Chrisabel Prischl

Senior Global Product Manager

Chrisabel Prischl
Vienna, Austria

Experience

Oct 2023 - Present
1 year 5 months
Vienna, Austria

Senior Manager

Accenture GmbH

Spearheaded multiple initiatives across the Automotive, Resources, Retail, and Consumer Goods sectors as Senior Manager, showcasing strong leadership and market acumen.

Directed Go-To-Market strategies and operations for cutting-edge GenAi applications in commerce, resulting in improved customer engagement and operational efficiencies.

Pioneered sustainability projects within the industry, integrating innovative AI solutions to promote eco-friendly practices and reduce environmental impact.

Managed cross-functional teams, fostering collaboration and driving successful outcomes in highly competitive markets.

Implemented data-driven decision-making processes, optimizing strategies for product development and market penetration based on real-time analytics.

Cultivated strong client relationships, consistently exceeding expectations and achieving high satisfaction ratings in complex, multi-stakeholder environments.

Utilized concise and action-oriented language to describe responsibilities and achievements, ensuring clarity and impact.

Maintained consistency in formatting, tense usage, and overall style throughout the work-history section, enhancing professionalism and readability.

Oct 2020 - Present
4 years 5 months
Vienna, Austria

Digital Transformation Expert & Senior Product Owner E-commerce

WEBMEISTERIN

Consultation on digital transformation for small to large enterprises across diverse industries, including Hospitality, NGO, Retail, Technology, Sports, Healthcare, and Insurance.

Development of digital-driven growth strategies tailored for both B2B and B2C clients, fostering innovation and market expansion.

Creation of new digital solutions that transform business models and streamline client operations.

Coaching on digital transformation techniques and efficient technology utilization to enhance client business practices.

Assessment and enhancement of business processes through the integration of new technologies and customized software solutions.

Leadership in the design and execution of Customer Journey Maps, Wireframes, Prototypes, MVPs, and POCs to improve customer experience and product validation.

Project Management and Scrum Master services to optimize project delivery and team agility.

Consultation on digital marketing strategies to maximize online presence and engagement.

Advisory on digital strategy development and support during implementation phases to ensure strategic goals are met.

Oct 2020 - May 2021
8 months
Dortmund, Germany

Chief Technology Officer and Chief Growth Officer

Myster GmbH

As Chief Technology Officer:

  • Pioneering advanced technology initiatives and setting the strategic direction for all technological advancements
  • Ensuring the alignment of the technology strategy with the company's business goals to drive innovation and competitive advantage
  • Leading cybersecurity efforts to protect company data and maintain compliance with international security standards
  • Overseeing the development and maintenance of the company's tech stack, including hardware, software, and network resources
  • Collaborating with other executives to identify opportunities for technology-driven efficiencies and new product development
  • Successfully developed and launched a Proof of Concept (POC) within a 6-week timeframe, achieving a 65% adoption rate

As Chief Growth Officer:

  • Identifying new market opportunities and leading the charge in geographic and demographic expansion
  • Designing and executing key partnerships and alliances to fuel growth and enhance market presence
  • Overseeing the marketing and sales divisions to ensure that the growth objectives are met through effective customer acquisition and retention strategies
  • Driving the data analytics and business intelligence operations to inform strategic decisions and identify growth levers
  • Leading product development and innovation to meet changing consumer demands and technological trends, ensuring the company stays ahead of the curve
May 2019 - Oct 2020
1 year 6 months
London, United Kingdom

Global Product Owner BPme

BP P.L.C.

Developed and executed the global BPme strategy, managing the entire process from ideation through to launch and scaling.

Spearheaded the global development and innovation roadmap, successfully launching products on time and within budget across various markets.

Led and mentored a diverse team of local Product Owners and Feature Product Owners.

Directed cross-functional teams through the entire project lifecycle, from ideation to launch.

Implemented global strategies that incorporate local nuances to ensure market relevance and effectiveness.

Pioneered innovative Proof of Concept (POC) trials worldwide, establishing clear success metrics and KPIs, and effectively scaling successful initiatives.

Managed the Global Product Roadmap and Backlog, prioritizing initiatives to align with strategic goals.

Established a Global Product Owner Community, a Business Analyst Community, and a Global Design System to enhance efficiency and outcomes while reducing costs and errors.

Continuously improved platform and technology capabilities, focusing on enhancing customer experience through CI/CD and test automation.

Jul 2018 - Apr 2019
10 months
London, United Kingdom

Global Digital Transformation Lead

BP P.L.C.

Driving digital transformation by introducing new tools and processes to ensure sustainability in a rapidly evolving environment, along with providing training and resources across various teams and markets.

Evaluating and refining digital and e-commerce strategies, implementing processes to guarantee ongoing improvement and enhancement.

Identifying technological gaps and providing solution recommendations to optimize workflows.

Daily support for the Global Product Owner to ensure timely and budget-compliant product development.

Analyzing new market opportunities and developing rollout plans based on feature sets that meet market demands.

Facilitating the adoption of agile methodologies across all departments to enhance operational flexibility and efficiency.

May 2017 - Jun 2018
1 year 2 months
London, United Kingdom

Lead Project Manager eCommerce and Digital

Lidl GmbH UK

Directing the adoption of agile and lean project management methodologies, overseeing process changes and risk management.

Leading the business analysis and requirements evaluation for digital and e-commerce initiatives across all departments.

Overseeing product management for all e-commerce projects in the role of Lead Product Owner.

Conducting market research, analyzing data, and presenting findings to the board and stakeholders.

Establishing and leading an e-commerce focus group, as well as training staff in new leadership and project management skills to ensure the ongoing success and sustainability of digital transformation efforts.

Creating and managing an internal innovations blog to identify, analyze, and disseminate new trends, expertise, and know-how.

Mar 2016 - Apr 2017
1 year 2 months
Salzburg, Austria

Teamleader eCommerce Projects

SPAR GmbH

Leading multiple internal and third-party teams to ensure on-time delivery, meeting objectives within budget.

Serving as the primary liaison between business and tech teams, optimizing performance by minimizing risks, resolving issues, managing dependencies, and clarifying assumptions.

Identifying new trends in e-commerce and digital technologies, developing strategies that align with both national and international business goals, and disseminating knowledge and feedback.

Leading data analysis to evaluate performance and adjust strategies across payments, delivery options, customer experience, content creation and management, merchandising, analytics, digital marketing, omni-channel approaches, and e-commerce benchmarks.

Engaging key stakeholders to actively promote and accelerate the e-commerce agenda internally.

Managing the entire project lifecycle of assigned projects, from initiation through to completion.

Jun 2014 - Feb 2016
1 year 9 months
Salzburg, Austria

Founder and CEO

sportbella - Sports Shop for women

Establishing a retail business, including developing the business plan and strategy.

Creating and executing a comprehensive brand marketing strategy.

Developing and implementing the necessary technical infrastructure.

Serving as the primary contact for all stakeholders and external partners.

Collaborating with producers and wholesalers to optimize supply chain efficiency.

Leading the purchasing and sales departments to drive revenue and manage product assortments.

Managing the financial department to ensure fiscal responsibility and budget adherence.

Recruiting and leading a dedicated team of 7 employees, fostering a collaborative and productive work environment.

Implementing and overseeing management processes to achieve all key business objectives.

Managing warehousing and logistics, enhancing operations through new processes and software solutions.

Identifying and developing new sales channels to ensure consistent business growth.

Nov 2013 - Jul 2014
9 months
Salzburg, Austria

Marketing Manager

Findologic GmbH

Strategic and operational controlling of annual planning, including the controlling and impact measurement of all marketing activities

Planning and managing the annual marketing budget

Developing and implementing new communication strategies

Implementing new marketing campaigns online and offline

Developing new communication strategies and ongoing evaluation of design and communication guidelines

Analysis and Reporting of the market and all marketing activities

Implementing a partner management system

Jun 2011 - Oct 2013
2 years 5 months
Fuschl, Austria

Assistant to General Manager

Red Bull GmbH

Creating and implementing new international brand building events in On Premise (Hospitality sector)

Planning and Implementing new EPC brand building projects for the early adopter segment

Implementing an international brand training program for Cruise Lines staff and leading the training on board

Leading various website relaunch projects as Project Manager and Product Owner

Supporting the Event Management teams across the globe

Organising international meetings and supporting the GM

Nov 2009 - May 2011
1 year 7 months
Salzburg, Austria

Administrative Assistant to General Manager

SC Johnson GmbH

Administrative Assistance to the General Manager (analysing, creating and presenting reportings, managing meetings, overseeing HR and Marketing budget)

Leading the Salesforce Software roll-out as Product Owner and Leading the staff training courses

Country Key User and technical Administrator for all digital platforms and systems in use

Key contact for all interdisciplinary communication

Implementing new internal business processes to improve performance within the team

Nov 2007 - Oct 2009
2 years
Salzburg, Austria

Fleet Manager and Rental Agent Europcar

Porsche Austria

Jan 2004 - Oct 2007
3 years 10 months
Austria

Professional Cyclist

Elk Haus NÖ

Summary

I'm a seasoned Digital Transformation Expert specializing in blending cutting-edge technologies to develop, launch, and scale digital products. As a strategic thinker with a focus on discipline and self-motivation, I lead teams in executing global digital transformation projects, excelling in design thinking, Scrum Master, and Agile methodologies. I effectively connect business goals with user needs, fostering innovation across various sectors like consumer goods, energy, and sports. Known for my leadership and entrepreneurial spirit, I'm data-driven and committed to continuous learning. If your company values rapid innovation and progressive thinking, I'm ready to help shape a brighter future together. I thrive on solving complex problems with data-driven solutions and have a strong passion for digital innovation and data science. I excel at developing digital products that introduce new thinking across all channels. With positivity, discipline, and structured analytical thinking, I contribute to every project. I am a leader adept at uniting cross-functional teams and driving projects with expertise in SCRUM, KANBAN, and PRINCE2 methodologies. Proficient in managing digital and e-commerce programs, I excel in analyzing business needs to ensure alignment and success. I also specialize in scaling teams to meet project demands accurately. IT Skills: HTML5, CSS, Javascript, PHP, C, SQL, React and React Native, CDCI, Test Automation, Monitoring and Reporting; e-Commerce Platforms: Spryker, Hybris, SAP Commercetool Salesforce Commerce, Woocommerce, Magento, Shopware, Shopify; Tools: Google Analytics, Cloud Services, Adobe Analytics, Adobe Marketing Suite, SAP, Hubspot, Salesforce, MS Dynamics 365, MS Product Portfolio, Azure Devops, Atlassian Jira, Confluence, BitBucket, Monday, Github.

Languages

German
Native
English
Advanced

Education

Oct 2023 - Jun 2024

University of Applied Science Vienna BFI

Global Business Management, Digital Marketing and Strategic Innovation · Vienna, Austria

Jan 2018 - Dec 2019

Questrom School of Business, Boston University

Digital Transformation Strategy · Boston, United States

Oct 2015 - Jun 2018

FernUniversität Hagen

Computer Science with focus on how to architecture microservice driven technology · Hagen, Germany

Certifications & licenses

Certified E-Commerce and Social Media Consultant

Incite

Certified Cyber Security Consultant

Incite

Certified Digital Consultant

Incite