Isabel Petri Da Silva - Shareholder and Managing Director

Q: Where is Isabel based?

Isabel is based in Zirndorf, Germany .

Q: What languages does Isabel speak?

Isabel speaks the following languages: German (Native), English (Advanced), Portuguese (Advanced) .

Q: How many years of experience does Isabel have?

Isabel has at least 12 years of experience. During this time, Isabel has worked in at least 8 different roles and for 8 different companies . The average length of individual experience is 2 years and 6 months . Note that Isabel may not have shared all experience and actually has more experience.

Q: What is Isabel's latest experience?

Isabel's most recent position is Shareholder and Managing Director at PI Partnermanagement GmbH .

Q: What companies has Isabel worked for in recent years?

In recent years, Isabel has worked for PI Partnermanagement GmbH , Tobii UX Explore GmbH , and NFQ Asia .

Q: Which industries is Isabel most experienced in?

Isabel is most experienced in industries like Professional Services , Information Technology (IT) , and Telecommunication . Isabel also has some experience in Tourism and Hospitality .

Q: Which business areas is Isabel most experienced in?

Isabel is most experienced in business areas like Sales , Marketing , and Strategy and Planning . Isabel also has some experience in Project Management and Human Resources (HR) .

Q: Which industries has Isabel worked in recently?

Isabel has recently worked in industries like Information Technology (IT) and Professional Services .

Q: Which business areas has Isabel worked in recently?

Isabel has recently worked in business areas like Sales , Strategy and Planning , and Marketing .

Recommended expert

Zirndorf, Germany

Experience

Apr 2022 - Present

4 years

Germany

Shareholder and Managing Director

PI Partnermanagement GmbH

Consulting for partnerships and sales department, taking care of large corporate customers and advising the sales team and management
Setting up and running a GmbH to take over smaller consulting jobs in the startup and event management sectors for corporate clients and event organizers

Apr 2022 - Present

4 years

Germany

Director Business Development, Sales & Marketing

Tobii UX Explore GmbH

Analyzing the current state of the business development strategy
Identifying customer segments and their needs toward the product
Setting up a business development strategy together with the product development team
Cooperating with PM lead for sprint analyses
Developing and implementing internal and external business release processes
Evaluating partners for cooperation and setting joint market strategies
Leading the legal and GDPR related topics for partner cooperations
Analyzing the current state of the sales strategy
Analyzing different customer personas
Developing a sales strategy with product development while product was still maturing
Developing an international sales strategy focused on the European market and successfully implementing it with the sales team
Acquiring new customers and providing personal support to existing customers
Further developing the product/service range with the product team
Creating transparency on international customer projects and sales status
Defining and implementing systems to measure sales success
Analyzing the current marketing strategy and assets
Creating an international marketing strategy
Developing a new website
Developing a social media strategy
Evaluating promising tradeshows and participating in these throughout Europe
Redefining the marketing team

Mar 2021 - Mar 2022

1 year 1 month

Chief Commercial Officer | Brand & Partnerships

NFQ Asia

Transforming individual entities in Lithuania, Poland, Germany, Thailand, and Vietnam into a global group with international structures (project cancelled before implementation due to Covid restrictions)
Creating an international strategy to unify partner management
Developing multiple complex reward programs for partners with diverse interests in Asia and Europe
Advising the board of management on partner programs
Implementing a quality assurance tool for partner programs
Developing quality assurance training
Setting up and leading the internal training team
Supporting all current partners and conducting reward partner events
Designing and building an international, sustainable, and scalable sales organization
Developing and implementing an international sales strategy with management
Acquiring new customers and supporting existing customers
Further developing the product/service range with the innovation team
Creating transparency on international customer projects and sales status
Defining and implementing systems to measure sales success
Analyzing brand strength of each entity and setting up a global brand management plan
Creating an international marketing strategy, developing a new overarching website and social media strategy

Mar 2019 - Feb 2021

2 years

Germany

Head of Sales

Startup Events GmbH

Building the sales and business development organization from the ground up
Acting as the company’s primary liaison to partners
Recruiting and leading the sales team
Providing strategic leadership for commercial growth and profitability
Assessing and managing partners through different channels
Defining and delivering sales KPIs
Actively engaging and developing a comprehensive network
Defining, acquiring, managing, and contracting all key accounts
Collaborating with marketing and product teams to identify customer needs
Developing all partner materials and workshops

Apr 2016 - Mar 2019

3 years

Germany

Commercial Manager

freenet TV

Managing all key accounts in retail
Building and leading the external sales team of 16 people
Overseeing the company’s training department, including retail, stakeholder, sales & product, employee, and call center training
Defining KPIs and business goals and achieving them
Monitoring and adapting monthly retail KPIs
Setting up and continuously improving the customer journey
Controlling sales and BTL budgets

Oct 2014 - Apr 2016

1 year 7 months

Germany

Market Sales Manager

Cologne Marriott Hotel

Acquiring and monitoring international key accounts
Acting as key account manager for DACH and USA clients
Managing projects and driving contracting processes with key accounts
Holding budget responsibility for the MICE and special corporate segment
Guiding strategic development of sales and building the sales team
Setting up team trainings to improve service satisfaction

Sep 2014 - Oct 2014

2 months

Germany

Sales Manager

Barceló Cologne

Acquiring new accounts and negotiating contracts with key accounts
Conducting marketing activities in the MICE area
Position ended due to hotel resale and staff termination

Feb 2014 - Sep 2014

8 months

Germany

Management Trainee

Center Parcs Medebach

Assisting management
Project managing the new occupational safety system
Managing all trainings related to the occupational safety system
Monitoring social media channels

Industries Experience

See where this freelancer has spent most of their professional time. Longer bars indicate deeper hands-on experience, while shorter ones reflect targeted or project-based work.

Experienced in Professional Services (6 years), Information Technology (5 years), Telecommunication (3 years), and Tourism (2 years).

Professional Services

Information Technology

Telecommunication

Tourism

Business Areas Experience

The graph below provides a cumulative view of the freelancer's experience across multiple business areas, calculated from completed and active engagements. It highlights the areas where the freelancer has most frequently contributed to planning, execution, and delivery of business outcomes.

Experienced in Sales (11.5 years), Marketing (10.5 years), Strategy (5 years), Project Management (2 years), and Human Resources (0.5 years).

Sales

Marketing

Strategy

Project Management

Human Resources

Summary

a hands-on person
an encouraging leader
a creative problem solver
surprise people with the unexpected
be a challenger
celebrate achievements with the team
to be able to involve myself
a positive working atmosphere
action

Skills

Speaker (Topics: Women In Tech, Sales, Business Development, Event Management)
Startup Mentor
Founding Member Building One World Ev.
Temporary Missionary At Caritas In Brazil Between 2009 - 2010
Driver's License B
Ms Office And Crm Tools (Excel, Pp, Pipedrive, Salesforce Etc.)

Languages

German

Native

English

Advanced

Portuguese

Advanced

Education

Oct 2010 - Jun 2013

Stenden University Leeuwarden

Bachelor of Business Administration · Business Administration · Leeuwarden, Netherlands · Final grade in German system 1,1 - 1,2

High School Graduation · Winterberg, Germany

Certifications & licenses

Driver's License B

Profile

Created

September 2023

Last Update

November 2024

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Frequently asked questions

Do you have questions? Here you can find further information.

Where is Isabel based?

Isabel is based in Zirndorf, Germany.

What languages does Isabel speak?

Isabel speaks the following languages: German (Native), English (Advanced), Portuguese (Advanced).

How many years of experience does Isabel have?

Isabel has at least 12 years of experience. During this time, Isabel has worked in at least 8 different roles and for 8 different companies. The average length of individual experience is 2 years and 6 months. Note that Isabel may not have shared all experience and actually has more experience.

What roles would Isabel be best suited for?

Based on recent experience, Isabel would be well-suited for roles such as: Shareholder and Managing Director, Director Business Development, Sales & Marketing, Chief Commercial Officer | Brand & Partnerships.

What is Isabel's latest experience?

Isabel's most recent position is Shareholder and Managing Director at PI Partnermanagement GmbH.

What companies has Isabel worked for in recent years?

In recent years, Isabel has worked for PI Partnermanagement GmbH, Tobii UX Explore GmbH, and NFQ Asia.

Which industries is Isabel most experienced in?

Isabel is most experienced in industries like Professional Services, Information Technology (IT), and Telecommunication. Isabel also has some experience in Tourism and Hospitality.

Which business areas is Isabel most experienced in?

Isabel is most experienced in business areas like Sales, Marketing, and Strategy and Planning. Isabel also has some experience in Project Management and Human Resources (HR).

Which industries has Isabel worked in recently?

Isabel has recently worked in industries like Information Technology (IT) and Professional Services.

Which business areas has Isabel worked in recently?

Isabel has recently worked in business areas like Sales, Strategy and Planning, and Marketing.

What is Isabel's education?

Isabel holds a Bachelor in Business Administration from Stenden University Leeuwarden.

Does Isabel have any certificates?

Isabel has 1 certificate: Driver's License B.

What is the availability of Isabel?

Isabel is immediately available for suitable projects.

What is the rate of Isabel?

Isabel's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.