Recommended expert

Claudia Helming

Founder & AI Product Lead

Claudia Helming
Berlin, Germany

Experience

Sep 2025 - Present
5 months
Berlin, Germany

Founder & AI Product Lead

Unforgotten

  • Conceived, built and iterated an applied-AI MVP that turns in-depth audio interviews into structured, long-form narrative outputs across multiple genres (e.g. memoir, institutional knowledge, thematic essays) using agentic orchestration and multi-step reasoning.
  • Designed and implemented core workflows in a Next.js-based stack, working with structured representations (JSON and other formats), retrieval-augmented generation and emerging knowledge graph structures to maintain context and consistency over long documents.
  • Defined and tested agent behaviors across realistic storytelling scenarios, including ideal user journeys, edge cases and failure modes, with explicit criteria for coherence, factual alignment and user intent satisfaction.
  • Currently running targeted user tests with selected partners to validate use cases and inform the next product iterations.
Feb 2024 - Aug 2025
1 year 7 months

AI Model Assessment Advisor

Scale AI

  • Selected to Oracle Club (top 1% of contributors) and promoted to Reviewer based on consistent performance across complex LLM projects.
  • Delivered RLHF, red teaming, safety evaluations and STEM annotation tasks in English and German for major foundation model clients.
  • Evaluated multi-step reasoning, coherence and adherence to safety policies; scored and ranked model responses for quality and alignment.
  • Reviewed and scored work from other contributors, providing structured feedback and coaching on reasoning quality and spec compliance.
  • Contributed to scenario design and refinement of evaluation guidelines, including edge cases and stress tests for agent-like behavior.
Jan 2020 - Present
6 years 1 month

Strategic Advisor & Interim Roles

Independent Consultant

  • Advisory for founders and organizations on product, applied AI and growth.
  • Recent projects include Voicelayer (generative dubbing – product and AI use cases), European Parliament Archives (AI-assisted workflows for oral history research), and an AI EdTech platform.
  • Additional clients: Carbon Standards International (business development for a global certification platform), HolidayFox (strategic repositioning and relaunch) and APB Corporation (seed fundraising and business development for drone-based inspections).
  • Provide long-term mentoring on strategy and product–market fit, and design workshops on digital transformation, innovation and practical AI adoption in teams.
Jun 2006 - Dec 2022
16 years 7 months
Berlin, Germany

Co-Founder and Chief Executive Officer

DaWanda.com

  • Drove the growth and internationalization of the platform to over 7 million members and enabling a marketplace of 350,000+ sellers with a catalogue exceeding 6 million products.
  • Led global expansion, including establishing and managing subsidiaries in France, Spain, Poland, and Italy.
  • Built a highly motivated team of 250 employees, earning multiple industry awards and recognitions.
  • Pioneered a social media approach, engaging a community of over 1.4 million, and significantly boosting brand presence through creative content strategies.
  • Achieved an outstanding Net Promoter Score (NPS) of 75, reflecting exceptional customer satisfaction and loyalty.
  • Evolved the platform's business model with the launch of a DIY content portal with 40,000 paid and free tutorials, collaborating with industry leaders and enhancing customer engagement.
  • Secured financial investment across seven rounds from European and US investors, steering the company towards profitability and a successful exit strategy.
Jul 2003 - Jul 2006
3 years 1 month
London, United Kingdom

Director Business Development

Passado Ltd.

  • Established Passado as the European classmate reunion leader.
  • Engineered exponential growth, catapulting membership from 0.5 million to 5 million in under two years, on a very lean budget.
  • Directed the debut of the revamped Passado/Wasabi platform in 2006, integrating social and business networking features to enhance user engagement and market positioning.
Feb 2002 - Jul 2003
1 year 6 months
Munich, Germany

Advisor

Self-employed

As an independent Advisor, I specialized in crafting and executing market entry strategies for U.S. companies targeting German-speaking countries.

My expertise centered around the marketing strategy and establishment and development of robust local teams tailored to meet the specific needs of entering the German market.

Dec 1999 - Feb 2002
2 years 3 months
London, United Kingdom

Head of Operations

lastminute.com

  • Executed a comprehensive recruitment strategy, successfully hiring 130 professionals, including key senior management roles. Pioneered feedback and evaluation frameworks to support staff development and career progression.
  • Established rigorous operational processes, KPIs, and reporting standards that significantly enhanced efficiency and organizational performance.

Summary

Entrepreneur and operator with a long track record of building and scaling digital platforms, leading large teams and turning ideas into real businesses. As a strategic advisor I work with founders and organizations on product direction, AI-enabled use cases and go-to-market questions, while also building my own applied-AI narrative platform. In parallel, I have developed deep hands-on experience in LLM and agent evaluation (RLHF, red teaming, safety and reasoning) as an Oracle Club top 1% contributor and Reviewer at Outlier.ai / Scale AI, and I now bring this combination of entrepreneurial thinking, advisory experience and rigorous evaluation practice into freelance AI projects.

Skills

  • Llm & Evaluation: Rlhf, Red Teaming, Safety And Reasoning Evaluation; Annotation And Rating Tools In The Scale / Outlier Environment.

  • Tech & Tooling: Next.js, Typescript/javascript, Basic Sql (Postgresql / Supabase), Json, Yaml, Agentic Automation With N8n And Zapier, Langfuse, Git, Ides.

  • Workflows & Collaboration: Scrum, Jira (Or Similar Issue Trackers), Notion / Confluence, Slack, Discord.

Languages

German
Native
English
Advanced
Spanish
Advanced
French
Advanced
Italian
Intermediate
...and 1 more

Education

LMU Munich

M.A. in Romance Literature and Linguistics, Psychology, and Tourism · Romance Literature and Linguistics, Psychology, and Tourism · Munich, Germany

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