Philipp Thomaschewski
Project Lead
Experience
Jan 2022 - Feb 2023
1 year 2 monthsProject Lead
ProSiebenSat1 Media SE
- Leading the product domain “Platform” and thereby acting as the enabler for all streaming products of the ProSiebenSat1 Media SE
- Creating process and tools to smoothen the alignment between stakeholders and product and development teams
- Rollout of the core platform services across 7 tenants and 3 distribution channels (Mobile, Web, Smart TV)
- Increasing the avg. viewtime per user per session from 7.30 minutes to 13.22 minutes by implementing new features and services on the platform
Jul 2021 - Dec 2021
6 monthsProject Lead
ProSiebenSat1 Media SE
- Leading the development of a mobile interaction app which enabled users to influence a TV show through interactions on their smartphone
- Setting up “fanworlds” and interaction cases (e.g. voting, quizzes, asking questions) for 5 TV formats including Germany’s Next Topmodel
- Building the app for up to 1 million interactions within 1.5 hours
Jun 2020 - Jun 2021
1 year 1 monthProject Lead
ProSiebenSat1 Media SE
- Leading the integration of a consent management and advertising platform across Web, App and Smart TV platforms and 20 brands
- Responsible for a project team of 25 people
- Organizing the rollout across all brands and platforms
- Developing the solution architecture and design together with the development and UX/UI teams
- Creating weekly management updates and reports to inform stakeholders and the management board
Mar 2020 - May 2020
3 monthsProject Lead
ProSiebenSat1 Media SE
- Building vertical online media brands for specific target groups based on existing content assets of the ProSiebenSat1 Media Group (e.g. Galileo.tv)
- Setting up the project team consisting of content creation, content distribution, ad sales and corporate strategy (team of 10)
- Assessing content and suitable vertical formats based on existing assets and potential advertising customers
- Developing channel proposition and assessing suitable online distribution channels (mainly YouTube and TikTok)
- Responsible for business case calculation and ad-product development
Dec 2019 - May 2020
6 monthsInterim Chief Product Officer
Bosch Siemens Hausgeräte
- Developing the go-to-market strategy for downloadable digital programs for home appliance hardware (dishwasher, washing machine, cooking instruments)
- Planning MVPs (Minimum Viable Product) and testing concepts to validate product offerings and go-to-market approaches
- Operative steering of an MVP test for dishwasher programs, leading a project team of 10
Jun 2019 - Feb 2020
9 monthsInterim Managing Director DACH
Bolt Mobility Corporation
- Developed the go-to-market strategy for Bolt Mobility in the DACH region including business planning, operational setup and marketing planning
- Hiring of staff (logistics, city managers, ad agencies)
- Stakeholder and shareholder management
- Leading regulatory processes with cities and ministries
- Business development: setting up a B2B business model in cooperation with hotels and delivery services
Jul 2018 - Jun 2019
1 yearProject Manager
Joyn GmbH
- Operative integration of Maxdome GmbH (300 employees) into the 7TV Joint Venture GmbH
- Established operative processes such as procurement processes
- Assessed market potentials and product requirements through user research and conjoint analysis
- Executed an App Store sentiment analysis to identify unique product features
- Developed a new marketing and content concept based on influencer marketing
- Led the IT Admin and Strategy & Operations teams
Jan 2018 - Present
8 years 1 monthFounder & CEO
Gett.Digital
- Worked full-time on traveljeff.de as CEO (team of 3), an online travel concierge for business travelers focused on consultants
- Shut down after 8 months due to limited monetization potential
- After shutdown opened a consulting business for digitization, sales and marketing, achieving €150k revenue within the first 5 months
- Continuous testing of new business models
Oct 2013 - Dec 2017
4 years 3 monthsManagement Consultant / Project Lead
Iskander Business Partner
- Responsible for project management during the sales roll-out for digital solutions and products for restaurants delivered by METRO Group, resulting in 12,000 products sold across 12 countries in less than 6 months
- Built a startup research lab across 6 European cities, acquiring over 300 restaurants in 7 months to test startup solutions in the gastronomy industry
- Set up a content marketing agency (SevenOne AdFactory) for Pro7Sat1 clients and developed the corresponding strategy for the Pro7Sat1 Media Group
- Elaborated an investment proposal for Debao.de, a German-Chinese e-commerce startup, to approach venture capitalists globally
- Led a customer migration project for Vodafone Germany, migrating 100,000 B2C customers to a new tariff portfolio
- Developed and executed a go-to-market strategy for Deutsche Telekom AG’s B2B cloud portfolio for small and medium enterprises in collaboration with partners such as T-Systems, SAP and ScanPlus
- Led a team of 5 consultants and served as IBP Country Lead Switzerland and IBP Marketing Cluster Lead / Head of Marketing
- Managed partner relations, website redesign, social media activities, and client and internal events
- Published whitepapers “Roam Like Home” and “New Value Added Services within the Telecommunication Industry”
- Public speaking at conferences (e.g. LTE World Summit 2014 in Amsterdam)
Oct 2012 - Jul 2013
10 monthsVenture Associate
Startupbootcamp Amsterdam
- Evaluated over 300 startups and selected the top 15 for the final selection days of the SBC Amsterdam program
- Organized the Open Pitch Days in Amsterdam and London
- Organized “Startupbootcamp’s How to: Negotiate a Term Sheet” including fundraising and partner management
- Advised startups on their business models
Aug 2011 - Sep 2012
1 year 2 monthsStrategy Analyst – Corporate Strategy
Telefónica Germany
- Responsible for the German telecommunication market model and market forecasts
- Led the German investor relations process
- Developed the Telefónica Germany 3-year business plan
- Prepared the strategy presentation for the European Telefónica Board in collaboration with C-level management
Feb 2010 - May 2010
4 monthsMarketing Manager
Telefonica Multinational Solutions
- Redesigned the online portal for B2B clients
- Developed a social media strategy for Telefónica Multinational Solutions
- Briefed ad agencies on designing offline marketing material
Summary
Philipp Thomaschewski is an experienced project lead within the telco and media industry. His core competency is to manage cross-functional teams to secure digital product implementation in time, quality, and budget.
Skills
Product Management
Project Management (Pmo)
Digital Strategy & Execution
Marketing & Sales (On- & Offline)
Business Development / Business Model Generation
Tech
Media
Telecommunications (B2c & B2b)
Languages
German
NativeEnglish
AdvancedSpanish
ElementaryDutch
ElementaryEducation
VU Amsterdam
Master of Business Administration, Entrepreneurship · Business Administration · Amsterdam, Netherlands
Certifications & licenses
Certified Scrum Master
Scrum Association
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