Recommended expert

Felix Hofmann

Product Manager

Felix Hofmann
Berlin, Germany

Experience

Jan 2024 - Dec 2025
2 years

Product Manager

ON Running

  • Managed D2C e-commerce iOS & Android App’s roadmap and vision
  • Implemented an agile design process
  • Managed transition of dedicated teams into squads
  • Implemented usage tracking and A/B optimization scheme
  • optimized cross-country ASO & integrated multi-million marketing campaigns
Jan 2024 - Dec 2024
1 year

Product Manager

Lotto24

  • Launched D2C shop of charity lottery freiheit+ in time
  • Worked closely with branding and performance marketing to ensure a smooth and effective sales start
Jan 2023 - Present
3 years 1 month

Co-Founder

RoofUz

  • Optimizing digital processes in a poorly digitized industry
  • Won "BIM-Löwen" Award
  • Top 50 European startups (Realty Belgium)
  • Impact Factory Alumni
Jan 2022 - Dec 2023
2 years

Product Manager

WIWIN - Nachhaltig investieren

  • Optimized digital processes in a highly regulated market
  • Led the development process of investment and self-service website with near shore team
  • Integrated several external services
  • Tested in a lab & optimized interfaces to increase UX and perceived security
Jan 2021 - Dec 2021
1 year

Product Owner

TLGG

  • Created the concept of D2C e-commerce store
  • Researched with various experts to structure the food supplement domain
  • Created management presentations as a basis for technical and strategical decision making
Jan 2020 - Dec 2021
2 years

Product Manager Retail Apps

Douglas

  • Led development of iOS and Android Apps
  • Led 4 SCRUM teams with 40+ headcount
  • Redesigned Search & Discovery
  • Executed the migration to new SAP Hybris Backend without any downtime
Jan 2020 - Dec 2020
1 year

Product Manager Customer Experience

interstruct AG

  • Created outstanding website with innovative UX and order-flow with high CR
  • Drafted concept of customer self-service portal with user centered statistics and feedback graphics
Jan 2019 - Dec 2019
1 year

Product Owner Digital Services

Eurowings Digital

  • Managed product teams for Eurowings B2C iOS & Android Apps
  • Led 3 SCRUM teams in house & from external development partners
  • Redesigned navigation structure
  • Optimized store appearance and CR (ASO)
  • Integrated 3rd party transport services like taxi or train
Jan 2018 - Dec 2019
2 years

Product Manager

mobileJobs GmbH

  • Increased CR by 28%
  • Managed various A/B tests
Jan 2018 - Dec 2018
1 year

Product Strategy Manager

Cornelsen Verlag GmbH

  • Analyzed market & regulations
  • Compiled different strategies for digital learning in school
  • Created documents as basis for decision-making on C-level
Jan 2017 - Dec 2017
1 year

Product Owner

Lokalleads GmbH

  • Structured requirements & data
  • Created concept & design of B2B backend with UX designers
  • Managed implementation with developers as PM
Jan 2016 - Dec 2017
2 years

Product Manager Mobile Messenger

IONOS

  • Launched a secure messenger app for iOS and Android devices
  • Gained several hundred thousand users in first weeks
  • Integrated chat-message to SMS feature
  • Invented RealEmoji messages, featuring animated backgrounds (from celebration to condolence)
Jan 2013 - Present
13 years 1 month

Product Owner Digital Services

A1 Telekom Austria

  • Led development of B2C Apps Android, iOS, Huawei, Win8Phone & Win10
Jan 2009 - Dec 2013
5 years

Co-Founder & Product Manager Mobile Apps

M47 Interactive

  • Product and tech lead in a bootstrapped startup
  • #1 in google ranking
  • 1 million users
  • Developed a performance-based advertising system
Jan 2005 - Dec 2008
4 years

Product Manager Mobile

Jamba! GmbH

  • Managed global e-commerce desktop websites
  • Created the mobile website team and launched in 20+ countries which resulted in turnover increase of 40 million Euro
  • Managed release planning
  • Trained country managers
  • Conducted usability testing (in-house and external)
  • Executed A/B tests which resulted in CR increase of 48%

Summary

Distinguished Product Manager/Owner with nearly 20 years of industry experience specialized in digital services, apps, and e-commerce. Successfully delivered projects for prominent German companies like Douglas and Eurowings.

Led and inspired teams of over 40 professionals in the development of highly successful digital products and services. Achieved millions of downloads and contributed to an annual turnover exceeding 1 billion euros.

With a profound understanding of the development process I guide companies in crafting digital services that seamlessly blend functionality with user-friendly design.

Skills

Agile

  • Scrum
  • Kanban
  • Product Owner
  • Product Management

Tech & Tools

  • Jira
  • Confluence
  • Powerpoint
  • Word
  • Excel
  • Release Management
  • Data Driven Development
  • Programming
  • Database Design
  • Web
  • Apps

Design & Ux

  • Figma
  • Design Thinking
  • Ux
  • User Testing
  • A/b Testing
  • Usability
  • Aso
  • Seo

Strengths

  • Ux And Integration Expert
  • I Specialize In Designing Exceptionally Functional Apps With Clear Ux And Seamless Integration Of Complex Api

Achievements

  • No Downtime: My Teams Migrated The Sap Douglas Backend Without Any Downtime For Millions Of E-commerce Customers On Ios And Android Apps
  • 1 Million Customers: Word Of Mouth And Search Optimization Created A Massive User Base
  • #1 Book App: Children's App Was Featured In Apple And Samsung App Stores

Languages

German
Native
English
Advanced

Education

Oct 2001 - Jun 2005

Berlin University of the Arts

Master's degree, E-Commerce · E-Commerce · Berlin, Germany

Oct 1999 - Jun 2001

Technical University of Berlin

Bachelor's degree, Computer Science · Computer Science · Berlin, Germany

Need a freelancer? Find your match in seconds.
Try FRATCH GPT
More actions

Similar Freelancers

Discover other experts with similar qualifications and experience

Hendrik Hobbhahn
Hendrik Hobbhahn

Managing Director and Owner

View Profile
Clemens Bäthe
Clemens Bäthe

Stream Owner Development

View Profile
Timo Daedrich
Timo Daedrich

External E-Commerce and Online Shop Consultant

View Profile
Fabian Oechsner
Fabian Oechsner

Head of Product / Product Owner

View Profile
Michael Hohlfeld
Michael Hohlfeld

Product Owner & Project Manager | from concept to go-live - structured, hands-on and delivery-driven

View Profile
Till Zier
Till Zier

Product Owner

View Profile
Axel Lilienblum
Axel Lilienblum

Strategy Consulting & Project Lead

View Profile
Bertrand Rothen
Bertrand Rothen

Interim IAM Product Owner (Identity Management)

View Profile
Kai Schmudlach
Kai Schmudlach

Software Developer

View Profile
Lukas Steinbacher
Lukas Steinbacher

Interim Product Manager + Managing Director

View Profile
Felix Maas
Felix Maas

AI Trainer

View Profile
Utku Erol
Utku Erol

AI Strategy Consultant

View Profile
Christian Golecki
Christian Golecki

Product Owner – Redesign of an iOS and Android SaaS Application Platform

View Profile
Alexander Vitanyi
Alexander Vitanyi

Product Owner

View Profile
Chrisabel Prischl
Chrisabel Prischl

Senior Manager

View Profile
Samet Polat
Samet Polat

Technical Product Owner & Rollout Manager

View Profile
Malte Lohrberg
Malte Lohrberg

Digital Generalist and Consultant

View Profile
Manuel Kulisch
Manuel Kulisch

Product Owner (Freelancer) - Intelligent Personal Assistant

View Profile
Marcus Domes
Marcus Domes

Senior Product Manager / Product Owner

View Profile
Daniel Klose
Daniel Klose

Digital Strategy Manager

View Profile
Michael Haizmann
Michael Haizmann

Organizational Transformation Consultant

View Profile
Hartmut Kremer
Hartmut Kremer

Interim Executive for Digital Strategy, Product Management and Transformation

View Profile
Ortwin Kartmann
Ortwin Kartmann

Business & Tech Consultant

View Profile
Thies Schneider
Thies Schneider

Spatial UX Lead

View Profile
Shahram Fallahdoust
Shahram Fallahdoust

Senior Product Owner / Process Owner

View Profile
Christian Pestel
Christian Pestel

Project Manager

View Profile
Stephan Schnitzler
Stephan Schnitzler

Project and Product Leader, Consultant and Trainer

View Profile
Tony Stubenrauch
Tony Stubenrauch

Interim Digital Excellence Manager

View Profile
Artur Schmalz
Artur Schmalz

Marketing Consultant // Strategy & Campaigning

View Profile
Benjamin Faas
Benjamin Faas

Freelance Product Manager, Product Owner, Scrum Master & Agile Coach

View Profile