Ellen Rink

Marketing Consultant

Ellen Rink
Hamburg, Germany

Experience

Mar 2019 - Present
6 years
Hamburg, Germany

Consultant Brand & Marketing Management

  • Offline and online marketing strategy & marketing instruments
  • Project management
  • Industries: automotive, education, finance, telecommunications, FMCG
Jan 2015 - Mar 2023
7 years 3 months

Founder and Owner

Naturschatz Naturkosmetik

  • Product and brand development
  • Development marketing strategy and channel management
  • E-commerce strategy, roll-out and management
Feb 2015 - Feb 2019
4 years 1 month

Digital Marketing Manager MINI

BMW Group

  • Steering of implementation, roll-out and further development of website relaunch MINI.digital
  • Website roll-out MINI China
  • Standardization of global website
Mar 2009 - Jan 2015
5 years 11 months

International Advertising & Film Specialist MINI

BMW Group

  • Communication launch management and campaign management for product launches
  • Market & channel management
  • Planning, steering and realization of film and photo productions
  • Development visual language for sub-brand
  • Pitch management

Summary

Erfahrene Kommunikationsberaterin in klassischem und digitalem Marketing für Unternehmen, Start-Ups und Agenturen. Hohe Brand-Affinität und breite Branchenexpertise: Automotive, FMCG, Telekommunikation, Banken, u.a.

Languages

German
Native
English
Advanced
French
Advanced
Spanish
Advanced

Education

Oct 2006 - Jun 2007

Sciences Po Toulouse

France

Oct 2004 - Jun 2010

University Passau

Diploma · International Business & Cultural Studies · Germany

Certifications & licenses

Certified Expert UX 360° / UX & Usability

XDi Experience Design Institute