Recommended expert

Felix Maas

AI Trainer

Felix Maas
Hattingen, Germany

Experience

May 2025 - Present
9 months

AI Trainer

AKIA Academy for AI & Automation

  • Led the 12-week training program to become an AI and automation specialist
  • Created training materials & video courses on "AI Fundamentals", "Working with ChatGPT", "Prompt Engineering", "AI Agents with N8N", "Automations with Make.com" & AI-generated marketing content (images, videos, blog posts & social media posts)
  • Conducted workshops on the above topics
  • Tools: Loom, N8N, Make.com, ChatGPT, Midjourney, Gamma.app, Canva, Kling AI, Magnific AI
  • Result: Participants learn the technical and business know-how to successfully build a business as AI and automation specialists
Mar 2025 - Present
11 months

AI and Automation Expert

Various B2B clients from consulting, coaching and agency environments

  • Optimized business processes using tools and automations
  • Business process analysis in marketing, sales and value creation (including tool stack analysis)
  • Implemented new tools and processes, as well as in-tool automations
  • Developed automations and AI agents with Make.com and N8N
  • Developed chatbots
  • Tools: N8N, Make.com, Jotform, HotSpot, LexOffice
  • Result: Optimized and automated processes in marketing, value creation and sales
Oct 2024 - Present
1 year 4 months

Project Management Consultant & Marketing Strategist

brandcollab

  • Introduced standardized project management tools and frameworks, and implemented automations to improve agency processes
  • Optimized project management in a specific complex project
  • Created SOPs (Standard Operating Procedures)
  • Introduced Scrum in complex individual projects
  • Interim project management in complex projects
  • Developed product and marketing strategies for brandcollab clients
  • Provided interim support in operational marketing activities (social media, email marketing, web design, etc.)
  • Tools: Asana, WordPress, Slack, Google Drive, Google Apps Scripts
  • Results: Optimized agency value chain processes; higher client satisfaction; more time for strategic tasks for the agency owner by stepping back from day-to-day operations using systems and processes
Sep 2024 - Present
1 year 5 months

Positioning Coach

Various clients from the coaching sector

  • Developed effective positioning and implemented it into product and marketing strategies
  • Conducted workshops on company vision & mission
  • Led target group analysis workshop
  • Developed product ladder using the Value Proposition Canvas
  • Facilitated marketing strategy workshop
  • Provided sparring support in developing marketing and sales measures
  • Provided sparring support in validating positioning and products
  • Tools: Miro, Notion
May 2023 - Oct 2023
6 months

Requirements Engineer

CAFM

  • Identified & implemented a standard software solution for facility management at a large IT service provider
  • Advised on the introduction of a hybrid methodology
  • Assisted in project effort estimation
  • Conducted user interviews & requirements workshops
  • As-is system analysis
  • Business process analysis
  • Documented requirements using user stories and a Kanban board
  • Identified and resolved conflicts in requirements
  • Coordinated the implementation of requirements
  • Requirements management
  • Stakeholder management
  • Collaborated closely with project management, developers and stakeholders
  • Interim project management
  • Designed the prototype
  • Tools: Jira, SharePoint, Enterprise Architect
  • Results: Project was accurately estimated within the planned time and budget; the CAFM system is now used company-wide to manage all buildings across multiple locations
Jul 2022 - Present
3 years 7 months

Product Coach / Agile Coach

Various Clients

  • Workshops & 1:1 consulting on agile methods (SCRUM, Lean Startup)
  • Target group analysis (Persona, Value Proposition Canvas, Jobs-to-be-done)
  • Product idea validation (MVP, prototypes)
  • Interview and survey techniques (MOM test)
  • Tools: Miro, Canva, Figma
  • Clients: various universities (Bochum University of Applied Sciences, Georg Agricola University of Technology), various incubators (CyberForum, HRW Startups, Bergsteiger Accelerator, Rhineland-Palatinate Ideas Contest)
Jan 2022 - Dec 2022
1 year

CEO / Product Owner

Geonimmo

  • Implementation of an application for automated evaluation and analysis of real estate locations
  • Led the founding team
  • Product ownership
  • Customer interviews & requirement workshops
  • Target group and market analysis
  • Design and development of the prototype
  • Requirements documentation via user stories and Kanban board
  • Requirements management
  • Business development, sales, marketing
  • Tools: Trello, WordPress, Canva, Eclipse
  • Results: Acquired pilot customers & developed a prototype; clarity on product demand in the market
Oct 2020 - Dec 2021
1 year 3 months

CEO / Product Owner

Probandit

  • Implementation of a test subject matching platform for research institutes in higher education, market research, and medical sectors
  • Led the founding team
  • Product ownership
  • Customer interviews & requirement workshops
  • Target group and market analysis
  • Conceptualization of MVPs
  • Coordinating the implementation of requirements
  • Requirements documentation via user stories and Kanban board
  • Requirements and stakeholder management
  • Business development, sales, marketing
  • Tools: Trello, UMLet, WordPress
  • Results: Acquired pilot customers & developed a prototype
Jun 2020 - May 2021
1 year

Requirements Engineer

AWGV

  • Created a detailed requirements specification and concept for developing a digital system to manage the official water body directory in Schleswig-Holstein on an open-source basis
  • User interviews & requirement workshops
  • Business process analysis / business analysis
  • Specification sheet analysis
  • Requirements documentation according to ISO/IEC/IEEE 29148 and via a detailed specification sheet
  • Identifying and resolving conflicts in requirements
  • Designing & implementing a proof of concept
  • Requirements and stakeholder management
  • Designing the system infrastructure
  • Tools: Jira, SharePoint, Enterprise Architect, QGIS
  • Results: Clarity on solution approaches, costs, pros and cons; a reliable basis for decision-making for the implementation project
Feb 2020 - Feb 2021
1 year 1 month

Project Manager & Business Analyst

Urban Data Platform

  • Implementation of a central platform to manage all urban data for the city of Hamburg
  • Redefined responsibilities and business processes for the specialist departments
  • Project management of a subproject
  • Business process analysis / business analysis using UML
  • Designing target processes and target architecture using UML
  • Analyzing the target concept for conflicts in the overall project
  • Coordination with other project managers
  • Coordination of project tasks in a 4-person team
  • Tools: Jira, SharePoint, Enterprise Architect
  • Results: Optimized, standardized, digitized, and automated business processes in the managed sub-area; optimal collaboration across departments via the platform
Nov 2019 - Dec 2022
3 years 2 months

Product Owner

XPlanungsplattform SH

  • Implementation of a central digital platform to manage spatial planning maps for municipalities and planning offices in Schleswig-Holstein
  • Product ownership
  • Participation & facilitation of SCRUM events
  • Consultation on introducing a hybrid process model
  • User interviews & requirements workshops
  • Business process analysis / business analysis
  • Requirements specification analysis
  • Requirements documentation via user stories and Kanban board
  • Coordination of requirement implementation
  • Requirements and stakeholder management
  • Close collaboration with project management, developers, and stakeholders
  • Tools: Jira, Azure DevOps, SharePoint, Enterprise Architect
  • Results: High acceptance and use of the XPlanungsplattform; high stakeholder satisfaction; minimized manual effort across all stakeholders
Nov 2016 - Jul 2018
1 year 9 months

Project Manager & Data Manager

Various ETL Projects

  • Homogenization, automated analysis & transformation of mainly spatial data
  • Project management and controlling
  • User interviews & requirements workshops
  • Development of simple to complex ETL processes
  • Requirements and stakeholder management
  • Tools: FME, MS Office
  • Results: Reproducible data analysis processes for recurring questions; examples: bomb discovery module to identify energy supply lines around a bomb discovery, site analysis tools
Nov 2016 - Jul 2018
1 year 9 months

Project Manager & Product Owner

Continuation Database

  • Implementation of a web application for digital management of continuation measures in the energy sector
  • User interviews & requirements workshops
  • Business process analysis / business analysis
  • Requirements documentation according to ISO/IEC/IEEE 29148 and via user stories
  • System infrastructure design
  • Design & implementation of a proof-of-concept
  • Requirements and stakeholder management
  • Tools: Redmine, XQuery
  • Results: Prototypical implementation of the web application for internal company use; digitized and transparent management of continuation measures

Summary

I am a Product Owner, Requirements Engineer and AI and automation specialist with over 8 years of experience successfully delivering mainly complex IT, digitalization and automation projects. From a large IT company to medium-sized IT service providers to two startups I founded, I have managed projects in a variety of industries - from traditional and hybrid to agile approaches.

Skills

  • Requirements Engineering & Management (Certified According To Ireb Cpre Fl)
  • Product Ownership (Certified According To Pspo I)
  • Business Process Analysis / Business Analysis
  • Automation & Ai
  • Project Management
  • Stakeholder Management
  • Target Group Analysis (Persona, Value Proposition Canvas, Jobs-to-be-done)
  • Agile Coach & Product Coach
  • Methodologies: Agile (Scrum, Kanban, Lean Startup), Traditional (Waterfall) And Hybrid
  • Online Marketing

Technical Expertise

  • Product Owner Expert
  • Automation Expert
  • Requirements Engineering Expert
  • Ai Marketing Expert
  • Requirements Analysis Expert
  • Uml Expert
  • Requirements Management Expert
  • Bpmn Expert
  • Business Process Analysis Expert
  • User Stories Expert
  • Project Management Expert
  • Iso 29148 Expert
  • Customer And User Interviews & Surveys Expert
  • Market And Competitive Analysis Expert
  • Stakeholder Management Expert
  • Target Group Analysis Expert
  • Agile Coaching Very Good
  • System Architecture Design Good
  • Waterfall Expert
  • Scrum Expert
  • Jobs-to-be-done Expert
  • Kanban Expert
  • Value Proposition Canvas Expert
  • Hybrid Approach Expert
  • Business Model Canvas Expert
  • Requirements Specification & Functional Requirements Expert
  • Personas Expert
  • Product Backlog Expert
  • Web Development Very Good
  • Risk Management Very Good
  • Software Development Intermediate
  • Ai Strategy Expert
  • Data Management Very Good
  • Ai Agents Expert
  • Developing Mvps Good
  • Lean Startup Expert

Software

  • Ms Office Expert
  • Enterprise Architect Expert
  • Jira Expert
  • Confluence Expert
  • Notion Very Good
  • Trello Very Good
  • Asana Very Good
  • Azure Devops Very Good
  • Sharepoint Very Good
  • Miro Expert
  • Figma Very Good
  • Slack Expert
  • Loom Expert
  • Chatgpt Expert
  • Midjourney Expert
  • N8n Expert
  • Make.com Expert
  • Wordpress Expert
  • Canva Expert
  • Fme Expert
  • Qgis Good
  • Arcgis Good
  • Postgresql Good
  • Postgis Good
  • Git Very Good
  • Google Drive (Including Automations Via Google Apps Scripts) Expert

Soft Skills

  • Can-do Mentality
  • Team Player
  • Analytical Thinking
  • Customer Focus
  • User Focus
  • Business Acumen
  • Technical Understanding
  • Agile Mindset
  • Innovative Thinking
  • Solution Orientation

Languages

German
Native
English
Advanced

Education

Oct 2017 - Sep 2019

Bochum University of Applied Sciences

Master of Engineering · Geoinformatics · Bochum, Germany

Oct 2013 - Sep 2017

Bochum University of Applied Sciences

Bachelor of Engineering · Geoinformatics · Bochum, Germany

Certifications & licenses

Consultant Qualification

Certified AI Marketing Manager

Certified Professional For Requirements Engineering (CPRE)

Professional Scrum Product Owner (PSPO I)

Project Management Fundamentals

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