Utku E.
AI Strategy Consultant
Experience
Jul 2025 - Present
6 monthsBerlin, Germany
AI Strategy Consultant
Freelance
- Developed YourBestChance.io, an AI-powered career resilience platform that leverages advanced machine learning to provide personalized guidance and resources for users.
- Architected and implemented a Retrieval-Augmented Generation (RAG) system supporting three languages, utilizing GPT-based large language models (including OpenAI and Grok variants) integrated with specialized vector databases for efficient semantic search and similarity matching.
- Built an interactive AI chatbot powered by generative AI and RAG pipelines to deliver real-time, context-aware responses and enhance user engagement.
- Optimized data pipelines and AI infrastructure for scalability, ensuring robust performance under increasing loads and reducing latency by 50%.
- Developed comprehensive AI strategies using ML and Gen AI to create customized growth plans; analyzed company data to identify strengths, weaknesses, risks, and opportunities for AI integration.
- Defined ethical frameworks for AI deployment, assessed workforce and leadership upskilling needs, and built phased action plans (short-, mid-, and long-term) with targeted AI integration recommendations.
Aug 2020 - Dec 2023
3 years 5 monthsBerlin, Germany
Senior Product Manager & BI Lead
Legal One GmbH
- Led cross-functional teams to build AI predictive models for lead prioritization, reducing operational costs by 40% and enhancing customer engagement workflows.
- Designed and implemented over 100 Tableau dashboards with dynamic reporting capabilities, providing actionable insights to stakeholders.
- Delivered a call agent optimization tool using Amazon SageMaker, resulting in significant efficiency improvements and streamlined resource allocation.
Jun 2020 - Jun 2025
5 years 1 monthCo-Founder & AI Product Manager
Wordego Inc
- Led product discovery and execution processes, ensuring the alignment of AI-driven B2B SaaS solutions with business objectives and user needs.
- Pioneered AI-driven AdTech tools, achieving at least 30% improvement in paid search RoAS through intelligent audience segmentation.
- Developed AI-driven e-commerce platforms, achieving a 2× increase in conversion rate for first-time visitors through predictive modeling and personalized campaigns.
- Developed AI agents for marketing automation and competitive intelligence.
- Designed and implemented cloud-based Shopify applications and real-time visitor analytics tools, driving growth and optimizing customer segmentation strategies.
- Fostered cross-functional collaboration among data scientists, developers, and stakeholders to deliver innovative machine learning solutions.
- Optimized user experience with heatmap tracking to inform UX decisions.
- Applied strategic planning and problem-solving in an agile product management environment.
Jun 2018 - May 2020
2 yearsBerlin, Germany
Senior Product Manager for Loyalty, SEO & Checkout
KfzTeile24 GmbH
- Led multiple teams simultaneously, focusing on loyalty and SEO strategies to drive significant revenue growth.
- Revamped the checkout UX, reducing cart abandonment and improving conversions through user-friendly design and optimized payment options.
- Spearheaded loyalty program redesigns, increasing customer retention rates and enhancing CRM strategies.
- Built data-driven SEO strategies, generating over 200 000 dynamic content pages that boosted organic traffic and improved search rankings.
- Delivered API solutions for multi-language mobile applications, streamlining customer interactions and boosting satisfaction.
Nov 2015 - Dec 2017
2 years 2 monthsDubai, United Arab Emirates
Senior Product Manager
ViaFone Loyalty Technologies
- Successfully launched AI-powered chatbots, mobile applications, and loyalty engines, enhancing customer retention and engagement metrics.
- Collaborated with stakeholders to develop and execute comprehensive go-to-market strategies, driving product adoption and profitability.
- Managed the product lifecycle for innovative loyalty solutions, ensuring alignment with evolving market demands and client expectations.
Apr 2014 - Aug 2015
1 year 5 monthsİstanbul, Turkey
IT Director & Project Management Team Lead
Ketchup Loyalty Marketing Agency
- Delivered scalable loyalty platforms, integrating digital wallet and POS systems for leading global brands.
- Executed customer communication strategies that significantly boosted user engagement and membership growth.
- Directed cross-functional teams to design a platform-independent loyalty engine, providing flexible solutions for diverse client needs.
Jan 2005 - Apr 2012
7 years 4 monthsİstanbul, Turkey
Lecturer & Research Academic
Marmara University
- Delivered in-depth lectures on digital technologies, data mining, and programming, equipping students with industry-relevant skills.
- Conducted research on fraud detection and churn prevention, contributing to business intelligence advancements.
- Managed the Business Informatics department’s student information system, improving operational efficiency and data accessibility.
Summary
Dynamic Co-Founder & AI Product Manager with over 20 years of experience in delivering scalable solutions across e-commerce, visitor analytics, and AI-powered innovations. Known for a strategic approach to problem-solving, stakeholder management, and ethical AI deployment.
Demonstrated expertise in ML optimization, data-driven decision-making, and cross-functional team leadership. Skilled at aligning product strategies with business objectives to maximize user engagement, enhance customer loyalty, and drive measurable revenue growth.
Languages
Turkish
NativeGerman
AdvancedEnglish
AdvancedEducation
Oct 2005 - Jun 2007
Marmara University
Master of Business Informatics · Business Informatics · İstanbul, Turkey
Oct 2000 - Jun 2004
Marmara University
Bachelor of Business Informatics · Business Informatics · İstanbul, Turkey
Certifications & licenses
Ai Product Management Specialization
Duke University
Pmp Certificate
Project Management Institute
Professional Scrum Master (Psm I)
Scrum.org
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