Individual customers: product development of off-site corporate PPA / sleeved PPA
Technical KAM:
Analysis of the sales subsidiary 4M in Leipzig
Individual customers: product development of off-site corporate PPA / sleeved PPA
Technical KAM:
Individual customers: product development of off-site corporate PPA / sleeved PPA
Technical KAM:
2 digitalization projects, each 15 working days
2 digitalization projects, each 15 working days
Process:
Operational activities:
Strategic activities:
Developed sales strategy, sales controlling.
Defined target customer groups, determined and set sales targets, evaluated suitable sales channels, developed various sales processes and measures, provided the framework for sales activities, selected, qualified, and developed sales staff.
Process analysis from goods receipt to sale, analysis of staff structures and infrastructure.
Existing customer analysis.
New customer acquisition, trade fair evaluations.
Market analysis for new business areas.
IT analysis including related staff units, covering operational business (commercial department to delivery).
Achieved 20% more incoming orders, 8% more profit, acquired 15% new customers without layoffs.
Operational activities:
Acquired customers, scheduled meetings, conducted sales talks, analyzed and followed up on customer discussions, processed orders, negotiated prices, handled customer inquiries, managed complaints, and initiated service measures.
Inside/field sales, after-sales marketing acquisition campaign.
Focus on new customer acquisition, scheduling, route planning for field sales, training field staff in dealing with new customers.
Optimized after-sales service, increased revenue by 18%.
Implemented shopfloor/OEE in an industrial company.
Analyzed production.
Analyzed BDE and MDE data.
Correlated processes, data collection, and staff handling.
Designed, implemented, and supported the introduction of hardware and software for the above topics.
IT system implementation in a trading company (annual revenue €8M).
Created KPIs.
Operational activities:
Strategic activities:
Developed sales strategy, sales controlling. Change management of sales channels, development and setup of B2B direct sales and direct marketing, defined target customer groups, determined and set sales targets, evaluated suitable sales channels, developed various sales processes and measures, set the framework for sales activities, selected, qualified, and developed sales staff, project coordination as a link between consulting and sales, POC coordination.
Sales of Business Intelligence projects/software.
Sales of BI products and projects (Qlik, MicroStrategy).
Project sales to existing customers, new customer acquisition.
Head of Industry 4.0, developing sales strategies.
Generated around €2.5M revenue from 2011 to 2016, about €500,000 per year on average.
75% from new customer projects including licenses, services, and maintenance.
25% from existing customers through cross- or upselling of licenses or services.
My focus for acquisition was and is the manufacturing and process industries.
From small businesses to mid-sized companies and corporations.
Apart from my interim expertise, in my second company I gained a high level of experience in the telecom and energy sectors, developing B2C products with their sales channels and the internal processes for each system.
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