Responsible for developing and implementing the sales strategy and continuously improving and optimizing sales processes and measures
Disciplinary and technical leadership of the sales team of 5 field and 6 internal sales staff
Conducting job interviews, annual reviews and trainings for the team's ongoing development
Building and maintaining relationships with key opinion leaders as well as sales partners and insurance companies
Close collaboration with the marketing team, for example in creating and planning campaigns and materials as well as in forecasts and reporting
Representing the company at trade shows, conferences and congresses
Reporting to management on performance metrics and sales results
Feb 2021 - Nov 2021
10 months
Hamburg, Germany
Head of Business Development
aidhere GmbH
Responsible for various projects to increase revenue and strategically develop the company (examples: creating a business plan for a sales joint venture, implementing a CRM system and pipeline management tool, building an online shop for direct customers)
Analyzing market and competitor data to develop new product ideas and sales strategies
Conducting contract negotiations with sales partners
Building and maintaining B2B contacts (pharma and insurance companies)
Collaborating with management and the executive team on company strategy development
Jan 2015 - Nov 2023
7 years 11 months
Hamburg, Germany
Co-Founder & CEO
MyGreenz UG
Founded and led an organic superfood startup focused on end consumers
Core tasks: marketing, business development, accounting and customer service
Developed and designed 20+ products
Set up an online shop and created own content and copy
Worked closely with fulfillment partners, marketing agencies, freelancers and influencers
Jun 2013 - Dec 2020
7 years 7 months
Hamburg, Germany
Co-Founder & CEO
Mister-Fit GmbH
Built and managed a trading company and retail store in the dietary supplements sector
Responsible for marketing, business development and sales partnerships/channels (dropshipping partners, wholesale partners, Amazon and eBay)
Other duties as managing director included customer service/advice, HR management and product development
Jun 2013 - Dec 2020
7 years 7 months
Hamburg, Germany
Personal Trainer
Selbstständige Tätigkeit
Online coaching and personal training/advice for clients
Creating training and nutrition plans
Oct 2012 - Jun 2013
9 months
Hamburg, Germany
Business Development Manager
Airbnb Deutschland GmbH
Planning and implementing various strategic projects, e.g. trade fair/event collaborations and B2B affiliate partnerships
Acquiring and managing cooperation partners
Aug 2011 - Dec 2011
5 months
Berlin, Germany
Business Development Intern
iPotentials GmbH
Market research and competitive analysis
Assisting in creating a business plan for a new line of business
Languages
German
Native
English
Advanced
French
Advanced
Education
Oct 2015 - Sep 2017
Universität Bayreuth
MBA · Sports Management · Bayreuth, Germany
Oct 2009 - Sep 2012
Universität Münster
BSc · Business Administration · Münster, Germany
Oct 2005 - Jun 2006
Medina High School
Rotary Youth Exchange Program (11th grade exchange year) · Medina, United States
Certifications & licenses
Medical Device Consultant (§83 MPDG)
HCMC Academy
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