Fabian Oechsner
Head of Product / Product Owner
Experience
Head of Product / Product Owner
XXXLdigital (XXXLutz KG)
Developing a product vision and strategy
Creating a roadmap
Improving stakeholder communication
Introducing an outcome-oriented roadmap
Aligning with stakeholders and creating transparency
Defining relevant product metrics as a KPI tree
Initiating measures to improve product quality and measurability
Supporting the introduction and migration of the new Identity Provider (IDP)
Product Owner / Product Coach
dmTECH GmbH
Advising on and creating product roadmaps
Consulting and supporting collaboration optimizations
Coaching the team to take ownership
Running workshops and stakeholder management
Introducing agile methods and a product roadmap process
Further developing and refining the product vision
Enabling the team on product methods
Relieving the team through focus, clear roadmaps, and process improvements
Developing process automations to boost efficiency and scalability
Lean Manager / Agile Coach
Ingenieurgemeinschaft Baustellenmanagement SuedOstLink
Introducing agile methods and the Last Planner System
Tracking project success based on defined criteria
Optimizing and increasing process efficiency
Improving communication and transparency in the project
Implementing weekly sprints/cycles with all trades
Raising Percent Plan Complete to over 80% in four weeks
Optimizing planning processes for faster communication between construction management and contractor
Increasing transparency between the site office and client
Product Lead New Products & Service Design
Teamhood (Lovable)
Developing a value proposition based on existing customer problems
Research and positioning
Defining a minimum viable product (MVP) for future services
Testing product-market fit
Validating and iterating value propositions
Reviewing and analyzing market potential
Defining complementary services through partnerships
Head of Product
DemoUp Cliplister GmbH
Building and professionalizing product management
Recruiting and leading employees in various roles (Product Manager, Interaction Designer, QA Manager)
Accelerating lead times and increasing transparency
Developing and implementing the roadmap and iteration plan to replace the old platform
Designing and launching a new product
Increasing customer satisfaction
Aligning product development with customer value while considering company strategy
Introducing and expanding agile methods
Improving software quality through QA automation and a CI/CD pipeline
Speeding up lead times
Developing product visions and architectures for the new platform
Establishing a product roadmap process involving management, sales, and customer support
Scaling, strengthening cross-functional collaboration, and boosting Scrum team efficiency
Implementing initial product-led growth (PLG) approaches
Qualitative testing of new products and features
Senior Product Manager / Product Owner Digital Services
Fielmann AG
Migrating authentication and customer data into the Fielmann account as SPoT
Integrating the contact lens service into the Fielmann account
Improving the user experience for customers with glasses and contact lenses
Enabling the Fielmann account for multiple product teams
Standardizing user authentication based on Keycloak
Evolving the Fielmann account into a platform with shared components
Reducing dependencies between teams and deployments
Introducing agile methods for faster time-to-market of new products and features
Product Manager / Product Owner Digital Services
Fielmann AG
Developing a product vision for a user account
Obtaining customer consent for data transfer from 600 local servers to a central data storage
Linking customers' offline and online activities
Meeting the set deadline
Building and improving the Fielmann account
Leading four teams and external service providers
Implementing email notifications with a CTA to the account
Product Manager & Business Designer (Product Owner) – Product Detail Page
OTTO GmbH & Co. KG
Strategically advancing the Product Detail Page and review features across all devices
Category-specific product presentation
Shaping the roadmap and managing KPIs
Leading the interdisciplinary Scrum team
Participating in the board-level project to develop new business models
Managing the content consulting provider
Conducting design thinking workshops
Delivering an MVP with measurable revenue growth
Improving add-to-basket rate, conversion rate, and reducing bounce rate
Significantly enhancing the user experience on mobile devices
Product Manager & Business Designer (Product Owner) – Product Data Supply & Quality
OTTO GmbH & Co. KG
Leading the agile team
Scaling data updates per day
Replacing the data supply component from the legacy system
Improving data quality
Separating data streams by category (prices, availability, product data)
Connecting external service providers to the new data supply
Removing limitations and speeding up data supply from hours to seconds
Enabling feature teams to better utilize data
Junior Product Manager & Business Designer (Product Owner) – Product Data Supply & PIM otto.de & country tenants
OTTO GmbH & Co. KG
Evolving the central system for product data management, shop structures, and cross-selling
Leading operations managers for otto.de and country tenants
Managing service providers
Ensuring quality of data updates and system enhancements
Developing a decommissioning strategy for the legacy system
Standardizing operational processes between otto.de and country tenants
Optimizing resources in the operation of country shops
Developing features to improve employee efficiency
Summary
As an enthusiastic product person, I have been working for 14 years as a Product Manager, Product Owner, and Head of Product, taking on Agile Coach tasks in the e-commerce, retail, internet technology, and construction management/energy industries. User-centered product development in agile, cross-functional teams is as natural to me as communicating with stakeholders up to the C-level. I have experience with products at every stage of the product lifecycle and have successfully guided the transformation to modern, maintainable software multiple times. Applying and optimizing agile, efficient processes comes naturally to me.
As a freelance Product Coach & Consultant, I help companies and product teams build products their customers will love. I support them in product discoveries, advise on the introduction of agile methods, assist with building product management, and implementing a roadmap process.
Skills
Product Coach & Consultant
Product Manager As A Service / Freelance Product Manager
Supporting Product Teams In Developing Digital Products As A Product Manager, Product Owner, Or Product Lead
Applying Common Agile Methods Like Scrum Or Kanban
User-centered Product Development Using Design Thinking
Creating A Product Vision
Guiding The Team Through A Product Discovery Or Design Sprint
Translating The Vision Into A Roadmap
Analyzing Current Product Development Processes
Advising On Improving Team Efficiency
Supporting Product Quality Improvement
Assisting With Implementing A Cross-team Roadmap Process
Advising And Supporting The Establishment Of Modern Product Management Structures
Developing Measures To Increase Customer Satisfaction
Strengthening User Focus In Product Teams And Relevant Company Areas
Advising On Integration Into Product Further Development
Agile Methodologies
Design Thinking
Design Sprint
Digital Asset Management
Digital Transformation
Domain Driven Design
E-mailing
Kanban
Last Planner System
Lean Construction Management
Point Of Sale
Process Optimization
Product Information Management
Product-led Growth
Product Management
Project Management
Product Roadmap
Product Strategy
Product Vision
Responsive Design
Software-as-a-service
Scrum
Team Leading
User Centered Design
User Story Mapping
Value Proposition Design
Abstract
Adobe Lightroom
Apple Macos
Apple Ios
Atlassian Confluence
Atlassian Jira
Atlassian Jira Product Discovery
Atlassian Trello
Chatgpt
Conceptboard
Figma
Google Analytics
Infinity Designer
Invision
Metroretro
Microsoft Office
Miro
Personio
Perplexity
Productboard
Prodpad
Recruitee
Sketch
Slack
Surveymonkey
Teamhood
Lovable
Claude
Reliability
Solution Orientation
Empathy
Creativity
Helpfulness
Openness
Self-responsibility
Languages
Education
Hochschule Harz
Bachelor of Science · Business Informatics · Wernigerode, Germany
Certifications & licenses
AI for Product Management
Pendo
Product-led Organizations
Pendo
Design Thinking Master
XDi
Product Owner Advanced
bor!sgloger
OKR Coach
HelloAgile
Profile
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