Deutsche Bahn/Obermeyer Group (Transport & Construction)
Infrastructure project for PMO: Deutsche Bahn is building a new rail line as part of a five-year project and works within a consortium of partner companies, forming an alliance. The PMO ensures that all activities are digitally mapped and traceable. MS SharePoint serves as the central collaboration platform, offering a range of functionalities, managing over 2,500 users, and continuously adapting to project-specific requirements. Project management ensures that the MS 365 SharePoint tenant, with its automations, effectively covers user and permission concepts and functions as the digital hub for the entire project over its five-year duration. The goal is to establish a holistic IT organization within the project that proves itself throughout the project lifecycle.
Technologies: MS SharePoint Online, MS Teams, MS Power Platform
Project management
Responsibility for the entire development team and delegation to the service provider
Requirements management and drafting of specifications
Definition of strategic direction for Microsoft technologies
QA & escalation management
Third-party management
Resource qualification
Change management
Sep 2024 - Present
11 months
Hamburg, Germany
Solution Stack/Integration Manager
Liebherr (Industry)
“entERPrise” project: As part of a large project, the existing system landscape used by various Liebherr entities is overhauled using Enterprise Architecture Management. From concept to implementation, a solution stack of cross-departmental applications must be designed, evaluating existing systems for cost-benefit substitution, removal, or retention. At the same time, an integration layer must be created to give a holistic view of systems and interfaces, making the landscape modular, flexible, and more robust. This foundation is later used in implementation and can be enhanced after freeze.
Designing the solution stack for the client environment
Support for the ERP team, project management, and quality assurance
Applying EAM and documenting business-specific application landscapes
Data management, security, and master data consolidation (product data, transaction data, etc.)
Defining an integration layer and infrastructure for digital transformation with focus on data integration and data lake
Stakeholder sparring and change management
Evaluating cross-departmental E2E processes, system analysis, and cut-over planning
Contract negotiation with Infor and coordination of suppliers (Infor & SAP)
Identifying current and future technologies in the industrial context (production planning, PLM, MES, etc.)
Defining decision criteria and independently selecting technologies
Creating regular status reports and presentations
Sep 2024 - Jan 2025
5 months
Hamburg, Germany
Change Manager
Galileo Global Education (Education)
Galileo Global Education oversees universities whose IT teams work closely with academic staff to deliver projects and optimizations. The PMO was supported to establish a stronger project management culture within the universities and improve communication between IT and academic departments through change management. The cultural development was driven to develop a better understanding of how to standardize and improve processes going forward.
Technologies: JIRA, Confluence, M365
Designing change management strategies and actions
Stakeholder management within the universities and clarifying communication content
Defining cross-organizational communication structure and a CM framework
Workshops and interviews with stakeholders
Ongoing measures for better project management and technical processes
Defining milestones and uncovering unidentified pain points
Jul 2023 - Jul 2024
1 year 1 month
Frankfurt am Main, Germany
Delivery Manager
Viridium Group (Insurance)
Environment management for a life insurance system landscape: In a cross-functional role, continuous improvements and digital transformations in insurance (modernizations, compliance, production fixes, etc.) are planned, coordinated, and, after formal approval, handed over by a third-party provider to the customer environment. Multiple projects are monitored in parallel, with regular updates to the board and stakeholders to ensure high-quality software delivery. This covers project and program management, always keeping risks and quality in focus.
Technologies: JIRA, Confluence, M365
Project management in close cooperation with program management and governance
Overseeing deliveries for various IT projects (average of 15+ projects) in release management
Process monitoring and ensuring project content is reflected in the insurance context
Ensuring correct rollout schedules and governance for projects
Planning, documenting, monitoring, and coordinating project activities, including milestones and timelines
Stakeholder management and change management due to high project volume
Acting as interface between business units and IT
Identifying risks, issues, or bottlenecks and developing mitigation strategies
Creating regular status reports and presentations for department heads and the board
Regular exchange on development components to ensure deliveries and quality standards (using JIRA/Confluence)
Creating content for business units/projects and training materials
Managing external software providers and resources (e.g., msg)
Jun 2023 - Sep 2023
4 months
Hamburg, Germany
PMO/Process Consultant
Thüga (Energy)
Project Phoenix: The client in energy procurement plans a realignment and digital transformation of their sales area and wants to establish new sales channels and omnichannel. First, general sales and marketing processes, requirements, roles, and user concepts are captured, and a comprehensive as-is and to-be state is defined. Core requirements for the new software are identified to narrow down potential solutions. Based on this, a tender for implementing the new sales tool is conducted, with Salesforce emerging as the leading candidate. The software is then implemented and employees trained.
Technologies: M365, JIRA, BIC, Miro
PMO and project management tasks
Technology expert for CRM/sales solutions (esp. SF Sales Cloud) and change management
Planning and running workshops with stakeholders from business units
Defining processes for energy trading, grid connections, maintenance, and customer relations
Mapping process landscapes considering business and technical requirements and identifying quick wins
Defining users, roles, access, and permission concepts
Documenting requirements catalog, market analyses, and selecting potential vendors
Apr 2023 - Dec 2023
9 months
Frankfurt am Main, Germany
Change Management/Stakeholder Management Consultant at DB Training
Deutsche Bahn (Transport)
Adoption and Change Management: The Microsoft 365 platform is to be rolled out company-wide across various DB entities and business units for over 200,000 users. Together with learning coaches, strategic measures are defined to optimize MS tool usage. The goal is to drive digitalization more effectively and establish a digital workplace.
Technologies: M365 (SharePoint, Planner, Power Platform, etc.)
Developing strategic concepts and communication plans, and coaching for M365
Defining user stories/epics in an agile environment
Supporting change management
PMO tasks: meeting minutes, coordination with program management, moderating meetings and workshops
Acting as the central node for all key events in the project team
Coordinating and supporting training sessions
Continuous communication with various business units/stakeholders (20+ entities)
Creating deliverables: management slides, templates, presentations for key events, and providing content
Apr 2023 - Jul 2023
4 months
Solingen, Germany
Project Lead
Zwilling J. A. Henckels (E-Commerce/FMCG)
EU5: Consolidating customer service processes of third-party providers onto the client’s main platform and training users on the new Salesforce Service Cloud system, rolled out internationally. All service processes were centralized in SF Service Cloud to position it as the leading system.
Technologies: M365, SF Service Cloud, SF Commerce Cloud
Project management & budget control
Business analysis and process consulting
Consolidating service processes and data during digital transformation
Ensuring holistic E2E processes in service and content management within the platform
Planning and owning requirements and technical implementations
Coordinating architects and offshore teams
Stakeholder management and change management
Interface between business units and IT
Third-party management (global call centers)
Designing user training
Jan 2023 - Present
2 years 7 months
Hamburg, Germany
Managing Director/Consultant
Efficient Consulting
Planning, steering, and delivering international transformation projects using classic and agile methods
Expertise in cloud systems (ERP & CRM focus)
Technology consulting and administration (platform strategy, system landscape and process optimization)
Release management & rollout planning
Requirements management
IT strategy & enterprise architecture management
Supporting tender processes (RFI/RFP) and qualifying technologies and implementation partners
Implementing change management in organizations and projects
Resource and budget management
Stakeholder, third-party management, and C-level reporting
Jan 2023 - Jun 2023
6 months
Düsseldorf, Germany
Project Lead
Johnson Controls (Facilities Management)
Business operation transformation: In an international ERP transformation, the client’s infrastructure was moved to cloud platforms (Oracle Fusion Cloud & Salesforce CPQ) globally (100,000+ users). Business processes were adapted to local and regulatory needs. Planning, implementation, and quality standards were ensured. Oracle experts and other Salesforce consultants acted as sparring partners.
Project leadership & ensuring governance, global data protection, and security
Project planning and owning requirements, implementations, and pilots
Coordinating and leading offshore developers & architects
Coordinating global waves and cut-over planning
Documentation, rollout planning, and process/system health checks
Leading workshops with the client
Ensuring harmonization between Salesforce CPQ and Oracle Fusion Cloud (E2E processes, user permissions, interfaces) and clean rollout
Stakeholder and change management
Defining SLAs
Third-party management and contract terms
Interface between business units and off-shore IT
Reporting project milestones to program management
Jul 2022 - Dec 2022
6 months
Jüchen, Germany
Product Owner
Polo Motorrad (E-Commerce)
Managing and optimizing e-commerce platforms: Supporting the client operationally and strategically on Salesforce Marketing Cloud to maintain operations and develop the system landscape further. This included connecting a new ERP system and optimizing content management. Data flows between Marketing Cloud and Sales Cloud were optimized. Working with e-commerce, sales, and other stakeholders ensured a stable system and identified improvements. Regular reports were created for the board.
Optimizing Marketing Cloud in relation to Sales Cloud to harmonize channels
Defining user stories and CRM consulting
Managing and administering cloud platforms
Implementations: large data imports/exports, automations, and customer journeys in Marketing Cloud
Reporting performance data from Marketing Cloud and Google Analytics to C-level management
QA for CMS within Salesforce
Collaborating and managing third-party providers to evolve the system landscape
Industry-specific consulting and content/document management support
Feb 2022 - Jun 2022
5 months
Germany
Change Management/CRM Technology Consultant
Software One (IT Services/Sales)
Global Sales Initiative: Supporting a client’s global sales operation, responsible for M365 rollouts in 57+ countries. This included building new infrastructures, defining roles, and more. Communication for global rollouts was managed, with strong PMO support to positively influence country leads’ mindsets and ensure the new framework’s adoption.
Technologies: Microsoft SharePoint, M365, MS Dynamics
Acting as the central node for key Microsoft Dynamics implementations/releases to optimize the digital workplace (esp. sales structures)
Global stakeholder and change management
Moderating large meetings (town halls, etc.)
Regular communication with country leads, stakeholders, and technical colleagues
Creating deliverables: management slides, templates, and presentations for town halls
Providing content and communications on a central hub for the organization
Supplying materials to optimize change management
CRM-specific consulting
Feb 2022 - May 2022
4 months
Germany
Project Manager/Consultant
Ebner Media Group (Media)
Merging two organizations and their platforms: In a merger of two media organizations both using Salesforce CRM, their platforms were consolidated. Business and technical requirements were clarified, and an accurate as-is and to-be state was analyzed and defined. All elements—users/roles, objects, functionalities, automations—were documented, and a concept for a new platform was drafted. Both Salesforce Core and Marketing Cloud were analyzed to prepare for a new production environment. This led to a follow-up project.
Collating and concluding potential strategic approaches (pros/cons)
Additional technical consulting
Jan 2022 - Jun 2023
1 year 6 months
Hamburg, Germany
Project Manager
Cloudideas
Project delivery and team leadership
Consulting and solution design for cloud projects (Salesforce Core & Marketing Cloud)
Client acquisition, account management, and internal marketing support
Conceptual work and independent implementation
Process consulting
Communication planning, project ownership for change and stakeholder management
Data analysis and presentation (analytics)
Apr 2021 - Dec 2021
9 months
Meerbusch, Germany
Project Manager/Consultant
Collenda GmbH (FinTech)
Building on prior work with the same client, adapting the existing landscape and rolling it out to additional European countries: After positioning Salesforce as the lead system and integrating the DMS, technologies from the DACH region were rolled out for Benelux. The current system in the Netherlands was analyzed, and as-is state defined to find optimization potentials. Requirements, target state, and solution proposals for process optimization and technology were created. Topics from the previous project were re-evaluated and optimized for the follow-up rollout.
Technologies: Salesforce Sales Cloud, M365
Process consulting
Hybrid project management
Identifying an implementation partner
Solution design
Requirements management
Change management for international subsidiaries
Third-party management and contract negotiation (d.velop for DMS and Salesforce implementation partners)
Apr 2021 - Dec 2021
9 months
Steinfeld, Germany
Project Manager
Runden Group/WBG (Logistics)
Supporting the selection of a provider for a customer portal in logistics: As part of the customer platform realignment, a portal will be implemented to improve day-to-day efficiency. A project plan and roadmap were created, and vendor profiles defined. After workshops, an RFI document with technical and business requirements was drafted to shortlist providers. Proposals were systematically evaluated to find a cost-effective, sustainable solution.
Technologies: M365
Project management and vendor identification consulting
Conducting process workshops
Requirements management and business analysis
Applying industry knowledge
Drafting a full RFI document with question catalog aligned to the evaluation tool
Interviewing and evaluating providers
RFP handling and defining the future roadmap for the chosen solution
Sep 2020 - Mar 2021
7 months
Meerbusch, Germany
Project Manager/Consultant
Collenda GmbH (FinTech)
Realigning an existing system landscape: Starting from back-office processes, core daily processes were reevaluated across departments. The as-is state was captured, and requirements workshops conducted to build a roadmap for the new landscape. After evaluation, a rollout for Salesforce CRM was planned to position it as lead system. Integrations and new interfaces were added with external partners. New designs and solutions were developed and integrated into rollout to cover various use cases. A d.velop DMS was integrated with Salesforce for better data management.
Documenting system landscape, interfaces, and infrastructure for SAP integration
Rollout coordination
Process and technology consulting for data integration
Solution design/specification (objects, processes, users/roles) and Salesforce implementation
Requirements management and risk control
Qualifying and managing external implementation partners
Coordinating and creating training materials
Resource and budget management
Third-party management and contract negotiation (d.velop DMS and Salesforce partners)
Jun 2020 - Mar 2021
10 months
Germany
Subproject Lead
Tipico (Gambling)
Implementing HR software in Germany: In partnership with an HR software provider, a personnel management tool was introduced to digitize duty roster and time tracking processes across Germany. Implementation documentation was tailored to the client as they were the first in the DACH region. Requirements were detailed in workshops, and pilot and end-user training planned to prepare all regions for rollout.
Technologies: M365, Softworks
Project planning and delivery
Requirements management
Documentation management
Planning and conducting demos and presentations for end users
Stakeholder and change management
Regular feedback loops to ensure quality
Feb 2020 - Jun 2020
5 months
Ludwigshafen, Germany
PMO
Pfalzwerke (Energy)
Workplace optimization for Pfalzwerke: The energy client aimed to centralize and modernize workspace design regarding hardware and access permissions for mail clients and servers across the organization. To support project goals and maintain operations, extensive planning with project leadership took place. Coordination and communication with business units, subsidiaries, and partners were key. The pandemic required shifting plans and a structured communication approach.
Technologies: M365
Moderating and documenting meetings
Planning and coordinating rollout dates with stakeholders
Executing realignment
Overseeing day-to-day operations (network and energy services) and considering external factors
Managing and coordinating hardware
Analyzing, processing, and clustering historical data for migration
Creating access scenarios for mail and file migration for future system architecture
Proactively supporting business units during migration
Optimizing communication channels for efficient collaboration
Aug 2019 - Dec 2021
2 years 5 months
Hamburg, Germany
Consultant, Strategic Transformation Unit
Aequitas Affinity
Business & IT alignment and IT strategy
Planning, steering, and delivering international transformation projects (classic and agile) and PMO for global organizations
Cross-departmental process design, optimization, roadmap definition, and platform strategy
Supporting change management measures
Qualifying implementation partners
Helping clients with tenders, including full RFI and RFP handling
Optimizing Salesforce Marketing Cloud: The client needed a realignment of their CRM tech focusing on recipient handling for marketing and improving newsletter templates. Multichannel and omnichannel approaches were used to enhance user experience. Delivery was agile (Scrum). Analysis showed the need to rebuild the solution due to major risks in the existing system.
Identifying optimization opportunities and proposing business and tech adjustments in marketing (data storage, customer segmentation, journey, etc.)
Planning and conducting requirements workshops and user training
Developing and providing training materials
Preparing proposals
Acquiring and servicing clients
Feb 2019 - Jun 2019
5 months
Basel, Switzerland
Project Manager/Technology Consultant
Coop (Diversified Group)
Process optimization for Salesforce Marketing Cloud: As part of CRM realignment, the client was supported in adjustments. Trainings were planned and delivered abroad to coach stakeholders. Case studies and various scenarios were developed with the client for effective knowledge transfer under a master agreement.
Revenue Accounting: In a large project, IT landscape improvements were planned and implemented across apps, databases, and interfaces. Multiple parallel projects delivered these improvements. Tasks included solution design, regular stakeholder updates, program management reporting, full documentation, test scenario creation, test data sourcing (various databases), and directing offshore teams in India and in-house developers.
Technologies: Java (custom apps), SQL databases, EMMA (CMS)
(Multi-)project management using classic methods
Business analysis/requirements management and process definition
Creating test scenarios for functional and regression tests
Regular stakeholder meetings and coordinating offshore developers
Supporting test management to optimize processes and resource use
QA for documentation and content management optimization
Oct 2017 - Jan 2019
1 year 4 months
Norderstedt, Germany
Hybrid
Air Cargo IT Consultant
Lufthansa Industry Solutions
Supporting the overhaul of a complex IT landscape in a hybrid role as project manager/business analyst for aviation/cargo
Multi-project management in a heterogeneous system landscape
Designing solutions based on as-is/to-be analysis and documenting technical and functional details for each component
Executed using classic project management
Requirements engineering, test scenario design, test data sourcing, and executing regression and functional tests in test management
Supporting internal projects (content and test management optimization)
Architectural knowledge of internal interfaces, apps, and databases
Jun 2017 - Oct 2017
5 months
Munich, Germany
Developer
BMW (Automotive)
Agile project for international service delivery: For the Salesforce Service Cloud rollout, the cloud was integrated with a customer interaction tool (CIC) to enhance BMW’s customer service experience. Features were implemented to help users get cases assigned more efficiently, speeding up issue resolution. Problem analyses led to requirements and work package prioritization. The project was executed agilely with DevOps (Jira/Confluence).
Technologies: Salesforce Service Cloud (Apex, Lightning), Jira, CIC for Salesforce
Technical consulting and implementation support for the client on Salesforce Service Cloud
Defining user stories
Establishing customer service processes
Prioritizing requirements and work packages
Solution design for objects, interfaces, roles, and automations
Guiding and training the development team on Salesforce expertise
Customizing and coding within Service Cloud
Sprint planning
May 2017 - Jul 2019
2 years 3 months
Hamburg, Germany
Business Analyst
Warner Brothers (Entertainment)
UAT for a sales application: For the Salesforce Sales Cloud CRM solution, end users were supported to ensure business requirements were correctly implemented. Users were trained on Sales Cloud and regular management reporting was established. Jira was used extensively to manage tasks.
Technologies: Salesforce Service Cloud (Apex, Lightning), HP Quality Center
Managing bugs in the system
On-site end-user support
Testing and reporting
Creating additional test scenarios to ensure functionality
Nov 2016 - Mar 2017
5 months
Munich, Germany
Consultant/Subproject Lead
Munich Airport (Aviation)
Developing an inventory application: The client needed a custom mobile app on the Salesforce platform (Sales Cloud) to handle inventory and ease data management long-term. Deep knowledge of the platform, interfaces, and object relationships was essential. The client wanted to learn development themselves, so regular communication, milestone tracking, and technical support were required to meet project goals.
Technologies: Salesforce Sales Cloud & Service Cloud (Apex, Lightning)
Project management using classic methodology and implementation
Project planning: milestones and resources
Planning and conducting a requirements workshop
Coordinating with departments and aligning with their processes
Creating complete software design for client instruction and successful implementation, plus training materials
Additional technical consulting and implementation
Demonstrating a prototype
Apr 2016 - Oct 2017
1 year 7 months
Frankfurt, Germany
CRM Department Consultant
Cognizant Technology Solutions
Technical and business consulting and implementation in Salesforce (configuration/programming) for Sales Cloud, Service Cloud, and custom apps
Conducting business analyses of processes
Creating software designs with full documentation for development
Managing and steering classic and agile projects
Planning and leading customer workshops for requirements and training
Preparing and delivering demos
Running user acceptance tests and producing reports before go-live
Nov 2014 - Apr 2015
6 months
Hamburg, Germany
IT Support
Mavencare GmbH (Insurance)
Support in a startup environment: In insurance, improving client communication handling and prioritization and automating processes for document management on Sales Cloud to simplify daily work.
Technologies: Salesforce Sales Cloud
Planning and implementing business requirements
Communicating with the client
Owning overall results
Presenting outcomes
Languages
German
Native
Persian
Native
English
Advanced
Spanish
Elementary
Education
Oct 2011 - Sep 2015
HAW Hamburg
Bachelor of Science, focus on Information Systems, Software Engineering, and Business · Business Informatics · Hamburg, Germany