René (Simon) Pfisterer

Founder and CEO

René Pfisterer
Berlin, Germany

Experience

Aug 2023 - Present
1 year 7 months
Germany

Founder and CEO

REKIT Online GmbH

As a Freelance Product Owner I decided to change from a Freelancer to a company Owner providing eCommerce IT Consultancy on a larger scale with a Team of freelancers

Services:

  • eCommerce Consulting
  • CRO Analysis and Optimisation
  • Technical SEO & PageSpeed Optimisation
  • Frontend/Backend Development
  • A/B Splittest Design & Development
Jun 2023 - Mar 2024
10 months
Germany

Central Product Owner

smart Europe GmbH

I was hired at Smart to steer the Rollout of the smart Europe IT Infrastructure with the goal to Increase Sales and help the company to build processes on organisational as well as on technical level.

The greatest challenge was a very young and fast-growing company in a very challenging working environment that lacked structure and processes in an enterprise eCommerce architecture.

My responsibilities:

  • Management responsibility of +25 teams with nearshore and offshore teams in India and China
  • Support and preparation of market rollouts
  • Creation and introduction of agile processes and working methods
  • Reporting to the leadership team
  • Cross-organizational collaboration with up to 100 stakeholders
  • Coaching Product Owners and supporting the implementation of user stories
  • Restructuring the teams according to agile working methods
  • Central Roadmap planning and prioritization
  • Close work with Operations in ServiceNow

Tools and technology: SAP Hybris (Commerce Cloud), SA/4 Hana, Salesforce Marketing Cloud, Jira, Confluence, Mural, BitBucket, ServiceNow

Jul 2022 - Dec 2022
6 months
Germany

Interim Freelance Product Owner

Kaiser & Kraft

Working at Kaiser+Kraft as a main responsible for the product discovery journey, improving the shop and integrating other Kaiser+Kraft brands to the Microservices of Kaiser+Kraft with an abbreviation of SAFe.

Responsibilities:

  • Roadmap Management
  • Rollout Planning
  • Stakeholder Management of +50 Stakeholders
  • Backlog management
  • Product Development and Optimization
  • Developing a strategy on how to migrate external companies for the company merger
  • Managing the refactoring of legacy code
  • Managing ServiceNow Operations and Sales requirements with Jira

Tools and Technologies: React.js – Java – Postgres - SAP Hybris – TOP ERP – Salesforce Marketing Cloud – Hotjar – Google Analytics, Miro, Jira, Spryker, Oracle DB

Dec 2021 - Jun 2022
7 months
Germany

Agile Product Owner

Klarna

Working at Klarna Inside the Checkout to Increase Retention in the iOS and Android APP and User Engagement by developing a Cash Back Offer for people to increase In Mall Sales and Onboard more merchants.

Responsibilities:

  • Roadmap Planning
  • Feature Prioritization
  • Stakeholder Management of +50 Stakeholders
  • Rollout Planning
  • Backlog management
  • Product Development and Optimization
  • Resource Management
  • Managing the refactoring of legacy code

Tools and Technologies: React.js – Java, Kafka, Azure, AWS Elastic Cloud, Custom Headless CMS, – Postgres - SAP Hana – Hotjar –Miro, Jira, OKRs

Apr 2021 - Nov 2021
8 months
Germany

Freelance Agile Product Owner

Fazua

As a young Team, Fazua and Codingpassion faced the challenge of making the APP a better place for their passionate user base that bought their electric bikes. They also lacked processes and the right setup in Jira to work fast and efficient.

Responsibilities:

  • Business Modeling: Lean Agile Canvas
  • Evaluation of Scrum or Kanban and switching to Scrumban
  • User Story Definition
  • Roadmap & Rollout Planning
  • User Testing with Customers
  • Vision Definition
  • Process definition and Workflow Setup with Jira
  • Complete Jira Setup and Coaching
  • Team setup Definition for the APP Development
  • Evaluating current Scrum Setup and switch to Scrumban

Tools and Technologies: React.js, JavaScript, Flutter, HTML5/CSS3, Google Cloud, Miro, Jira/Atlassian, OKRs, Zapier

Apr 2021 - Sep 2021
6 months
Germany

Freelance Product Owner

Condor

As a freelance Product Owner, I was put in charge to re-design the major page [link] to facelift and modernize the flight booking experience for customers.

Responsibilities:

  • Steering 3 agencies and individuals as a cross-functional team
  • Management of the condor.com homepage relaunch project
  • Defining requirements
  • Stakeholder management
  • Release management
  • Defining a rollout strategy
  • Setting up Data driven A/B Tests to determine the user-centric Layout
  • Defining a data-driven implementation Strategy

Tools and Technologies: React.js, JavaScript, HTML5/CSS3, Java, Postgres, Oracle DB, SAP Hana, Salesforce Marketing Cloud, ContentSquare, Monetate, Hotjar – Google Suite, Miro, Jira, MS Business Suite

Oct 2020 - Sep 2021
1 year
Germany

Freelance eCommerce Business Analyst & Product Owner & UX Consultant

Condor

For this Project, I was hired to help the Team to create customised and personalised User Experience to analyse Data and create hypotheses for optimizing user flow and conversion rates. Additionally, to increase the upselling of ancillaries within the Internet Booking Experience (eCommerce) at Condor Flugdienst GmbH.

Responsibilities:

  • Chief Product Owner
  • Helping Product Owners to write user stories and manage the Product Backlog
  • Business Analyses to optimize the user experience for the whole Online Booking Experience
  • Concept Definition for a data-driven customer journey
  • Defining Tests for a customized user Experience
  • Stakeholder management and definition of API Connections for a user login and a personalised user journey
Jan 2020 - May 2020
5 months
Germany

Freelance eCommerce Business Analyst & Product Owner & UX Consultant

DHL

Working on a greenfield project for DHL and the package centers for international product classification, to help to create an overall better process for the classification of international packages.

Responsibilities:

  • Conducting Kickoff and user testing workshops
  • Conducting User Story Workshops
  • Writing the user stories
  • Project management (Scrum)
  • Budget and resource management with SUITE CRM and Confluence
  • Managing and prioritizing the Product Backlog
  • Adjusting and refining user stories
  • Stakeholder management

Tools and Technologies: JavaScript, HTML5/CSS3, Postgres, Oracle DB, InVision, Miro, Jira/Atlassian, Progressive Webapp, Zapier

Dec 2019 - May 2020
6 months
Germany

Freelance Proxy Product Owner

DHL

Working on the major Service from DHL, the Delivery and Tracing (DHL Paket) APP, managing the Product Backlog together with the Product Owner and ensuring smooth development of the optimized new APP version.

Responsibilities:

  • Developing a controlling board for velocity and resource measurement in Confluence
  • Coaching the Product Owner to write better User Stories
  • Interviewing individual team members and solving individual issues within the production Team of the APP
  • Organizational Coaching of a cross-functional team
  • Adjusting and refining user stories with the Product Owner
  • Optimizing team efficiency and overall management
  • Facilitating scrum meetings planning, review, retros, and backlog refinement

Tools and Technologies: JavaScript, HTML5/CSS3, Postgres, Oracle DB, InVision, Miro, Jira/Atlassian, Progressive Webapp, Zapier

Apr 2019 - Oct 2019
7 months
Germany

Freelance Scrum Master & Agile Coach

Daimler Fleetboard Innovation Hub

Working with an entirely new team of freelancers to help to develop an MVP for the trailer telematics and logistics industry to measure the cargo/freight of trucks together with a connected APP for Drive

Responsibilities:

  • Implementing new workflows
  • Coaching the Product Owner
  • Coaching Scrum Methodologies
  • Facilitating workshops and removing team impediments
  • Optimizing team efficiency processes and overall management
  • Implementing new project management with Jira & Confluence (incl. Coaching)
  • Giving training about Scrum like ceremonies or values
  • Conducting workshops to define the DoD, DoR and Scrum Board (Workflow)
  • Continuous optimization of the team speed (Story Points per sprint)

Tools and Technologies: React.js, JavaScript, Cotlin, HTML5/CSS3, Azure, Docker, Jira / Atlassian, Zapier

Apr 2019 - Oct 2019
7 months
Germany

eCommerce Consultant & Product Owner

Sennheiser & Neumann

This project required integration of HTML-based templates into the Sennjet CMS by Sennheiser, based on Ruby on Rails. As a Product Owner, I was responsible for creating user stories and testing the developed increments based on User Acceptance Criteria. Next to this, I was also providing consultancy to define a customer journey, call to actions, and the online product sale.

Responsibilities:

  • Conducting user story (definition & mapping) Workshops
  • Writing user stories & acceptance criteria
  • Establishing project management tools like Jira Managing up to 15 international stakeholders (USA & Germany)
  • Weekly/biweekly sprint planning meetings, sprint reviews & retrospectives
  • Cross-functional team management and steering agencies like Acid21 (delivering designs) or Sennheiser development department
  • Product backlog management
  • Prioritizing user stories based on business values

Tools and Technologies: Ruby (On Rails), JavaScript, HTML5/CSS3, Redmine, Zapier

Nov 2018 - Mar 2019
5 months
Germany

Product Owner

Finiata

Finiata was a fintech (factorem) service that had a very complex integration of several APIs and Banking services. In this project, I was responsible to lead a team of 5 developers together with the In-house PO and PM to roll out the product in the German market.

Responsibilities:

  • Conducting user story (definition & mapping) Workshops
  • Rollout planning and execution for the German FinTech platform finiata.de
  • Requirement management, de/- refining user stories
  • Backlog management agile project management (Scrum)
  • Conducting user story mapping workshop
  • Managing 3 cross-functional teams of up to 21 people (Berlin & Near-shore) including UX, UI, Business Development and Developers

Tools and Technologies: Ruby (On Rails), JavaScript, HTML5/CSS3, Redmine, Zapier

Nov 2018 - Mar 2019
5 months
Germany

eCommerce Consultant & Product Owner

Volkswagen AG

In this project, I was more on the consultant side and helped the Project Manager to manage the new Marketplace from Volkswagen. I was hired to help to manage/steer several agencies such as Etventure for the development or SinnerSchrader for the Marketing and Content of the new website for the Used Car section inside the Volkswagen Marketplace Environment.

Responsibilities:

  • Managing the new E-Commerce marketplace for VW (Used Cars)
  • Rollout planning & project management (Scrum)
  • Business Consulting
  • Cross-functional team management of several agencies like Sinner & Shrader (Tracking) and Etventure (Development)
  • Defining user stories, business needs, and tracking concepts
  • Optimizing Customer Journey
  • Requirement management

Tools and Technologies: Jira / Atlassian, Zapier, Invision

Feb 2018 - Jun 2018
5 months
Germany

eCommerce Consultant & Product Owner

Sennheiser

This project was a Ruby on Rails-based project to refactor legacy code in the Sennjet. In this, Project I used to wear more the hat of the Product Owner writing user stories based on the stakeholder's feedback and requirements.

Responsibilities:

  • Conducting user story (definition & mapping) Workshops
  • Writing user stories & acceptance criteria
  • Weekly / biweekly sprint planning meetings, sprint reviews & retrospectives
  • Establishing project management tools like Jira
  • Managing up to 20 international stakeholders (USA & Germany)
  • Product backlog management
  • Prioritizing user stories based on business values

Tools and Technologies: Ruby (On Rails), JavaScript, HTML5/CSS3, Redmine, Zapier

Jun 2017 - Sep 2017
4 months
Berlin, Germany

Product Owner

Infopark

In this project, I was directly responsible for budgeting and Product Ownership. With the development team, we directly implemented the designs delivered by Zeplin into the Scrivito CMS from Infopark.

Responsibilities:

  • Rollout planning and project execution for the Infopark cms
  • User Story definition
  • Budget calculation
  • Requirement management
  • Backlog management
  • Agile project management (Scrum)
  • Managing 2 cross-functional teams of up to 12 people (in Berlin) including UX/UI Designer and Developers
  • Quality assurance: Bug testing & defining acceptance criteria

Tools and Technologies: Ruby (On Rails), JavaScript, HTML5/CSS3, Redmine, Zapier

Jun 2016 - Sep 2023
7 years 4 months
Germany

Freelance Agile IT Product Owner

Function:

  • Agile APP and Ecommerce Product Owner
  • Feature Planning and User Story definition
  • Organization of external freelancers (cross-functional teams)
  • Story Mapping
  • Backlog management
  • Roadmap Planning
  • Budget control and Capacity Planning

Technologies: Azure, AWS, Docker, Kafka, Kubernetis, React.js, JavScript, Java, Ruby (on Rails), Flutter, Cotlin, WebApp, HTML5/CSS3, GitHub, PostgeSQL, MySQL, Oracle DB, Microservices, Headless CMS Solutions

Tools: SAP Hy, SAP Commerce Cloud, Enterprise E-Commerce, Salesforce Marketing Cloud, ContentSquare, Monetate, Hotjar, Jira, Confluence, Miro, GitHub

Jun 2013 - Apr 2016
2 years 11 months
Germany

IT Project Management & Key-Account Management

Ventzke Media

This project required integration of HTML-based templates into the Sennjet CMS by Sennheiser, based on Ruby on Rails. As a Product Owner, I was responsible for creating user stories and testing the developed increments based on User Acceptance Criteria. Next to this, I was also providing consultancy to define a customer journey, call to actions, and the online product sale.

Responsibilities:

  • Conducting user story (definition & mapping) Workshops
  • Writing user stories & acceptance criteria
  • Establishing project management tools like Jira Managing up to 15 international stakeholders (USA & Germany)
  • Weekly/biweekly sprint planning meetings, sprint reviews & retrospectives
  • Cross-functional team management and steering agencies like Acid21 (delivering designs) or Sennheiser development department
  • Product backlog management
  • Prioritizing user stories based on business values

Tools and Technologies: Ruby (On Rails), JavaScript, HTML5/CSS3, Redmine, Zapier

Summary

Every successful team thrives with empathic leadership and patience

Languages

English
Native
German
Native
Spanish
Advanced
Portuguese
Intermediate

Education

Jul 2018 - Oct 2018
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GPM/IPMA Level-D & Certified Scrum Master

Mar 2016 - Oct 2016
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NLP-Practitioner

Certifications & licenses

Certified Agile Leader

OKR Coach

Personal & Business Coach

Certified Scrum Product Owner

Scrum Alliance

Certified Scrum Master

GPM/IPMA Level-D

NLP Practitioner