Michael Hohlfeld
Product Owner & Project Manager | from concept to go-live – structured, hands-on and delivery-driven
Experience
Project Coordinator (Product Development + SaaS)
Ottobock SE & Co. KGaA
As a project coordinator in development projects (consisting of software and hardware), I was responsible in an advisory role for creating recommendations for action and organizational frameworks in the areas of reporting, project scheduling, progress control, resource allocation, and result presentation.
- Technology stack: Teams, Azure DevOps, Android
- Keywords: software, hardware, AI, MDM, Kanban, requirements specification, functional specification, SaaS, ergonomics, health, medical device
Business Consultant (Cash Management)
Parfümerie Douglas GmbH & Co. KG
As a business consultant, I supported the evaluation in cash management – specifically in the areas of national and international cash logistics, assessment of relevant aspects, identifying improvement approaches, calculating added value and savings, as well as rough concept development of measures.
- Technology stack: Teams, Excel, Word, PowerPoint
- Keywords: retail, cash logistics, cash-in-transit providers, cash management
Product Owner (Cash Register Software)
Hornbach Baumarkt AG
As a product owner, I was jointly responsible for the conceptual and operational development of the new cash register software. I contributed to roadmap planning and to the product backlog. I handled requirements management and communicated with stakeholders, service providers, and internal departments.
- Technology stack: Jira, Confluence, Teams, Miro, Signavio, Gebit, GK Software
- Keywords: home improvement store, DIY, Scrum, cash register software, payment, payment methods
Subproject Manager (Cash Register Software)
Hornbach Baumarkt AG
As a subproject manager, I was responsible for planning, establishing, steering, and monitoring the “product development” subproject for a new cash register software. I coordinated with internal departments and external providers, guided and advised the software development team and the development process, conducted risk analysis and defined countermeasures, and regularly reviewed the implemented measures.
- Technology stack: Jira, Confluence, Teams, Miro, microservice platform
- Keywords: home improvement store, DIY, Scrum, cash register software, payment, payment methods
Project Manager (DevOps + SaaS)
HDP GmbH
As a project manager, I was responsible for planning, steering, and executing projects in the areas of deployment, improvement of software distribution, and building reference systems with the goal of DevOps and SaaS.
- Technology stack: Jira, Confluence, Teams, PowerShell, Ansible
- Keywords: insurance, employers' liability insurance associations, accident insurance funds, DevOps, SaaS
Product Owner (B2C App)
Fressnapf Tiernahrungs GmbH
As second Product Owner, co-responsible for the conceptual and operational development of features for the B2C app "Fressnapf". Involved in roadmap planning and in the product backlog. Requirements management and communication with stakeholders, service providers and internal departments.
- Technology stack: Jira, Confluence, Teams, Figma, Miro, Microservices
- Keywords: eCommerce, B2C, apps, roadmap, feature planning
Product Owner (B2C App)
Wertgarantie (Insurance)
As Product Owner, responsible for the conceptual and operational development of the B2C app "BikeManager". Maintenance of the roadmap, product backlog and app stores. Requirements management and communication with collaboration and development partners, service providers and internal departments. Involvement in setting up automated testing capabilities.
- Technology stack: Jira, Confluence, Slack, Teams, Figma, Browserstack
- Keywords: insurance, B2C, apps, Apple App Store, Google Play Store, roadmap, feature planning
Agile Multi-Project Manager (Portal Relaunch)
Aperto GmbH - An IBM Company
As an agile multi-project manager, responsible for management across various project streams for a Swiss end customer in the insurance sector. Stakeholder and requirements management, and coordination of internal and external service providers. Agile management of development teams (frontend, backend and app). Creating proposals, activity reports and invoices. Training project managers and optimizing the agile setup.
- Technology stack: Jira, Confluence, Excel, Word, PowerPoint, Box, Slack, Teams
- Keywords: insurance, websites, portals, apps, roadmap, planning
Product Owner / Scrum Master (DevOps + Cloud Backend)
AboutYou
In a hybrid role as Product Owner & Scrum Master (Circle Manager), responsible for managing two teams (DevOps and cloud backend for the commerce suite), gathering requirements for customer projects or features, setting priorities for tickets and teams, and communicating with other teams.
- Technology stack: Google (Gmail, Drive, Hangout, etc.), Atlassian (Jira and Confluence), GitLab, AWS, Slack, New Relic, PHP, Elastic, Redis, PagerDuty
- Keywords: SaaS, PaaS, eCommerce, Scrum, DevOps, cloud, automation
Product Owner / Project Manager
1NCE GmbH
Product Owner / Project Manager for the development of a REST interface between Jira and an external ticket system for tracking and status reporting with Jira in AWS.
- Technology stack: Teams, Atlassian, Jira, Confluence, ReadMe.io, Miro, Groovy, Jira Service Management (JSM), ScriptRunner, AWS, AWS Design Flow
- Keywords: documentation, B2B, B2C, portals, digitization, automation, multi-project management (classic/agile)
Project Manager
1NCE GmbH
Project Manager for rebuilding an API documentation pipeline. Bringing together all requirements around using Readme.com (Enterprise) as a white-label solution.
- Technology stack: Teams, Atlassian, Jira, Confluence, ReadMe.io, Miro, Groovy, Jira Service Management (JSM), ScriptRunner, AWS, AWS Design Flow
- Keywords: documentation, B2B, B2C, portals, digitalization, automation, multi-project management (waterfall/agile), IoT
Consultant for Software Development and Product Management
XXXXXXXXXX (Service Provider)
Coaching and consulting in software development and product management. Setting up and introducing agile ways of working and Scrum processes together with an international development team. Helping define the product vision, a product roadmap, and product packages. Technical consulting in search engine optimization (SEO).
- Technology stack: Teams, Atlassian, Jira, Confluence, Bitbucket, service management, .NET, CapRover, Nginx, Docker, Kubernetes, Scrum, Marvel
- Keywords: marketing, SaaS, B2B, portals, digitalization, coaching, SEO
Project Manager and Product Owner (SaaS)
Top Car AG
Concept, planning, and oversight for developing an Android version of the existing SaaS software for documentation in oil spill cleanup. Extending the existing SaaS solution (consisting of an iOS app, license server, and web portal) with an Android variant (development in India).
Technology stack for Android: Java, Kotlin, Git, Scrum, Product Owner
Technology stack for web portal and license server: PHP, MySQL, JSON, JavaScript, jQuery, HTML/CSS, Scrum, Git
Keywords: SaaS, services, intranet, B2B, Google Play Store, Android, app, portals, web analytics, security, digitalization, project planning, proposal creation
Interim Head of Product Management
Loadbee GmbH
Interim Head of Product Management - coaching and consulting in product management. Creating a roadmap, and advising, coaching, and optimizing product management together with the software factory (development).
- Technology stack: Office 365, Teams, Planner, Jira, Confluence, Scrum, Amazon, AWS
- Keywords: coaching, training, change management, portal, backend, UI/UX, wireframes, mockups, prototyping, roadmap
Scrum Master and Agile Coach
KEMAS GmbH (Security/Automotive)
Scrum Master and Agile Coach - supporting the agile development team (as Scrum Master) and management (as Agile Coach) through facilitation, coaching, and consulting to improve quality, transparency, and customer satisfaction (for a key client in the automotive sector) and building in-house product management to offer SaaS solutions (fleet management with machine integration) in the future.
Technology stack: Jira, Confluence, Mockflow Wireframe Pro, GitLab, Scrum, Redmine
Keywords: agile transformation, change management, security, automotive, portal, backend, UI/UX, wireframes, mockups, prototyping, embedded
Software Developer (Fullstack)
XXXXXXXXXX (Service provider)
Development of features in the planning and management portal "XXXXX" for managing and controlling resources and schedules for cinema and advertising film production.
Technology stack: CakePHP, PHP, MySQL, JSON, API, REST, JavaScript, jQuery, HTML/CSS, Scrum, GIT, Jira
Keywords: service, cinema, film, TV, planning, management, backend, portals
Software Developer (Backend)
XXXXXXXXXX (Service provider)
Design, planning and consulting, as well as development of a middleware (backend) for automatic processing of leads from various data sources (with API integration to AroundHome, DAA, WattFox and Senec) and forwarding them to the leading CRM system (Pipedrive).
Technology stack: PHP, MySQL, JSON, API, GIT, JavaScript, jQuery, HTML/CSS, Scrum
Keywords: energy, B2B, backend, portals, Pipedrive, AroundHome, DAA, WattFox, SENEC
Project Manager and Product Owner
Top Car AG (Service provider)
Design, planning and consulting, as well as development of custom software for documentation in the areas of oil spill removal, soil remediation, industrial cleaning and specialized cleaning. The software package includes an iOS app (for Apple devices), a web portal and various interfaces; building a SaaS solution; integration of mobile GPS devices.
Technology stack for iOS app: Objective-C (Xcode for iOS), GIT, Scrum, Product Owner
Technology stack for web portal: PHP, MySQL, JSON, JavaScript, jQuery, HTML/CSS, Scrum, GIT
Keywords: SaaS, cloud, services, intranet, B2B, iPhone app, portals, web analytics, security, digitization, geo-tracking, project planning, proposal creation
Multi-Project Manager
Fr. Lürssen Werft GmbH & Co. KG (Shipbuilding)
Consulting internal clients on IT requirements and managing IT-related projects. Design, modeling, planning, execution and control between the business unit and development for the further development of the ERP software.
Technology stack: Office, Jira, Balsamiq, Axure, Qlik (business intelligence), Interflex
Keywords: multi-project management (traditional/agile), interfaces, portals, digitization, project planning, internal proposal creation
Software Developer (Backend)
XXXXXXXXXX (Service provider)
Consulting, design, development and testing of an interface for full transfer of customer data to a new shop system.
Technology stack: PHP, MySQL, Docker, Vagrant
Keywords: media, service provider, interfaces, data migration
Software Developer (Fullstack)
optimal media GmbH (Media/Service provider)
Consulting, conceptual design, new and further development and testing of various modules for a central planning and control software (order management).
Technology stack: Yii Framework, PHP, MySQL, JSON, JavaScript, jQuery, Bootstrap, HTML/CSS, Jenkins, Mockup, Balsamiq, SVN
Keywords: media, service provider, interfaces, portals, digitization
Agile Coach and Project Manager
XXXXXXXXXX (Security)
Consulting, conceptual design, new and further development and testing of an interface for data synchronization between Microsoft Dynamics Online (CRM) and TYPO3/Magento; additionally the setup of the project structure and guidance of other developers. Additionally, since 03/2018: Agile Coach and project lead.
Technology stack: TYPO3, Microsoft Dynamics Online (CRM), PHP, MySQL, XML, SOAP, GIT, Continuous Integration (CI) and TFS Team Foundation Server
Keywords: multi-project management, security, B2B, interfaces, portals, CRM
Agile Coach and Scrum Master
digades GmbH (Automotive)
Consulting, conceptual design, new and further development and testing of various modules and portals for the central management of user and module data in the field of electronic system solutions. Additionally, from 12/2017 to 08/2018: Agile Coach and Scrum Master.
Technology stack: CakePHP, PHP, MySQL, JSON, JavaScript, jQuery, HTML/CSS, REST, Push (Android/Apple), Jenkins, SVN, XML, SOAP (M2M/TSMP of Deutsche Telekom for IoT integration)
Keywords: automotive, B2B/B2C, interfaces, portals, security, digitization
Project Manager and Product Owner
Top Car AG (Service provider)
Consulting, conceptual design, project management and development of a web portal for the central management, recording and billing of parking bookings at Leipzig Airport; integration of external booking portals and mobile printers via Bluetooth.
Technology stack: prototyping, mockup creation, screen design, Scrum, PHP, MySQL, JSON, JavaScript, jQuery, HTML/CSS, web analytics, PDF, hosting, server configuration, Jira, GIT, Bluetooth
Keywords: services/eCommerce, intranet, B2B, iPhone app, interfaces, portals, web analytics, security, digitization, online payment
Project Manager and Software Developer (Fullstack)
Die Fahrdienste (Service provider)
Consulting, conceptual design, project management and development of a web portal for the central management, recording and billing of transport services of distributed locations; support/training during rollout.
Technology stack: prototyping, mockup creation, screen design, Scrum, PHP, MySQL, JSON, JavaScript, jQuery, HTML/CSS, SEO, web analytics, hosting, server configuration, Jira, GIT
Keywords: services, intranet, B2B, portals, web analytics, security
Backend Software Developer and Business Analyst
Thüringer Aufbaubank
Fixing bugs and adding features in the Java backend system, creating functional specs, process flows and test concepts, as well as documenting components and preparing and executing functional tests.
Technology stack: Java, JSF, Vaadin, Liferay, Spring, JPA2, REST, Activiti, Balsamiq, Visio, Jira, Confluence, GIT, Maven
Keywords: banking, intranet, B2C, interfaces, portals, security, digitalization
Project Manager (App MVP)
Saxess AG (service provider)
Project management, selecting and managing freelancers, testing and developing an iOS app for mobile display of battery storage data for retail customers.
Technology stack: Objective-C (Xcode), Scrum, GIT, mockup creation, screen design
Keywords: eCommerce, iPhone app, App Store, B2C, interfaces, security
Product Owner and Fullstack Software Developer
Ölspurring GbR (service provider)
Concept, planning and consulting, as well as development of a knowledge and contact platform for oil spill cleanup companies with central data management and user-friendly interfaces.
Technology stack: PHP, MySQL, JSON, JavaScript, jQuery, HTML/CSS, Scrum
Keywords: trade, intranet, portals, eCommerce, products, B2B, interfaces, security
Project Manager and Product Owner
Top Car AG (service provider)
Concept, planning and consulting, as well as development of custom software for documentation in the areas of oil spill cleanup, soil remediation, industrial cleaning and special cleaning. The software package consists of an iOS app (for Apple mobile devices) and a web portal.
iOS app technology stack: Objective-C (iOS Xcode), Scrum, Product Owner
Web portal technology stack: PHP, MySQL, JSON, JavaScript, jQuery, HTML/CSS, Scrum
Keywords: services, intranet, B2B, iPhone app, portals, web analytics, security, digitalization
Project Manager and Product Manager
Alvara Cash Management Group AG
Project management, concept, planning and advising customers on the introduction and process optimization of cash logistics using the ALVARA ICC platform.
Interface between customer and development department
Coordination and definition of new process flows and functions
Consulting, gathering and documenting new requirements
Creation and maintenance of requirement and functional specifications
Creation, maintenance and control of roadmap implementation
Setting milestones per country and company
Technical consulting for selecting service providers (domestic and abroad)
Training of teams (domestic and abroad)
Presentations and alignment with top management (C-level)
Regular reporting and status presentations
Proposal creation, project planning and customer support
Keywords: retail/eCommerce and banking, B2B, portal, web analytics, security, digitalization, online tracking, cash management, Product Owner, multi-project management, key account, requirements analysis, POS systems, project planning, proposals/RFPs
Software Developer and Project Manager
CMS Cash Management System GmbH
Managed national and international software projects, and handled design, development, testing, documentation, installation, and training for Windows- and web-based software.
Transaction and monitoring platform for cash logistics: led software and sales concept, selected and built the development team, and supported the company's founding. (Technologies: PHP, HTML, JavaScript, Oracle, Java, ESB, SOA)
International transaction platform project (Germany and Canada): handled acquisition, project management, team selection and setup, development, testing, and documentation. (Technologies: MSSQL, C#, Java, JavaScript, CSS and HTML)
International hardware integration project: acquisition, project management, development, installation, training, and support. (Technologies: Firebird, MSSQL and Delphi)
International cash processing software project: project management, development, installation, and training. (Technologies: Firebird and Delphi)
International project for integrating hardware in special vehicles: project management, development, and documentation. (Technologies: Interbase and Delphi)
Keywords: retail/eCommerce and banking, B2B, portal, web analytics, security, digitalization, online tracking, cash management, multi-project management, machine integration, Bluetooth, waterfall/agile, project planning, proposal creation, RFPs
Software Developer
SkroBelix GmbH & Co. KG
Designed, developed, tested, and documented web-based software for external clients and internal use.
Learning platform for an automotive manufacturer: development, testing, and documentation. Technologies: HTML, Java, JavaScript
Trading transmission system for a bank: 8 months onsite in Nuremberg; planning, design, and development. Technologies: Java, UML, XML, and Oracle
Design and implementation of a support system: design, development, testing, and documentation. Technologies: PHP, MySQL, JavaScript, CSS, and HTML
Keywords: automotive and banking, B2B, portals, web analytics, security
Industries Experience
See where this freelancer has spent most of their professional time. Longer bars indicate deeper hands-on experience, while shorter ones reflect targeted or project-based work.
Experienced in Banking and Finance (15.5 years), Transportation (14.5 years), Professional Services (5.5 years), Automotive (3.5 years), Information Technology (3 years), and Retail (2 years).
Business Areas Experience
The graph below provides a cumulative view of the freelancer's experience across multiple business areas, calculated from completed and active engagements. It highlights the areas where the freelancer has most frequently contributed to planning, execution, and delivery of business outcomes.
Experienced in Product Development (23 years), Project Management (22 years), Information Technology (19 years), Operations (8 years), Finance (0.5 years), and Logistics (0.5 years).
Summary
I have over 20 years of experience in software development and have been working as a freelancer for more than nine years as a product owner and project manager in the app and web environment.
My focus is on managing internal and external development teams in agile setups, acting at the interface between business, product and technology.
I work in a structured, hands-on, and results-oriented way and take responsibility for sustainable, user-centered and economically sensible solutions.
My technical background as a developer and in cyber security helps my clients in daily project business to make sound technical decisions and to avoid security and quality risks early on.
Skills
- It Project Management
- Product Management
- Development (Web & App)
- Cyber Security
- Concept & Architecture
- Scrum
- Test Planning & Quality Assurance
- Automation
- Prototyping & Screen Design
- Team Player
- Quality-conscious
- Customer-oriented
- Quick To Get Up To Speed
Languages
Education
Wilhelm Büchner University of Applied Sciences
Diploma in Computer Science (University of Applied Sciences) · Information and Communication Management · Pfungstadt, Germany
Certifications & licenses
Certified Professional for Medical Software - Foundation Level (CPMS)
isqi.org
HTB Certified Web Exploitation Specialist (HTB CWES)
IREB® RE@Agile Primer
ISTQB Certified Tester (FL)
OKR Coach (HelloAgile®)
SAFe® 6 Product Owner
Scrum Master (PSM I)
Scrum Product Owner (PSPO I)
Profile
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