Monika H.
Interim CMO | Head of Marketing
Experience
Jul 2019 - Apr 2020
10 monthsMunich, Germany
Interim CMO | Head of Marketing
Navo Consulting
- Development of marketing strategies and campaigns
- Project management and coordination of external service providers
- Development of a short study on thought leadership
- Website relaunch
- Employer branding
Jan 2014 - Present
11 years 8 monthsMunich, Germany
Interim Executive | C-Level Advisor
Self-Employed
- Growth marketing and go-to-market strategies
- Social media strategy and increasing brand awareness
- Ability to lead organizations and teams successfully through restructuring and crisis phases
- Experience with Scrum, agile working and design thinking
- Industry focus SaaS, IT and healthcare
Aug 2013 - Mar 2019
5 years 8 monthsMunich, Germany
Senior Marketing Manager
3DSE Management Consultants GmbH
- Responsible for brand management and increasing brand awareness
- Coordination and management of external agencies and service providers
- Development of webinars, events, trade shows and social media
- Concept and execution of B2B marketing campaigns
- Project and process optimization, implementation of CRM system
- Budget planning and accountability
Feb 2008 - Present
17 years 7 monthsMunich, Germany
Business Coach | Mentor
Self-Employed
- Development of leadership skills
- Career coaching and business mentoring
- Support through change management processes
Nov 1998 - Oct 2008
10 yearsMunich, Germany
Marketing Manager
Microsoft Germany GmbH
- B2B marketing in the SMB and enterprise sector
- Award-winning project lead for Windows XP launch in Germany
- Best practice community development for TechNet program
Languages
German
NativeEnglish
AdvancedFrench
AdvancedEducation
Oct 1991 - Jul 1993
Gbs-Wirtschaftsfachakademie
Bachelor of Science · Business Administration · Munich, Germany
Aug 1985 - Sep 1988
Schwäbischer Verlag
Publishing Clerk · Leutkirch im Allgäu, Germany
Sep 1978 - Jul 1985
Peutinger Gymnasium
General University Entrance Qualification · Ellwangen, Germany
Certifications & licenses
Certified Online Marketing Manager
Academy of German Media
Certified Systemic Coach
Metaforum Int.
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