Shahram F.

Sr. Product Owner / Sr. Project Manager / Process Manager

Vienna, Austria

Experience

May 2024 - May 2025
1 year 1 month
Dresden, Germany

Process Owner / Senior Product Owner

SachsenEnergie

  • Definition of services (user stories) for the CRM system and customer portal in sales to ensure alignment with business goals and customer needs.

  • Application of SAFe (Scaled Agile Framework) methods to optimize CRM processes and promote collaboration and efficiency in teams.

  • Design and implementation of end-to-end customer-focused processes to ensure a seamless experience across multiple channels (omni-channel approach).

  • Conducting extensive research to understand customer behaviors and preferences and translate insights into actionable CRM strategies.

  • Collaboration with cross-functional teams including marketing, sales, and IT to ensure integrated and coherent CRM service delivery.

  • Definition and documentation of detailed process flows and workflows to guide the implementation and maintenance of CRM services.

  • Ensuring compliance with industry standards and regulations in all CRM service definitions and implementations.

  • UX/UI design using Figma and Miro to create user interfaces and process flows.

  • SAFe Kanban / Scrum

  • JIRA, Confluence, Miro, Figma

  • Energy & Utility

  • Salesforce CRM

  • PowerCloud

  • Customer portal

  • Stakeholder management

  • B2C & B2B

  • Sales

  • Service management

  • Order flow / Order management

  • Omni-channel

  • Output management

  • Case management

  • Lead / opportunity management

  • Customer service processes

  • Contract management

  • Account management

  • Authorizations

Oct 2023 - Apr 2024
7 months
Rheine, Germany

Senior Product Owner

True Illusions

  • Defining and prioritizing product requirements for multilingual online shops based on WordPress and Magento.

  • Managing the implementation of WooCommerce and Magento CE functionalities in line with business goals.

  • Leading migration projects from Magento 1 to Magento 2 with a focus on performance, scalability, and multilingual support.

  • Coordinating the integration of key features such as payment systems, translation tools, and live chat solutions.

  • Collaborating with development teams to customize templates, plugins, and extensions to user and business requirements.

  • UX/UI design using Photoshop to create user interfaces.

  • Responsible for configuring secure, user-friendly checkout and shipping processes for different markets.

  • Managing regular platform updates, maintenance, and security measures to ensure stable operations.

  • Promoting UX and UI optimizations to improve customer experience in all supported languages.

  • Conducting usability and acceptance tests.

  • Kanban / Scrum

  • JIRA, Confluence

  • Adobe Photoshop

  • WordPress

  • Magento CE

  • Magento 2 CE

  • PayPal

  • Payment gateway

  • Robotic chat

  • Online shops

  • CMS

  • WooCommerce

Sep 2022 - Sep 2023
1 year 1 month
Hallbergmoos, Germany

Senior Product Owner

Eva Solutions Group GmbH

  • Defining the product vision, goals, and roadmap for e-mobility / charging infrastructure integrations and ticketing systems.

  • Working with stakeholders to prioritize features, functionalities, and improvements based on business value and customer needs.

  • Defining and documenting product requirements, use cases, and acceptance criteria.

  • Maintaining and prioritizing the program backlog, ensuring development activities align with business priorities.

  • Overseeing the integration of e-mobility software solutions with external systems like CPO platforms, MSP systems, and ticketing systems.

  • Collaborating with internal and external stakeholders, including CPOs, MSPs, and e-mobility providers.

  • Defining processes for requesting new features and improvements.

  • Creating and configuring the program backlog based on JIRA Discovery projects.

  • UX/UI design using Figma and Miro to create user interfaces and process flows and to conduct usability and acceptance tests.

  • Using Postman to test interfaces (APIs).

  • Kanban / Scrum Agile

  • JIRA, Confluence, Miro, Figma, Postman

  • e-mobility

  • EV charging

  • EV driver support

  • OCPI

  • OCPP

  • MSP

  • AWS

  • SaaS

  • Stakeholder management

  • B2C (EV driver)

  • B2B (EV CPO / MSP)

  • Call center application

Nov 2021 - Aug 2022
10 months
Weilerbach, Germany

Senior Product Owner

proALPHA Business Solutions GmbH

  • Implementation of an AWS cloud-based CRM system for web and native iOS & Android apps including legacy ERP system integration.

  • Development of the product roadmap, priorities, and delivery phases, and alignment of objectives with internal stakeholders.

  • Creation of user stories and acceptance of deliverables.

  • User experience / co-development with future users (sales / selected customers) of the system.

  • Coordination and collaboration with the SaaS team, platform team, design system, UX, enterprise architecture, and test automation.

  • UX/UI design using Figma and Miro to create user interfaces and process flows and conduct usability and acceptance tests.

  • Coordination and collaboration with onsite and nearshore teams.

  • Scrum Agile / Kanban

  • JIRA, Confluence, Miro, Figma

  • CRM

  • Multitenancy

  • Opportunity management

  • Nearshore

  • API, microservices

  • Stakeholder management

  • SaaS, micro frontends

  • Design system

  • Native React

  • AWS

  • PaaS

  • SaaS

  • Computing & software sector

  • proALPHA ERP

  • Requirements management

May 2021 - Oct 2021
6 months
Essen, Germany

Product Owner / Business Analyst

E.ON Energie Deutschland GmbH

  • Product owner of a customer self-care portal for Deine Wärmeenergie Deutschland based on powercloud, WORK DIGITAL Portal, JBOSS, SAP / Siebel.

  • Analysis of the feasibility of the sales route / ordering process based on POWERDATA, WORK DIGITAL Sales, JBOSS, SAP / Siebel for Deine Wärmeenergie Deutschland.

  • Creation of user stories and acceptance of deliverables.

  • Conducting usability and acceptance tests.

  • Using Postman to test interfaces (APIs).

  • Coordination and collaboration with onsite and nearshore teams.

  • Scrum Agile / Kanban

  • JIRA, Confluence

  • POWERDATA

  • WORK DIGITAL

  • Siebel

  • SAP IS-U

  • JBOSS

  • CSC Portal

  • B2C

  • B2B

  • External partner platforms

  • Nearshore

  • Energy sector

  • Customer portal

  • Interfaces

  • Stakeholder management

  • SaaS

  • Requirements management

  • Project management

  • SoapUI / Postman

Aug 2018 - Sep 2020
2 years 2 months
Essen, Germany

Product Owner

E.ON / innogy SE

  • Product Owner of an agile software development team

  • Developing digital solutions

  • Implementing and further developing digital B2C processes

  • Advising on digitization and automation of customer journeys

  • Advising on introducing and optimizing self-service and digital communication across various digital channels and media

  • Designing, aligning and finding joint solutions for complex, cross-system requirements

  • Migrating the CoreMedia content management system to Sitecore

  • Introducing Pivotal Cloud Foundry as part of the software solution

  • Implementing an API gateway

  • Implementing identity and access management

  • Introducing a new customer service channel

  • Implementing ePay and eDunning applications

  • Conducting usability tests and acceptance tests

  • Using Postman to test interfaces (APIs)

  • UX/UI design using Adobe XD and Photoshop

  • Coordinating and collaborating with onsite and nearshore teams

  • Scrum Agile / Kanban

  • Customer Use Lab

  • JIRA, Confluence

  • iWelcome

  • MuleSoft

  • Axway

  • Pivotal Cloud Foundry

  • MS Azure

  • Sitecore

  • CoreMedia

  • Siebel

  • Figma

  • SAP

  • AppDynamics

  • Grafana

  • Kubernetes

  • Adobe XD

  • Adobe Photoshop

  • Content management system

  • Website / online presence

  • B2C

  • B2B

  • Cloud application

  • Identity management

  • API gateway

  • External partner platforms

  • GDPR / Cookies

  • Nearshore

  • Energy sector

  • Tracking & monitoring

  • Postman

  • SaaS

  • Customer portal

Mar 2017 - Mar 2018
1 year 1 month
Frankfurt, Germany

Product Owner / Business Analyst

Deutsche Bank

  • Developing and expanding the new mobile banking app for iOS & Android. Implementing basic app functions: financial overview, personal finance management, money transfer, investment, mobile payment, multi-banking aggregation, electronic safe, mailbox

  • Capturing and documenting requirements (BA responsible for epics)

  • Coordinating and communicating with internal and external stakeholders

  • Preparing and aligning user stories with product owners

  • Supporting refinement and planning meetings (cross-country, Germany and Romania)

  • Conducting usability tests and acceptance tests

  • Using Postman to test interfaces (APIs)

  • UX/UI design using Adobe XD and Photoshop

  • Analyzing root causes of faulty processes and recommending improvements

  • Scaled Agile Framework (SAFe)

  • Customer Use Lab

  • JIRA, Confluence

  • iOS

  • Android

  • AppDynamics

  • DSwiss Digital Safe

  • Adobe XD

  • Adobe Photoshop

  • Mobile apps

  • Banking app

  • Two-factor authentication

  • Nearshore / offshore

  • Tracking & monitoring

  • GDPR / Cookies

Jun 2015 - Dec 2016
1 year 7 months
Munich, Germany

Tech. Product Manager

Telefónica O2

  • Multi-project management in the context of the transition and merger of Germany's largest telecom company

  • Domains: commissioning, value-added / premium services, carrier billing / Direct2Bill, large account SMS, portal (Google Analytics, activity tracking, affiliate marketing), white-label web/portal and apps (iOS & Android) for MVNOs / ethnic brands

  • Supporting the development of the business case for a unified customer data base and standardization of the product portfolio

  • Revising, structuring and simplifying business processes

  • Planning project performance, schedules, resources, costs, finances and budgets

  • Coordinating and communicating with internal and external stakeholders, escalation management

  • Company-specific and general consulting and PM methods

  • Scrum Agile & Waterfall

  • IBM Rational ClearCase

  • ChaRM

  • JIRA, Confluence

  • MS Project

  • White-label apps

  • White-label website / online presence

  • Multi-project management

  • External partner platforms

  • Offshore

  • Migration project

  • Telecommunication

  • B2B / B2C

  • VAS (Value Added Services)

Jan 2015 - Apr 2015
4 months
Vienna, Austria

Business Analyst

A1 Telekom Österreich AG

  • Business analysis from an end-to-end quality assurance perspective. Developing new quality assurance strategies, defining tools, quality gates, KPIs and reports for different projects within the program

  • Defining methods and tools to identify dependencies of deliverables across projects

  • Defining scoring methods for quality and consistency checks of artifacts

  • Integrating quality assurance methods within the software delivery process

  • JIRA, Confluence

  • Tosca

  • Quality assurance

  • End-to-end tracking

  • Telecommunication

Jan 2014 - Dec 2014
1 year
Magdeburg, Germany

IT Analyst

Toll Collect / T-Systems

  • Complete overhaul and modernization of the CRM system within the timeframe set by the German Federal Ministry of Transport, supporting optimization of the upgrade process and customer data migration to meet the deadline

  • Supporting upgrade planning

  • Supporting change and incident management

  • General consulting and PM methods

  • PeopleSoft CRM

  • Oracle DB

  • Migration project

  • Upgrade project

  • Automotive

  • B2C

  • B2B

Aug 2013 - Oct 2013
3 months
Vienna, Austria

Business Analyst

T-Mobile Österreich

  • Introduction of a Mobile Virtual Network Enabler platform (MVNE)

  • Detailed analysis of existing processes and design of future processes based on requirements

  • Support in preparing and evaluating RFQs

  • Support in vendor selection as well as independent negotiations

  • General consulting and PM methods

  • Object-oriented analysis and design

  • eTOM

  • RfQ / RfP

  • MVNO

  • MVNE

  • Telecommunications

  • B2B

Apr 2012 - Jan 2013
10 months
Vienna, Austria

Project Manager

ÖBB IKT GmbH

  • Planning and operational control of the company-wide program for designing and implementing the new ticketing system. Complete redevelopment of the web presence and mobile apps, consolidation of backend systems, and simplification of the pricing model.

  • Steering internal and external stakeholders to meet the program schedule and ensure program success.

  • Handling political conflicts in the project environment

  • Preparation and execution of the IT software tender

  • Preparation and finalization of IT software contracts

  • Organizational design

  • Planning project deliverables, schedules, resources, costs, finances, and budget

  • Distribution of tasks, responsibilities, and authorities

  • Coordination and communication with vendors and customers

  • Leading agile software development, testing, and 3rd level support

  • Identifying and eliminating weaknesses and error situations

  • General consulting and PM methods

  • Scrum Agile

  • HP Quality Center

  • HP Service Manager

  • MS Project

  • RfQ / RfP

  • ÖBB

  • Ticketing System

  • Mobile Apps

  • Website / Internet Presence

  • Online Shop

  • B2C

  • M2M

Sep 2011 - Jul 2013
1 year 11 months
Vienna, Austria

Project Manger / Lead Business Analyst

A1 Telekom Österreich AG

  • Projects to improve customer satisfaction and sales service, implementation of regulatory requirements for number portability, introduction of hardware shipping functionality for the call center channel, introduction of geographic feasibility check for fixed-line and mobile products for call center and POS

  • Supporting the sales and marketing units in formulating the business case

  • Planning project deliverables, schedules, resources, costs, finances, and budget

  • Coordination and communication of project team members, internal and external stakeholders (300 employees), escalation management

  • Reviewing, restructuring, and simplifying CRM and provisioning business processes

  • General consulting and PM methods

  • CA Project Portfolio Management Clarity

  • Jira, Confluence

  • MS Project

  • Website / Internet Presence

  • Telecommunications Act (TKG)

  • Mobile Number Portability (MNP)

  • Broadcasting and Telecommunications Regulation (RTR)

  • Multi Channel Communication

  • Geo Location Services

  • B2B

  • B2C

Nov 2008 - Mar 2011
2 years 5 months
Vienna, Austria

Project Manager

Hutchison 3G Österreich

  • Optimizing guidelines and automating call center processes. Process and organizational analysis of processes for complex customer communication. Identifying problem areas/process breaks; creating a transformation concept for call centers and communication channels and implementing the transformation.

  • Implementing a new multi-channel customer communication system, automating categorization and assignment of customer correspondence (call, fax, letter, email), automatic assignment and archiving of customer contracts, performing performance analyses with the goal of continuous productivity improvement, health check / end-to-end monitoring of involved systems (internal + external)

  • Project planning and control

  • Project budget, resources, effort estimation

  • Coordination of integration and user acceptance tests

  • Training users and business units as part of the go-live handover to operations

  • General consulting and PM methods

  • eTOM

  • ARIS

  • PeopleSoft CRM

  • MS Project

  • MS SharePoint

  • BPMN

  • Multi-Project Management

  • Multi Channel Communication

  • Call Center Application

  • Telecommunications

  • Interactive Voice Response (IVR)

  • External partner platforms

  • Offshore

  • Optical Character Recognition (OCR)

  • Contract Management

  • Document Management

  • B2B

  • B2C

Jun 2008 - Sep 2008
4 months
Munich, Germany

Business Analyst

Telefónica O2 / Oracle

  • Project to introduce a new CRM system for business customers, support in the department for evaluating CRM solutions. Evaluation of RFQs and vendor selection

  • Detailed analysis of existing processes and design of future processes based on requirements

  • Evaluation, extension, and creation of ASRIs (Application Specific Requirements & Interfaces)

  • Project planning / effort estimation

  • Support in preparing and evaluating RFQs

  • Support in vendor selection as well as independent negotiations

  • General consulting methods

  • MS Project

  • IBM Rational Clear Case, IBM Rational Charm

  • RfQ / RfP

  • Telecommunications

  • B2B

Sep 2006 - Feb 2008
1 year 6 months
Bristol, United Kingdom

Lead Business Analyst

Orange UK / France Télécom / Accenture

  • Project implementation to roll out a new CRM solution (CRM, billing and EAI) for the customer service and sales area. Defined business requirements and processes for customer service (call center), business sales and campaign management. Designed the role model and analyzed security concepts and the interface design of the new CRM front end. Process optimization for customer service processes.

  • Cross-module team lead for order management, support/case management, account and customer portfolio working groups

  • Responsible for detailed functional requirements and design of the order management, account and customer portfolio modules

  • Planned and led Joint Application Design workshops with business/end users and system specialists

  • Requirements gathering, business process design, fit-gap analysis

  • High-level and detailed functional design, validation of the end-to-end solution, coordination of the business integration, application integration and migration working groups

  • Led the application architecture analysis and design

  • Aligned the design with stakeholders

  • General consulting methods

  • JAD sessions

  • PeopleSoft CRM

  • MS Project

  • MS SharePoint

  • Proprietary project management tools

  • Telecommunications

  • B2C

  • B2B

  • Offshore

  • Call center applications

  • Multi-channel communication

Jan 1999 - Aug 2006
7 years 8 months
Hamburg, Germany

PeopleSoft HR Trainer

AOL

Trainer PeopleSoft HR

Jan 1999 - Aug 2006
7 years 8 months
Cologne, Germany

IT Analyst / Developer

Axa Colonia

Introduction of corporate intranet

Jan 1999 - Aug 2006
7 years 8 months
Zürich, Switzerland

IT Analyst

Credit Suisse

HR system upgrade project

Jan 1999 - Aug 2006
7 years 8 months
Stuttgart, Germany

Business Analyst

Debitel / T-Systems

Introduction of CRM system

Jan 1999 - Aug 2006
7 years 8 months
Cologne, Germany

IT Analyst / Developer

Ford Motor Company / Logica

Employee Self-Service System

Jan 1999 - Aug 2006
7 years 8 months
Bern, Switzerland

Business Analyst

Galenica Pharma logistics

Implementation of PeopleSoft HR

Jan 1999 - Aug 2006
7 years 8 months
Cologne, Germany

IT Analyst / Developer

ITS Travel

Technical system improvement

Jan 1999 - Aug 2006
7 years 8 months
Zürich, Switzerland

IT Analyst

KPMG

HR system upgrade project

Jan 1999 - Aug 2006
7 years 8 months
Reading, United Kingdom

PeopleSoft CRM Trainer

Oracle

PeopleSoft CRM training

Jan 1999 - Aug 2006
7 years 8 months
Cologne, Germany

IT Analyst / Developer

Rheinboden Hypotheken Bank

Online loan calculator

Jan 1999 - Aug 2006
7 years 8 months
Elmshorn, Germany

PeopleSoft CRM Trainer

Talkline

PeopleSoft CRM trainer

Jan 1999 - Aug 2006
7 years 8 months
Munich, Germany

Business Analyst

Telefónica O2 / CapGemini

CRM system implementation

Jan 1999 - Aug 2006
7 years 8 months
Paris, France

Business Analyst

Valeo

Management reporting salary planning

Jan 1999 - Aug 2006
7 years 8 months
Paris, France

Business Analyst

Valeo

HR system migration project

Nov 1997 - May 1998
7 months

Data Processing Clerk Internship

Aug 1994 - Nov 1994
4 months
Cologne, Germany

Aviation Technology Internship

TÜV Rheinland Luftfahrttechnik

Jul 1990 - Jul 1991
1 year 1 month

Internship to prepare for aerospace engineering studies

Summary

Solid expertise from over 25 years in consulting and successful delivery of software projects. Many years of experience in managing complex, internationally oriented projects involving multicultural teams and different project methodologies (classic, agile, hybrid). Strong skills in developing strategic solutions that are precisely aligned with defined business goals and implementation requirements. Experience in delivering integrated end-to-end solutions that fit seamlessly into existing IT landscapes and sustainably increase their performance.

PROF. SKILLS Project management, process management, requirements management (Requirements Engineering), operational CRM, stakeholder management, risk management, escalation management, SAFe® 6 Product Owner / Product Manager (certified), cloud technologies, SaaS (Software as a Service), artificial intelligence (AI), large language models (LLMs)

PERS. SKILLS Committed and professional in attitude and actions High adaptability in dynamic environments Reliable and resilient work style with strong self-motivation Clear assertiveness combined with team orientation Striving for excellence and sustainable success Strong leadership with clear goal and result focus Motivated to tackle challenges actively and solution-focused Intercultural competence and sensitivity in an international context Excellent skills in planning, structuring, and organization

INDUSTRIES e-mobility energy telecommunications banking and financial services transport and logistics automotive industry pharmaceutical logistics

TOOLS & METHODS Methods & Frameworks: SAFe Scaled Agile, Scrum Agile, UML, OOAD, ITIL, eTOM Tools & Platforms: JIRA, JIRA Product Discovery, Confluence, ARIS, CA Project Portfolio Management Clarity, Rational ClearCase, Rational Rose, Rational SoDA, ChaRM, MS Office, MS SharePoint, MS Project, MS Visio, MS Teams, Slack, Retrium, Draw.io, Miro Business Software & CRM: PeopleSoft CRM, PeopleSoft HR/HCM Monitoring & Performance: AppDynamics Databases: Oracle, MS SQL Server, MySQL Operating Systems: Unix, Linux, Windows, Mac OSX Design & Visualization: Adobe Photoshop, Adobe XD, Adobe Illustrator, Figma

Languages

Persian
Native
German
Advanced
English
Advanced

Education

Feb 1997 - Nov 1998

Wirtschaftsschule Bohlscheid

IT Business Administrator, IHK · Data Processing · Cologne, Germany

Sep 1991 - Feb 1993

FH-Aachen

Aerospace Engineering · Aachen, Germany

Certifications & licenses

The Product Management for AI & Data Science Course

Udemy

Artificial Intelligence A-Z2024: Build 5 AI + LLM &ChatGPT

Udemy

SAFe® 5 Product Owner/Product Manager

SAFe® 6 Product Owner/Product Manager

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