Recommended expert

Philip Scheibl

CEO & Owner

Philip Scheibl
Munich, Germany

Experience

May 2015 - Dec 2023
8 years 8 months

CEO & Owner

Scheibl GmbH

  • Optimization of strategic and operational processes for improved best practice
  • Digital transformation to Data Driven Marketing, cyber security, fraud protection
  • Digital communication solutions in online marketing to visualise and increase competencies, performance components, brand presence and competitive differentiation
  • BI, tracking and financial model optimisation
  • Knowledge promotion and synergy networking in the business process and implementation
  • Go-to-market strategy
  • API and data automation development
  • UTM parameters and performance KPIs
  • Technologies: MS Power BI, Adobe Analytics, Datorama, Tableau, Qlik, Google Analytics, Salesforce, Braze, Adobe Experience Cloud, FSCM, SOC and SIEM analytics, API, DWH, CDH
May 2015 - Dec 2023
8 years 8 months

CEO & Owner

salesprozess GmbH

  • Independent MarTech, data and BI consultant, interim, contracting and freelance
  • Optimization of strategic and operational processes for improved best practice
  • Digital transformation to Data Driven Marketing, cyber security, fraud protection
  • Digital communication solutions in online marketing to visualise and increase competencies, performance components, brand presence and competitive differentiation
  • BI, tracking and financial model optimisation
  • Knowledge promotion and synergy networking in the business process and implementation
  • Go-to-market strategy
  • API and data automation development
  • UTM parameters and performance KPIs
  • Technologies: MS Power BI, Adobe Analytics, Datorama, Tableau, Qlik, Google Analytics, Salesforce, Braze, Adobe Experience Cloud, FSCM, SOC and SIEM analytics, API, DWH, CDH
May 2013 - Dec 2015
2 years 8 months

Owner

vylip Gbr

  • Agency for trans-media brand marketing
  • Online and social media marketing
  • Marketing automation and funnel strategy
  • Conversion rate optimisation
  • Lead generation and organic engagement
  • Growth hacking, paid and earned media
  • Social CRM management
  • Management of €7 million advertising budget
Sep 2012 - Apr 2013
8 months

Chief Marketing Officer

CompanyBuilder GmbH

  • Executive consulting and building digital brands as partner
  • Leadership of marketing and business development, sales (national and international) for B2B and B2C customers
  • Advising companies on digital transformation and marketing automation
  • Co-founder of two sub-brands
  • Digital sales promotion for consumer goods and global players
  • Implementation of digital processes for marketing purposes
  • Development and implementation of tracking

Contractor

Schmidt Media OHG

  • Establishment of digital marketing unit for a premium communications agency and media partner of the German Olympic Committee
  • Implementation of digital sponsoring activation
  • Brand re-launch
  • Digitization of the federal association
  • Development of digital media

Owner

p-bi.co.uk

  • UK leading independent Power BI freelancer
  • Specialized in finance, tech and data projects for Lloyd's of London (insurance and reinsurance)
  • SOC and strategic data management
  • Data implementation, optimization, transformation and consolidation

Summary

Philip Scheibl's leadership experience has instilled in him a deep understanding of the significance of cultivating a conducive environment that encourages collective proficiency and mutual growth. His commitment to constructive dialogue and collaboration is firm, and he believes that outstanding outcomes are achieved through the interaction of team motivation and creativity. As Scheibl puts it, "To me, leadership does not mean hierarchical structures'. To me, a strong leader creates the environment that inspires while leading towards goal-oriented processes and performance satisfaction.

Philip's expertise lies in building, digitalizing, and automating businesses and their respective brands, while focusing on return on investment (ROI). His approach not only preserves the core identity of each brand but also involves instituting and facilitating clear structures and digital processes. Furthermore, he endeavors to enable stakeholders and teams to reach commonly agreed goals.

As a servant-leader, Philip provides his partners with the tools needed to operate within a strategic and operational 360-degree framework. This unique approach fosters intelligent independence within organizations, thereby achieving unparalleled quality and efficiency.

Leveraging his extensive expertise across various industries, Philip has successfully collaborated with companies and partners. His professional footprint traverses the banking & insurance (mainly Lloyd's of London), automotive, energy, telecommunications, digital banking, medtech and food sectors across the DACH and APAC regions. His commitment to continuous personal development remains a cornerstone of his professional journey.

In his capacity as a cooperative advisor, Philip's aim is to deploy knowledge effectively to enable durable, replicable success. He firmly believes that the foundation of scalability lies in clear structures and fluid digital business processes, coupled with a thorough understanding of these approaches.

In recent years, Philip has successfully steered numerous projects in leadership roles, achieving double-digit growth rates, and overseeing personnel & leadership responsibilities while managing teams and corporate departments.

Skills

  • Optimization Of Strategic And Operational Processes For Improved Best Practice
  • Digital Transformation To Data Driven Marketing
  • Cyber Security And Fraud Protection
  • Digital Communication Solutions In Online Marketing To Visualise And Increase Competencies, Performance Components, Brand Presence And Competitive Differentiation
  • Bi, Tracking And (Financial) Model Optimisation
  • Knowledge Promotion And Synergy Networking In The Business Process And Implementation
  • Go-to-market (Gtm) Strategy
  • Api And Data Automation Development
  • Utm Parameters And Performance Kpis
  • Ms Power Bi
  • Adobe Analytics
  • Salesforce Marketing Cloud And Braze
  • Datorama
  • Tableau
  • Qlik
  • Google Analytics (Including G360 & G4)
  • Adobe Experience Cloud
  • Fscm And Sap Fscm
  • Soc And Siem Analytics (E.g. Qradar, Splunk)
  • Api, Dwh, Cdh, Cdp
  • Full Data And Analytics Lifecycle Management

Languages

German
Native
English
Advanced

Education

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Bachelor of Science · Sports, Business & Law

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Master · Big Data & Business Intelligence

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Master of Business Administration · Finance

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