Felix H. - Product Manager

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Berlin, Germany

Experience

Jan 2024 - Dec 2025

2 years

Product Manager

ON Running

Managed D2C e-commerce iOS & Android App’s roadmap and vision
Implemented an agile design process
Managed transition of dedicated teams into squads
Implemented usage tracking and A/B optimization scheme
Optimized cross-country ASO & integrated multi-million marketing campaigns

Jan 2024 - Dec 2024

1 year

Product Manager

Lotto24

Launched D2C shop of charity lottery freiheit+ in time
Worked closely with branding and performance marketing to ensure a smooth and effective sales start

Jan 2023 - Present

2 years 10 months

Co-Founder

RoofUz

Optimizing digital processes in a poorly digitized industry
Won "BIM-Löwen" Award
Top 50 European startups (Realty Belgium)
Impact Factory Alumni

Jan 2022 - Dec 2023

2 years

Product Manager

WIWIN - Nachhaltig investieren

Optimized digital processes in a highly regulated market
Led the development process of investment and self-service website with near shore team
Integrated several external services
Tested in a lab & optimized interfaces to increase UX and perceived security

Jan 2021 - Dec 2021

1 year

Product Owner

TLGG

Created the concept of D2C e-commerce store
Researched with various experts to structure the food supplement domain
Created management presentations as a basis for technical and strategical decision making

Jan 2020 - Dec 2021

2 years

Product Manager Retail Apps

Douglas

Led development of iOS and Android Apps
Led 4 SCRUM teams with 40+ headcount
Redesigned Search & Discovery
Executed the migration to new SAP Hybris Backend without any downtime

Jan 2020 - Dec 2020

1 year

Product Manager Customer Experience

interstruct AG

Created outstanding website with innovative UX and order-flow with high CR
Drafted concept of customer self-service portal with user centered statistics and feedback graphics

Jan 2019 - Dec 2019

1 year

Product Owner Digital Services

Eurowings Digital

Managed product teams for Eurowings B2C iOS & Android Apps
Led 3 SCRUM teams in house & from external development partners
Redesigned navigation structure
Optimized store appearance and CR (ASO)
Integrated 3rd party transport services like taxi or train

Jan 2018 - Dec 2019

2 years

Product Manager

mobileJobs GmbH

Increased CR by 28%
Managed various A/B tests

Jan 2018 - Dec 2018

1 year

Product Strategy Manager

Cornelsen Verlag GmbH

Analyzed market & regulations
Compiled different strategies for digital learning in school
Created documents as basis for decision-making on C-level

Jan 2017 - Dec 2017

1 year

Product Owner

Lokalleads GmbH

Structured requirements & data
Created concept & design of B2B backend with UX designers
Managed implementation with developers as PM

Jan 2016 - Dec 2017

2 years

Product Manager Mobile Messenger

IONOS

Launched a secure messenger app for iOS and Android devices
Gained several hundred thousand users in first weeks
Integrated chat-message to SMS feature
Invented RealEmoji messages, featuring animated backgrounds (from celebration to condolence)

Jan 2013 - Present

12 years 10 months

Product Owner Digital Services

A1 Telekom Austria

Led development of B2C Apps Android, iOS, Huawei, Win8Phone & Win10

Jan 2009 - Dec 2013

5 years

Co-Founder & Product Manager Mobile Apps

M47 Interactive

Product and tech lead in a bootstrapped startup
#1 in google ranking
1 million users
Developed a performance-based advertising system

Jan 2005 - Dec 2008

4 years

Product Manager Mobile

Jamba! GmbH

Managed global e-commerce desktop websites
Created the mobile website team and launched in 20+ countries which resulted in turnover increase of 40 million Euro
Managed release planning
Trained country managers
Conducted usability testing (in-house and external)
Executed A/B tests which resulted in CR increase of 48%

Summary

Distinguished Product Manager/Owner with nearly 20 years of industry experience specialized in digital services, apps, and e-commerce.

Successfully delivered projects for prominent German companies like Douglas and Eurowings.

Led and inspired teams of over 40 professionals in the development of highly successful digital products and services. Achieved millions of downloads and contributed to an annual turnover exceeding 1 billion euros.

With a profound understanding of the development process, I guide companies in crafting digital services that seamlessly blend functionality with user-friendly design.