Recommended expert

Sven Seidel

Self-employed

Sven Seidel
Düsseldorf, Germany

Experience

Apr 2011 - Present
14 years 11 months

Self-employed

Sven Seidel Marketing & Digital Communication

  • Strategy & Consulting
  • 360-degree Campaign Concept & Management
  • Digital Brand Management & Concept Development
  • Employer Branding (Strategy → Concept → Initiatives)
  • Social Media Marketing
  • Digital Architecture (IA, UX)
  • Account/Project Management
  • Interim Management
  • Accenture Marketing & Recruiting Marketing (until end of 2023): Relaunch of B2B and career websites in DACH
  • Accenture Marketing & Recruiting Marketing (until end of 2023): B2B and recruiting campaigns (e.g. BE YOURSELF. MAKE A DIFFERENCE)
  • Accenture Marketing & Recruiting Marketing (until end of 2023): 'Recruitainment' events (e.g. LIFT OFF! series)
  • Accenture Marketing & Recruiting Marketing (until end of 2023): Numerous social media campaigns in recruiting
  • Sanofi: Digital consulting and project management for 'Life with Neurodermatitis' and relaunch of sanofi.impfen.de (interim management for 6 months)
  • Aicas GmbH: Two years of building recruiting marketing, content creation and managing social media channels (LinkedIn, Facebook, Twitter, YouTube, Instagram)
  • Deutsche GigaNetz: Complete brand strategy, concept and operational implementation for a start-up
  • Deutsche Postcode Lotterie: Content marketing and conceptual expansion of digital presence and careers
  • The Walt Disney Company (Germany) GmbH: Mobile CRM program concept
  • Thyssen Elevator: Digital strategy and website relaunch concept & project management
  • EVO Payment: Strategic realignment from B2B to B2C, digital concept and consulting
  • Lufthansa and Miles & More app projects: Communication concepts and information architecture
  • GEDORE: Global overhaul of brand architecture and development of an employer brand – strategic planning, communication concepts, information architecture
  • Ikb Data: Development of brand strategy & employer branding strategy, strategic planning, implementation of new business models, communication concepts, digital strategy, account management
  • Frankenkeim Brewery: Social media strategy, management and implementation
  • Frankfurt Book Fair: Relaunch of buchmesse.de (bilingual) including implementation of new CMS software (project management)
  • IKEA Germany GmbH & Co. KG: Various online and event campaigns (KNUT, BILLY Limited Edition, Working at IKEA)
  • IKEA Germany GmbH & Co. KG: Project management/concept for global roll-out of the new IKEA Children's World (22 countries)
  • IKEA Germany GmbH & Co. KG: Project management/concept for media cooperation with netmoms.de for IKEA children's room guide
  • IKEA Germany GmbH & Co. KG: Project management for media cooperation with ImmobilienScout24
  • IKEA Germany GmbH & Co. KG: Project management/concept for building the YouTube brand channel
  • JT Travel: 'Pink in the City' campaign (April–December): Online concept and project management (microsite, creation tool, social media communication)
  • DB Netze: Concept and project management for recruiting event microsite including online registration
Apr 2008 - Nov 2011
3 years 8 months

Digital Marketing Lead DACH

Accenture

  • Management and expansion of the Accenture brand in new media
  • Development, execution and extension of online marketing campaigns
  • Expansion and updates of corporate and recruiting websites for D, A, CH (Web 2.0)
  • Concept and information architecture including drive-to-web mechanisms
  • Introduction, expansion and management of social media tools and elements in the corporate and recruiting area (D, A, CH)
  • SEO and paid search at corporate and campaign level with tracking
  • Concept, execution, implementation and updates for social media channels: Facebook, Twitter, XING, Kununu, LinkedIn
  • Member of the global app team
  • Metrics and tracking
Apr 2006 - Apr 2008
2 years 1 month

Information Architect / Concept Developer

Proximity Germany GmbH

  • Concept and content development of below-the-line campaigns, integrated communication (drive-to-web), websites, internet portals and mobile applications for clients including E.ON AG, smart GmbH, Daimler AG, Procter & Gamble, SEB Bank
  • Creation of requirements and detailed concepts for complex applications
  • Team leadership of 3 to 5 people and content project management (3–12 months)
  • Leading workshops with clients on business objectives, sources of business, target group analysis and creative briefs together with planning
  • Presentation of concepts to clients
Oct 2001 - Mar 2006
4 years 6 months

Account Director

Kontrast Communications GmbH

  • Project management and team leadership of 2 to 8 people
  • Direct reporting to the management
  • Client consulting on operational and strategic levels
  • Budget and cost responsibility
  • Conceptual development and implementation of ideas
  • Preparation, evaluation and delivery of client presentations
  • Development and implementation of internal business processes
  • Managing clients including Vodafone, Toshiba, Deutsche Post AG
Jun 2001 - Sep 2001
4 months

Freelance Project Manager

Studio Schiller-Domke GbR

  • Organization and execution of photo shoots in Milan and Paris for Orwell, Viventy and Bernd Berger
Dec 2000 - Apr 2001
5 months

Sales Assistant

Giorgio Armani Deutschland GmbH

  • Managed specialist retailers and large accounts
  • Planned and prepared trade shows
  • Conducted customer and sales meetings
  • Created and maintained budget and sales statistics
Jan 2000 - Nov 2000
11 months

Junior Account Manager

Hässelbarth & Freunde GmbH

  • Advised customers
  • Managed projects (timing, costs)
  • Sourced production quotes
  • Prepared proposals and cost overviews
Jan 1999 - Sep 1999
9 months

Project Assistant

gVB Vestebene Gruppo Miroglio

  • Launched the fashion brand Caractère in Germany
  • Organized and executed promotions for key accounts
  • Analyzed and presented target group surveys
  • Conducted competitor analysis and developed marketing data

Industries Experience

See where this freelancer has spent most of their professional time. Longer bars indicate deeper hands-on experience, while shorter ones reflect targeted or project-based work.

Experienced in Advertising (22 years), Professional Services (18 years), Media and Entertainment (15 years), Fashion (1.5 years), and Retail (0.5 years).

Advertising
Professional Services
Media and Entertainment
Fashion
Retail

Business Areas Experience

The graph below provides a cumulative view of the freelancer's experience across multiple business areas, calculated from completed and active engagements. It highlights the areas where the freelancer has most frequently contributed to planning, execution, and delivery of business outcomes.

Experienced in Marketing (25.5 years), Project Management (20.5 years), Strategy (15 years), Customer Service (1 year), Procurement (1 year), and Sales (0.5 years).

Marketing
Project Management
Strategy
Customer Service
Procurement
Sales

Skills

  • Strategy & Consulting
  • 360-degree Campaign Concept & Management
  • Digital Brand Management & Concept Development
  • Employer Branding (Strategy -> Concept -> Initiatives)
  • Social Media Marketing
  • Digital Architecture (Ia, Ux)
  • Account/project Management
  • Interim Management

Languages

German
Native
English
Advanced
French
Intermediate
Italian
Intermediate
Spanish
Elementary

Education

Oct 1995 - Jul 1996

University of Bologna

Business Administration · Bologna, Italy

Oct 1993 - Nov 1998

University of Düsseldorf

Diploma in Business Administration · Business Administration · Düsseldorf, Germany · 2.6

Oct 1991 - Sep 1993

University of GH Essen

Communication Science · Essen, Germany

Profile

Created
Last Update
Need a freelancer? Find your match in seconds.
Try FRATCH GPT
More actions

Frequently asked questions

Do you have questions? Here you can find further information.

Where is Sven based?

Sven is based in Düsseldorf, Germany and can operate in on-site, hybrid, and remote work models.

What languages does Sven speak?

Sven speaks the following languages: German (Native), English (Advanced), French (Intermediate), Italian (Intermediate), Spanish (Elementary).

How many years of experience does Sven have?

Sven has at least 27 years of experience. During this time, Sven has worked in at least 8 different roles and for 8 different companies. The average length of individual experience is 3 years and 4 months. Note that Sven may not have shared all experience and actually has more experience.

What roles would Sven be best suited for?

Based on recent experience, Sven would be well-suited for roles such as: Self-employed, Digital Marketing Lead DACH, Information Architect / Concept Developer.

What is Sven's latest experience?

Sven's most recent position is Self-employed at Sven Seidel Marketing & Digital Communication.

What companies has Sven worked for in recent years?

In recent years, Sven has worked for Sven Seidel Marketing & Digital Communication.

Which industries is Sven most experienced in?

Sven is most experienced in industries like Advertising, Professional Services, Media, and Entertainment and Publishing. Sven also has some experience in Fashion and Apparel and Retail.

Which business areas is Sven most experienced in?

Sven is most experienced in business areas like Marketing, Project Management, and Strategy and Planning. Sven also has some experience in Customer Service, Procurement and Purchasing, and Business Intelligence.

Which industries has Sven worked in recently?

Sven has recently worked in industries like Advertising, Media, Entertainment and Publishing, and Professional Services.

Which business areas has Sven worked in recently?

Sven has recently worked in business areas like Marketing, Project Management, and Strategy and Planning.

What is Sven's education?

Sven attended University of Bologna for Business Administration.

What is the availability of Sven?

Sven is immediately available part-time for suitable projects.

What is the rate of Sven?

Sven's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.

How to hire Sven?

To hire Sven, click the Meet button on the profile to request a meeting and discuss your project needs.

Average rates for similar positions

Rates are based on recent contracts and do not include FRATCH margin.

1200
900
600
300
Market avg: 860-1020 €
The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.
Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.