Sascha Scheffler
Lecturer for Generative AI, Freelance Part-Time Associate
Experience
Lecturer for Generative AI, Freelance Part-Time Associate
LAI Leaders of AI GmbH
- Conduct Q&A live sessions as part of the MBAI® programs (Master Business with AI)
- Final presentations and individual feedback on case studies
- Use of an AI feedback system
Chief AI Officer
VARY.LEGAL GmbH
- Advisory as co-founder and co-shareholder in generative AI
- Building the learning platform VARY.ACADEMY
- Developing AI competency consulting and C-level training to increase AI strategy readiness
- Focus on GDPR- and EU AI Act-compliant, ethically flawless AI solutions with European and Microsoft vendors
Head of Sales and Customer Success, Manufacturing AI & IIoT Solutions
ORISE GmbH (ehem. Process Automation Solutions GmbH)
- Sole responsibility for direct sales of AI/ML and IIoT solutions (YanomalyAI, FACTS IIoT)
- Building and leading a new sales team in the Netherlands and DACH region
- Developing and implementing a comprehensive go-to-market strategy including digital lead generation campaigns
- Market penetration and customer acquisition to triple growth metrics
- Speaking at industry trade shows and conferences
- Close collaboration with product and development teams
Global Head of Business Development Industrial IoT
ORISE GmbH (ehem. Process Automation Solutions GmbH)
Developing and implementing a global go-to-market strategy for MS Azure-based IIoT SaaS solutions with KPIs
Defining a new sales process for digital product solutions
Developing digital lead generation strategies and campaigns as a Microsoft partner
Positioning as a strategic IIoT partner of Microsoft in the process industry
Restructuring the business development organization into pre-sales and sales
Coaching and developing new employees
Creating value and consultative selling positioning and messaging strategy for SaaS solution
Onboarding about 80 global sales colleagues (Digital Readiness for Industrial IoT)
Representing at eight industry trade shows as a strategic Microsoft partner and PA Solutions
Senior Advisor to Management
RM Privacy GmbH
Strategic advice to management during and after a merger
Developing a new bonus compensation structure for HR
Setting and monitoring sales targets (KPIs)
Developing a portfolio strategy for smart products and consulting services
Implementing business development, customer success, and sales processes
Guiding the company through the acquisition process with Bette Westenberger Brink
Developing a tiered product portfolio strategy with 46% growth in 3 years
Introducing a lead generation strategy to improve customer success
Identifying new scalable customer segments
Building a new business model around the EU AI Act
President/Managing Director
Up2Go France SAS
- Establishment of the legal entity in France
- Planning and execution of the merger with Up2Go Germany
Managing Director/General Manager
Up2Go Austria GmbH
Strategic and operational leadership with focus on finance and HR
Development and implementation of optimization measures
Personnel responsibility for up to 30 employees
Overall P&L responsibility and stakeholder management
Doubling the workforce through government funding for an AI project
Introduction of all GDPR-related measures and structures
President
Up2Go International
Restructuring of Up2Go Germany, relocation to Mainz
Building and maintaining key business relationships and stakeholder management
Business planning and business development for selected key accounts
Steering operations and customer success including customer roadmaps and solution design
Consulting on business processes and social RASIC methods for automotive suppliers
Establishing the company in Europe (Germany, Austria, France) with 50 direct employees
Increasing SaaS revenue from €300K to over €10 million in 9 years
Building and developing key accounts Bosch and Michelin (70% of revenue)
Raising user satisfaction to 75% in the customer satisfaction assessment
Managing Director/General Manager
Up2Go Germany GmbH
Leading HR, finance, legal and organizational development teams with up to 20 employees
Building key business relationships and stakeholder management
Overall P&L responsibility
Introduction of GDPR structures and employee awareness
Doubling the service delivery from Germany (82% of global service revenue)
Establishing a profitable partner network by restructuring business development
Implementing a data protection concept
Vice President of Operations and Customer Success
Up2Go Germany GmbH
Building and leading the Leinfelden-Echterdingen site
Establishing software development in Tübingen and later merging with Graz
Acquiring and developing key customers
Designing and executing targeted marketing events
Planning and carrying out global deployments
Optimizing project management processes and structures
Achieving €3 million in revenue within 3 years
Securing and delivering 5 pilot projects at the international Bosch Process Forum
Director Sales Asia
KEIPER GmbH & Co. KG
- Responsible for over €100M in global revenue
- Achieved claim management targets of around €10M
- Directly responsible for 25 global employees in DE, EU, UK, US, BRA, JP, KR, CN, IND
- Overall responsible for about 220 sales employees worldwide
Global Sales Manager Asia
KEIPER GmbH & Co. KG
- Reduced open positions by 80%
- Established trade shows and roadshows in Europe
Key Account Manager Asia-Pacific
KEIPER GmbH & Co. KG
- Developed global customer strategies with the newly established Asian OEM team
- Successfully closed licensing models (royalty payment terms > 15% RoS)
Regional Manager and Technical Sales Manager
KEIPER Regional Office in Japan
- Built and relocated the first Japanese customer office
- Acquired the first 15 customer projects in Japan and Korea
Senior Design Engineer
KEIPER GmbH & Co. KG
- Co-owner of a patent for an easy-entry module
Summary
Successful and results-oriented manager with many years of expertise in strategic and operational leadership, and over 20 years of proven success in business development, sales, and customer success. Expert in implementing comprehensive GTM strategies, leading teams of 5 to 25 in startups, as well as international teams of up to 50 direct reports in corporations, and responsible for revenues of over €10M ARR in SaaS up to €100M in automotive metal components. My leadership style is shaped by strategy development, decision-making, agile team management, and talent development, as well as the ability to turn innovative technologies into market-relevant products. As a thought leader comfortable in dynamic and challenging environments, I am always eager to identify new market opportunities and establish innovative business models that ensure the long-term success and growth of the company. My six principles are: Curiosity, Challenge, Collaboration, Craftsmanship, Creativity, and Change.
Skills
Strategy & Leadership
Passionate, Curious, And Solution-oriented Manager / Managing Director / Dipl.-ing. With Versatile Project Experience In Building And Developing Startups, Smes, And International Sites. Technically Skilled Business Developer And Sales Leader, Also An Operations And Customer Success Expert In Digitalization On Cloud Computing Platforms Like Salesforce, Google, And Microsoft Azure, As Well As In Ai/ml Solutions.
As A Freelance Or Employed Engineer, I Advise Companies On The Strategic Use Of Generative Ai And Provide Advisory To Executives And Managing Directors.
My Focus Is On Business And Organizational Development And Ai Strategies, Combined With Ai Growth Engineering And Lean-based Automation And Integration Methods, With And Without Ai Agents.
Driven By The Excitement Of Building Something New, Scaling Sustainably, And Always Thinking Outside The Box. Confident Problem Solver With Solid Experience In Structure Development And Process Optimization In Complex Digitalization And Integration Projects. Agile And Empathetic Team Leader With Strategic And Analytical Thinking. Consultancy-minded Manager With Strong Customer And Result Orientation And Intercultural Expertise. Motivating Organizational Developer For Self-organized Teams And Innovation-driven Environments.
Many Years Of Experience In The Automotive And Process Industries, In Business Process And Production Process Optimization, In The Saas And Cloud Environment, As Well As In It Contract Law, Gdpr, And The Eu Ai Act.
Executive Management (Including Finance & Hr)
Board & Executive Advisory
Business Development & Market Expansion
Go-to-market And Portfolio Strategies
Sales & Growth
Technical Sales, Digital Sales & Customer Success
Growth Consulting & Customer Orientation
Sales And Growth Strategies
Transformation & Organization
Organizational Development & Change Management
Process Optimization Through Lean Methods
Agile Project Management & Digital Transformation
Technology & Ai
Solution Architecture (Saas & Cloud)
Ai Integration Expert For Ai Assistants, Workflow Automation & Ai Agents
Salesforce Lightning Platform, Sales Cloud & Appexchange, Agentforce Basics
Microsoft 365
Microsoft Power Automate
Microsoft Azure Fundamentals
Google Workspace
Techsmith Camtasia And Snagit
Canva (Ai)
Capcut
Chatgpt & Custom Gpts & Agentbuilder, Anthropic Claude, Ms Copilot (Studio), Google Gemini And Their Apis
Notebooklm
Langdock
Midjourney, Flux
Make.com (Celonis)
N8n
Voiceflow
Apify
Elevenlabs
Heygen
Gamma Ai
Notion
Airtable
Trello
Pitch
Web Development, Vibe Coding For Javascript
Languages
Education
Diplom-Ingenieur in Mechanical Engineering · Mechanical Engineering
Certifications & licenses
AI Integration Expert
Hochschule Fresenius, Leaders of AI and Microsoft
MBAI® (Master Business with AI)
Leaders of AI and Hochschule Fresenius
Crash Course: Creating Custom GPTs
Bitkom Academy
Social Selling Program – Onboarding and 4M Mentoring
Social Selling GmbH
ATS Business Model Boot Camp (7M) – LEAN Based Business Mgmt System For KPIs , Value Drivers And Business Goals
Certificate Of Accomplishment – Winning With Accountability (3M)
Dynamic Results
Certified Open Space Beta Practitioner
Studio Red42 Wiesbaden
Lean Junior Expert – Lean Management Expert
LMI Aachen
Automotive Sales Training
Coaching Concepts
Basic Japanese Course
LSI-Japonicum Bochum and Intercultural Training Japan
Japanese Business Partners
Management Circle
Profile
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