP World

  • Understand the requirements and needs of a buyer/vendor during the onboarding process.
  • Monitored buyer/vendor's compliance to Dubuy requirement.
  • Initiated sales calls to existing customers to assess the need for replenishing inventories.
  • Monitored buyer/vendor satisfaction data and liaising with the buyers/vendor to take proactive measures for improvement.
  • Communicated with clients to understand their needs and offer solutions to their problems.
Aug 2020 - Aug 2021
1 year 1 month

Sales and Acquisition Executive

Sendy Ltd

  • Owned and executed an aggressive customer acquisition strategy; meet business targets.
  • Managed deal pipeline and source for new potential business deals by contacting potential partners; discovering and exploring opportunities.
  • Managed relationships with customers through phone calls, emails and visits to ensure customer retention and portfolio growth.
  • Followed up and facilitated customer issue resolution to ensure timely closure; offer 'A' class customer experience.
  • Followed up and ensured prompt payments for services offered to customers; ensure timely debt collection.
  • Stayed up-to-date with new product features; ensure continuous customer education on the improved product features.
  • Ran demos for prospects, develop presentations and adapt sales collateral.
  • Gathered market and customer information, and provide feedback to the organization for product development.
  • Reports Preparation: Prepared of daily, weekly & monthly reports as guided by the line manager.

Summary

I'm a dynamic and results-driven Business Development Manager with extensive experience across Africa's Financial Services (crypto p2p platforms, Crypto payment APIs and Crypto custody infrastructure). Currently spearheading high-growth strategies for expansion & partnerships at Threshold, I have a proven track record of acquiring, building, and maintaining key client relationships, integrating new fiat currencies, and driving successful web3 projects. My career is marked by a consistent commitment to improving processes, enhancing customer satisfaction, and contributing to the growth of innovative companies.

Languages

English
Native
Swahili
Native

Education

Oct 2015 - Jun 2019

South Eastern Kenya University

Bachelor of Science · Statistics · Kitui, Kenya

Certifications & licenses

Customer Relationship Management

Great Learning Academy

Effective Communication

Great Learning Academy

Market Research

Great Learning Academy

Sales Management

Great Learning Academy

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