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Ha-jo Konrad

Freelance Product Owner / Product Manager

Ha-jo Konrad
Berlin, Germany

Experience

Jan 2022 - Dec 2023
2 years
Wiesbaden, Germany

Freelance Product Owner / Product Manager

Alleherzen

  • Oversee high-impact innovation and discovery projects for German energy providers, focusing on identifying and developing forward-thinking product concepts.
  • Improved user experience, increased operational efficiency, and simplified sales processes in dynamic energy market by conceptualizing digital platform.
  • Drove exploration of new product ideas whilst positioning company for growth and competitiveness in the rapidly evolving energy sector.
Jan 2021 - Dec 2022
2 years
Hamburg, Germany

Freelance Product/Project Manager

FFW

  • Directed integration of virtual house tours into the web configurator by providing immersive, realistic property previews to improve customer experience and coordinating with development, design, and marketing teams to ensure seamless execution and launch of the web-configurator, aligning technology with user needs and business goals.
  • Boosted customer engagement and enhanced decision-making by creating innovative house web configurator for leading German construction company.
Jan 2020 - Dec 2020
1 year
Berlin, Germany

Freelance Product Manager/Owner

Market Logic Software AG

  • Orchestrated planning, specification, and implementation of budget planning tool for Fortune 500 company by integrating the tool into existing project platform to enable global real-time planning, tracking, and optimisation of budgets for various project stages.
  • Facilitated improved financial decision-making and project budget oversight whilst significantly contributing to company's strategic financial management and operational efficiency.
Jan 2016 - Dec 2020
5 years
Berlin, Germany

Sr. Director Product Management (Product Owner)

Market Logic Software AG

  • Led Agile Research and budget management application with over 40 global clients and 10,000 users to drive significant user engagement and platform success by developing and executing product vision, strategy, and roadmap, and prioritising backlogs in alignment with internal and external stakeholders and international development teams in India and Russia.
  • Acted as pivotal liaison up to C-level by balancing politics, interests, and requirements to achieve strategic objectives.
  • Conducted client and product ideation workshops to translate complex needs into actionable product developments.
  • Created initial prototypes and mock-ups by defining user stories to visualise and communicate product ideas.
  • Worked closely with UX researchers, UI/UX designers, and PO/development teams to materialise product concepts.
  • Managed vendor integration of external research vendors and PO systems like SAP Ariba and Coupa.
  • Spearheaded projects for major clients, including Coca-Cola, Unilever, Mars, Visa, American Express, Procter & Gamble, and Shell.
  • Increased client acquisition and retention by assisting sales team in responding to RFP, RFI, and statements of work.
  • Guaranteed market alignment and brand consistency by collaborating with product marketing teams on positioning and messaging.
Jan 2011 - Dec 2016
6 years
Berlin, Germany

Director Consulting & Product Owner Mobile Applications

Market Logic Software AG

  • Expanded client consulting team from three to over 100 members, including recruiting team members and working students, by demonstrating strong leadership and organisational growth skills.
  • Led project management for software implementation, encompassing consulting, requirements workshops, project planning, security audits, user acceptance tests, and client-side launch communication and change management.
  • Directed the development and implementation of mobile applications such as mobile approval, mobile news, and mobile search by overseeing solution design, development team management, client consulting, and entire rollout process.
  • Managed projects for notable clients, including Unilever, Beiersdorf, Heineken, JTI, Intel, and Vodafone.
  • Enhanced client engagement and business development by supporting sales team in responding to RFP and RFI requests and generating statements of work.
Jan 2007 - Dec 2011
5 years
Berlin, Germany

Marketing Research Consultant

Happy Thinking People

Jan 2005 - Dec 2007
3 years
Hanover, Germany

Brand & Strategy Agency

diffferent

Jan 1999 - Dec 2003
5 years
Frankfurt, Germany

Communication & Design Consultant

Simon & Goetz Communication & Design Agency

Summary

Strategic-thinking, visionary leader with over 10 years of start-up experience and commendable record of transforming ideas into profitable products, driving innovations in various industries, encompassing Fortune 500 companies in retail, FMCG/CPG, finance, energy, health care & pharma.

Proven history of success in executing complex software implementation projects throughout the lifecycle, including consultation, workshop moderation, security auditing, stakeholder engagement, and change management (up to C-level). Strong aptitude in overseeing mobile application product lines from conception to launch, including solution designs, cross-functional leadership, and strategic launch planning across diverse markets. Expertise in leading meticulous guiding of product marketing and sales teams through RFP/RFI processes to achieve revenue growth. Proficient in orchestrating integrations with external systems and vendors, such as SAP Ariba and Coupa, to enhance operational efficiencies and drive process automation. Instrumental in steering diverse, remote product teams across international landscapes, including India, Russia, and Poland. Distinguished engagement with top-tier clients, such as Coca-Cola, Unilever, Visa, Procter & Gamble, REWE, Walmart. Technically proficient in Agile, Scrum, and Kanban methodologies, backed by solid expertise in UX/UI team leadership, to achieve outstanding user experiences in products, while ensuring technical and process excellence to improve end users' experience.

Skills

  • Product Management / Owner

  • Business Analytics Incl. Bpmn

  • Ux/ui Design, Wireframes, Prototyping Driven

  • Product Discovery & Innovation

  • Requirements Engineering & Mgmt.

  • Market/consumer Research & Analysis

  • Agile/scrum/kanban Methodologies

  • Process Analysis & Improvement

  • Cross-functional Leadership & Collaboration

  • Strategic Planning & Execution

  • Stakeholder Engagement

  • B2b Saas

  • Mobile Application Management

  • Change Management

  • Data-driven Decision Making

  • Jira

  • Confluence

  • Aha!

  • Miro

  • Figma

  • Adobe Xd

  • Open.ai (Chatgpt)

  • Google Bard

  • Wordpress

  • Zoom

  • Slack

  • Microsoft 365

  • Google Workspace

Languages

German
Native
English
Advanced

Education

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Bachelor of Arts · Social Science

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