Dirk Rosenstock

Interim CCO, Chief Commercial Officer (Member of Executive Management)

Schenefeld, Germany
Experience
Jun 2024 - Dec 2024
7 months
Mainz, Germany

Interim CCO, Chief Commercial Officer (Member of Executive Management)

LADE GmbH

  • Developed product/market fit and strategic positioning including scaling plan
  • Designed, implemented & optimized target-group–oriented marketing measures
  • Defined sales strategy & digitalization and optimized processes (CRM: HubSpot, ERP: weclapp)
  • Developed new markets & partners and managed operational sales of charging solutions including key account support
  • Responsibility: €1 million order intake p.a. | led 2 department heads and 6 employees
  • Results:
  • Tripled revenue compared to prior year and built an AE funnel of over €4 million
  • Increased sales efficiency through clear prioritization of leads, customers and partners and centralized sales work in one CRM (HubSpot)
  • Introduced partner management
  • Recruited new staff, built and led a sales team including necessary processes and prepared handover to successor
Feb 2024 - May 2024
4 months
Frankfurt, Germany

Interim Sales Manager SaaS (Software as a Service)

node.energy GmbH

  • Parental leave cover: operational sales of software solutions for nationwide operators of solar and wind farms (single plants >1 MW) in commercial operations management (revenue capture, electricity tax, municipal participations under § 6 EEG 2023 and cross-site use of own renewable generation)
  • Responsibility: €80 k ARR
  • Results:
  • Expanded existing portfolio with key accounts and acquired new customers
Apr 2022 - Dec 2023
1 year 9 months
Regensburg, Germany

Interim Head of Sales & Business Development

WegscheidEntrenco GmbH

  • Operational sales of biomass power plants including key account management
  • Defined sales strategy & digitalization and optimized processes (Salesforce); developed new business models, markets & partners
  • Designed, implemented & optimized target-group–oriented marketing measures
  • Prepared and executed the merger of predecessor companies with management including change management
  • Close advisor to the executive board
  • Responsibility: €10 million revenue p.a. | led 1 department head and 3 employees
  • Results:
  • Won key new customers & partners
  • Doubled order intake and built an AE funnel of €180 million
  • Supported executive board in investor search, e.g. successful crowdfunding
  • Recruited new staff, built and led a sales team including necessary processes and prepared handover to successor
Jun 2021 - Dec 2021
7 months
Bochum, Germany

Interim Sales Manager Charging Solutions for Electric Fleets

BP/Aral Deutschland AG

  • Business development and sales of charging infrastructure for electric fleets (B2B, B2B2B and B2B2C sales)
  • Developed and negotiated nationwide framework agreements for charging infrastructure solutions
  • Responsibility: proposal development and negotiation for nationwide leasing companies (major clients)
  • Results:
  • Created marketable product, pricing and contract solutions
  • Advised and supported key clients through to signing framework agreements
  • Contributed to building an in-house sales unit to support the leasing business
Oct 2018 - Sep 2020
2 years
Hamburg, Germany

Managing Director

Centrica Business Solutions Deutschland GmbH

  • Built Germany business for Centrica Business Solutions
  • Created and implemented a business plan for solution business based on battery storage, CHP units and energy efficiency metering solutions
  • Built and led a highly qualified team
  • Expanded product portfolio with innovative developments
  • Designed and implemented target-group–oriented marketing measures
  • Responsibility: €4 million revenue p.a. | functional & disciplinary leadership of 1 department head and 5 employees
  • Results:
  • Successfully integrated REstore into the Centrica group
  • Built and expanded Germany business | AE funnel: €80 million
  • Built and managed a partner network
  • Wound down the GmbH after headquarters decision to reduce global headcount by 5 000
Sep 2016 - Sep 2018
2 years 1 month
Antwerp, Belgium

Senior Vice President Sales Belgium & Germany

REstore N.V. (now integrated into Centrica)

  • REstore Belgium & Germany | from 01/2018: led sales as part of management team
  • Supported successful company sale and integration into Centrica group
  • REstore Germany | from 09/2016: built and expanded Germany business
  • Advised, sold and supported implementation of automation and marketing of industrial (energy) flexibility mainly in reserve markets
  • Responsibility: ~€12 million revenue p.a. | functional & disciplinary leadership of 1 department head and 6 employees
  • Results:
  • Secured and prequalified first key clients in Germany
  • Built out business in Belgium & Germany | order intake: €40 million
  • Contributed to successful sale of REstore to Centrica
Jul 2013 - Jun 2016
3 years
Stuttgart, Germany

Head of Business Field Development | EnBW Sales

EnBW Energie Baden-Württemberg AG

  • Built and led an innovation unit for new, mainly digital business models: energy efficiency, e-mobility (charging infrastructure), smart home, virtual power plant and decentralized energy systems
  • Designed and implemented a project incubator
  • Introduced new methods: Lean Startup, SCRUM, Business Model Canvas
  • Continuously optimized the innovation and development process
  • Responsibility: €15 million budget p.a. | functional & disciplinary leadership of 5 department heads & 75 employees
  • Results:
  • Generated low single-digit million in new revenue
  • Developed a project portfolio with ~€40 million revenue potential
  • Reduced average project duration by about one third
Feb 2011 - Jun 2013
2 years 5 months
Karlsruhe, Germany

Head of Innovation & Energy Services | EnBW AG Holding

EnBW Energie Baden-Württemberg AG

  • Acquired and managed medium-term development projects
  • Strategy to consolidate service business across EnBW Group
  • Responsibility: ~€5 million budget p.a. | functional & disciplinary leadership of 4 employees
  • Results:
  • Successfully delivered car2go (electric) projects in Stuttgart (>300 public charging points) and two hydrogen stations
  • Launched smart home development with Qivicon (Deutsche Telekom)
Jan 2009 - Jan 2011
2 years 1 month
Paris, France

Head of European B2B Sales

EDF Électricité de France SA

  • Streamlined and optimized European key account management
  • Identified and leveraged synergies across 10 European sales countries (AT, BE, CZ, DE, ES, FR, GB, IT, PL, SI)
  • Oversaw branches in Spain, Belgium & Poland via AR mandates
  • Responsibility: €2 billion revenue p.a. | functional & disciplinary leadership of 9 employees
  • Results:
  • Improved efficiency by reducing European key accounts by 40% and KAMs by 50%
  • Cut costs by ~€4 million p.a.
  • Successfully spun off the Spanish subsidiary
Oct 2003 - Dec 2008
5 years 3 months
Stuttgart, Germany

Sales Director Key Account Management | EnBW Sales

EnBW Energie Baden-Württemberg AG

  • Responsibility: ~€500 million revenue p.a. | functional & disciplinary leadership of 12 employees
  • Results:
  • Grew revenue by ~30% while increasing total contribution margin
Dec 2002 - Jun 2004
1 year 7 months
Stuttgart, Germany

Head of European Key Account Management | EnBW Sales

EnBW Energie Baden-Württemberg AG

  • Responsibility: ~€1 million budget p.a. | functional & disciplinary leadership of 5 employees
  • Results:
  • Increased sales efficiency in cross-border customer cases
Jan 2000 - Nov 2002
2 years 11 months
Stuttgart, Germany

Key Account Manager | EnBW Sales

EnBW Energie Baden-Württemberg AG

  • Responsibility: €40 million revenue p.a. | managed 10 key accounts
  • Results:
  • Secured first Europe-wide framework agreement for energy supply of an international group (8 countries)
Sep 1996 - Dec 1999
3 years 4 months
Kassel, Germany

Regional Sales Manager

PHILIPS Automation Projects GmbH

  • Turnkey automation projects for wastewater, drinking water and waste incineration plants in northern Germany (postal codes 0-5)
Mar 1990 - Aug 1996
6 years 6 months
Minden, Germany

Project Manager

ABB Hartmann & Braun AG

  • Power plant control systems for power plants and waste-to-energy facilities in Western Europe
Oct 1987 - Feb 1990
2 years 5 months
Berlin, Germany

Sales Engineer Power Plant Automation

SIEMENS AG

  • Power plants in West Berlin.
Summary
  • My value for you: customer-focused developer of your sales & market processes towards further profitable growth and success | execution-strong innovation driver with solid methodology
  • Experience: over 37 years of professional experience in B2B, project and solution business as well as plant engineering, including more than 20 years of leadership experience in various market areas and roles from corporations through start-ups to mid-sized companies
  • Expertise: Business Development | Key Account Management | New Customer Acquisition | B2B | Sales & Innovation Strategies | Change Management | Professional Partnering & Networking | Process Optimization | Tailored Team Leadership & Development
  • Achievements: Establishment & expansion of company locations | acquisition & retention of strategic, value-generating customers & partners | opening new markets | building highly qualified & motivated teams | successful change management & turnaround
  • Responsibility: revenue up to €2 billion p.a. | functional & disciplinary leadership of up to 80 employees
  • Intercultural competence: work experience in European countries | management of multicultural & virtual teams
  • Soft skills: customer-oriented | goal-focused | resilient | organized | hands-on | reliable | strategic | flexible | humorous | responsible | cooperative leadership style
  • Entrepreneurial values: determination | personal accountability | excellence
  • Motto: “I come to go.”
Languages
German
Native
English
Advanced
French
Advanced
Education
Sep 1983 - Jun 1987

FH Hamburg Berliner Tor

Dipl.-Ing. · Plant Engineering Technology · Hamburg, Germany · 1.57

Emil-von-Behring Gymnasium

Großhansdorf, Germany

Certifications & licenses

Common Good Economy Consultant (GWÖ)

Business Coach IHK

BCA Business Coaching Academy, Hamburg

CAS Business Ethics

Thales Academy Freiburg

Effective Management

Antion Consulting

Intercultural Management Training D/F

JBP

Management 3.0

Happy Melly

Strategy & Corporate Management

EnBW/esmt

Business Development Manager

Management Circle

Leading to Success: Leading Leaders

EnBW

Entrepreneurship

IMD Lausanne

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