Regine Egger
Founder
Experience
Founder
deyoli®
- Building and continuously developing the deyoli brand: positioning, branding, visibility
- Concept, copywriting and SEO for website, blog, podcast & social media
- Systemic coaching for leaders and companies
- Development and delivery of the Sensitive Leadership Program
Marketing Consulting & Coaching (Freelance)
various partners
Outplacement Coach – BVQ project
Münchner Arbeit gGmbH
Project Manager, Education Marketing
Brockhaus NE GmbH
- Developing and implementing education marketing strategies for schools and universities
- Developing the mission statement for the EdTech company
- Designing and maintaining the website, content editing, SEO
- Developing social media marketing concepts
- Press relations
- Brand development & community management
Project Lead 'OpenLearn'
DHBW Presidium
- Strategic leadership of a university-wide digitization project
- Establishing seven Education Support Centers
- Facilitating interdisciplinary teams
- Developing digital learning formats
- Stakeholder communication at the leadership level
Lecturer & Instructor (freelance)
various universities
- Seminars on marketing, communication, media literacy, leadership & impact
- Practical, interactive and media-supported for bachelor's, master's and continuing education
Marketing Consultant
Kolping International
- Developed tourism marketing strategy for 30 hotels in 7 countries
- Consulted for the hotel industry
- Moderated a one-week tourism congress in Sucre covering 7 countries
- Collaborated with architects in planning hotel construction and renovation projects
- Designed tourism products
Managing Director, Institute for Interdisciplinary Studies
Munich University of Applied Sciences
- Created and maintained the website
- Social media marketing and press relations
- Community building
- Personnel and budget responsibility
- International educational partnerships
Key Account Manager
Berlitz Germany GmbH
- Advised clients and developed tailored B2B training programs
- Management trainee focusing on communication, sales and partnerships
Industries Experience
See where this freelancer has spent most of their professional time. Longer bars indicate deeper hands-on experience, while shorter ones reflect targeted or project-based work.
Experienced in Education (16 years), Professional Services (10 years), and Tourism (1 year).
Business Areas Experience
The graph below provides a cumulative view of the freelancer's experience across multiple business areas, calculated from completed and active engagements. It highlights the areas where the freelancer has most frequently contributed to planning, execution, and delivery of business outcomes.
Experienced in Marketing (24 years), Human Resources (14 years), Product Development (5 years), Finance (5 years), Project Management (4 years), and Sales (4 years).
Summary
I am a creative learning strategist with a keen sense for people, topics and trends. For over 20 years I have designed training programs, developed brands and guided organizations on their path to authentic positioning and sustainable learning. With experience in education marketing, communications and as a systemic coach I combine strategic thinking with empathetic execution. I love making complex content accessible, creating spaces for exchange and boldly pushing new ideas forward – through dialogue, networking and keeping an eye on what matters most.
Languages
Education
Duale Hochschule Baden-Württemberg
Diploma in Business Administration · Tourism & Destination Management · Ravensburg, Germany
University of Augsburg
Primary School Teaching · Augsburg, Germany
Certifications & licenses
Change Management & Digital Transformation
Acus Academie, Munich
Scrum Master & Product Owner
PTM Akademie, Munich
Online Journalism
Journalists' Academy, Munich
Systemic Integrative Coaching / ICI
Metaforum International, Berlin
Trainer qualification I, IHK exam
IHK Schwaben Academy, Ravensburg
Profile
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