Denny Münchow - Senior Expert Innovation, Strategy & AI

Q: Where is Denny based?

Denny is based in Berlin, Germany .

Q: What languages does Denny speak?

Denny speaks the following languages: German (Native), English (Advanced), Spanish (Advanced), French (Advanced) .

Q: How many years of experience does Denny have?

Denny has at least 17 years of experience. During this time, Denny has worked in at least 9 different roles and for 9 different companies . The average length of individual experience is 2 years and 9 months . Note that Denny may not have shared all experience and actually has more experience.

Q: What is Denny's latest experience?

Denny's most recent position is Senior Expert Innovation, Strategy & AI at Freelance .

Q: What companies has Denny worked for in recent years?

In recent years, Denny has worked for Freelance , The Circularity Hub (NEEW Ventures) , Tiger Träger , The Nunatak Group , and Self-employed .

Q: Which industries is Denny most experienced in?

Denny is most experienced in industries like Advertising , Professional Services , and Banking and Finance . Denny also has some experience in Automotive and Information Technology (IT) .

Q: Which business areas is Denny most experienced in?

Denny is most experienced in business areas like Strategy and Planning , Product Development , and Business Intelligence . Denny also has some experience in Marketing , Finance , and Research and Development (R&D) .

Q: Which industries has Denny worked in recently?

Denny has recently worked in industries like Professional Services , Banking and Finance , and Automotive .

Q: Which business areas has Denny worked in recently?

Denny has recently worked in business areas like Product Development , Strategy and Planning , and Finance .

Recommended expert

Berlin, Germany

Experience

Aug 2025 - Present

7 months

Senior Expert Innovation, Strategy & AI

Freelance

Advised clients on product and service innovation, AI strategy and implementation, business models and market growth, as well as transformation and change management
Organizational development

Sep 2023 - Present

2 years 6 months

Catalyst

The Circularity Hub (NEEW Ventures)

Founding member of the Circularity Hub in Berlin, focused on new business ideas around the circular economy

Mar 2023 - Present

3 years

Investor

Tiger Träger

Investor and active member at Tiger Träger

Mar 2023 - Aug 2025

2 years 6 months

Berlin, Germany

Head of Berlin Office & Executive Director

The Nunatak Group

Established the Berlin office for the consulting firm Nunatak
Client acquisition, team building, project management, network development, marketing/PR, content development for the office, as well as finance and administration
Served clients from the private and public sectors
Focus areas: Business development, product innovation, digital transformation, business model innovation, organizational development and sustainability

Nov 2021 - Feb 2023

1 year 4 months

Berlin, Germany

Freelance Consultant

Self-employed

Advising with a focus on digitalization, transformation and business field innovation for clients such as Pininfarina, ŠKODA and Volkswagen

Oct 2018 - Oct 2021

3 years 1 month

Berlin, Germany

Managing Director

iconmobile (icon group)

Redefined the organizational structure and grew the team from 25 to over 50 employees across strategy, design, software, and hardware
Developed and implemented a unified corporate strategy including brand strategy and service/product offerings in Germany, the USA, and China
Built a new organizational group with a €30M venture fund
Took full P&L responsibility with €9.5M revenue in Germany
Increased revenue from €6M in 2018 to €9.5M in 2021
Reduced overhead costs while ensuring and improving service delivery
Doubled profit margins from 12% in 2018 to an average of over 25% in 2021
Built long-term partnerships from one-off clients and launched 3 client spin-offs
Collaborated with clients like Deutsche Bahn, VW Group, MOIA, BMW, and Mercedes in experience design, product and service innovation, and digital business transformation

Aug 2017 - Sep 2018

1 year 2 months

Berlin, Germany

Freelance Consultant

Self-employed

Freelance and interim management in product development, product management, product and service innovation, and operations management
Helped scale the team from 2 founding members to 15 employees
Established internal professional structures, processes, and toolchains
Facilitated multiple product iterations to achieve product-market fit for a software product

Mar 2016 - Jul 2017

1 year 5 months

Prague, Czech Republic

Head of Strategy (Management Board)

Publicis Group (for ŠKODA)

Strategy lead in the integrated team with ŠKODA's marketing and strategy department
Managed the strategy and account department and grew the team to 30 employees
Responsible for the strategy and account budget of over €5M per year
Developed and strengthened client relationships
Represented HQ strategy to 27 local markets at conferences with up to 200 attendees
Led the development of about 15 product and 2 brand campaigns, including communication strategy, media planning, and digital activation
Defined strategic direction and initiatives in e-mobility, digital strategy, and product innovation

Apr 2011 - Feb 2016

4 years 11 months

Berlin, Germany

Head of Strategy, Data & Innovation (Business Unit Lead / Management Board)

diffferent (SYZYGY Group)

Advised clients on brand and innovation strategy and data analytics
Created and set up a new data & business intelligence division to quantify and manage brand performance
Expanded service offerings by combining data analytics with strategic thinking and acquired over 15 clients
Increased revenue from €100K to over €2M within 1.5 years
Built a team from scratch to over 10 members
Developed a completely new modular service/product offering

Oct 2008 - Mar 2011

2 years 6 months

Nuremberg, Germany

Strategy Manager User Research & Data Analytics

Icon Added Value (Kantar/WPP)

Conducted qualitative and quantitative user research studies to gain insights into brands and strategies
Developed brand strategies for major clients like VW, Audi, IKEA, and Rügenwalder

Industries Experience

See where this freelancer has spent most of their professional time. Longer bars indicate deeper hands-on experience, while shorter ones reflect targeted or project-based work.

Experienced in Advertising (7.5 years), Professional Services (6 years), Banking and Finance (3 years), Automotive (2.5 years), and Information Technology (1 year).

Advertising

Professional Services

Banking and Finance

Automotive

Information Technology

Business Areas Experience

The graph below provides a cumulative view of the freelancer's experience across multiple business areas, calculated from completed and active engagements. It highlights the areas where the freelancer has most frequently contributed to planning, execution, and delivery of business outcomes.

Experienced in Strategy (16 years), Product Development (10 years), Business Intelligence (8.5 years), Marketing (6.5 years), Research and Development (3 years), and Investments and M&A (3 years).

Strategy

Product Development

Business Intelligence

Marketing

Research and Development

Investments and M&A

Summary

15+ years of experience in innovation, AI, transformation, product & service development and strategy - both in operational management and consulting. Proven success in leading and scaling teams.

Curious, determined, solution-oriented, believes in the power of the team with an implementation-oriented "Hands on" mentality.

Skills

Organizational Development
Product & Service Innovation
Artificial Intelligence
Digital Transformation
Change Management
Business Development
Market Growth & Expansion
Leadership
Business Model Innovation
Agile Project Management
Business Operations

Languages

German

Native

English

Advanced

Spanish

Advanced

French

Advanced

Education

Oct 2003 - Sep 2007

Hochschule Harz & Southern Denmark University

Diploma & Bachelor · Esbjerg, Denmark

Profile

Created

November 2025

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Frequently asked questions

Do you have questions? Here you can find further information.

Where is Denny based?

Denny is based in Berlin, Germany.

What languages does Denny speak?

Denny speaks the following languages: German (Native), English (Advanced), Spanish (Advanced), French (Advanced).

How many years of experience does Denny have?

Denny has at least 17 years of experience. During this time, Denny has worked in at least 9 different roles and for 9 different companies. The average length of individual experience is 2 years and 9 months. Note that Denny may not have shared all experience and actually has more experience.

What roles would Denny be best suited for?

Based on recent experience, Denny would be well-suited for roles such as: Senior Expert Innovation, Strategy & AI, Catalyst, Investor.

What is Denny's latest experience?

Denny's most recent position is Senior Expert Innovation, Strategy & AI at Freelance.

What companies has Denny worked for in recent years?

In recent years, Denny has worked for Freelance, The Circularity Hub (NEEW Ventures), Tiger Träger, The Nunatak Group, and Self-employed.

Which industries is Denny most experienced in?

Denny is most experienced in industries like Advertising, Professional Services, and Banking and Finance. Denny also has some experience in Automotive and Information Technology (IT).

Which business areas is Denny most experienced in?

Denny is most experienced in business areas like Strategy and Planning, Product Development, and Business Intelligence. Denny also has some experience in Marketing, Finance, and Research and Development (R&D).

Which industries has Denny worked in recently?

Denny has recently worked in industries like Professional Services, Banking and Finance, and Automotive.

Which business areas has Denny worked in recently?

Denny has recently worked in business areas like Product Development, Strategy and Planning, and Finance.

What is Denny's education?

Denny holds a Bachelor from Hochschule Harz & Southern Denmark University.

What is the availability of Denny?

Denny is immediately available for suitable projects.

What is the rate of Denny?

Denny's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.