Advisor to Ukrainian refugee school - SchlaUA

Successfully restructured ProSiebenSat.1 Digital and merged with Seven.One Entertainment Group to enable Digital Consumer Products strategy for 6k+ employees across DACH (with circa 400 FTEs in Product & Engineering organisation).

• Acquired JOYN streaming platform (4M unique users) from Warner Bros. Discovery for rapid growth and faced new challenges such as becoming a key enabler in a German Concern with many stakeholders, increasing FTEs from 240 to over 400 while staying efficient, and connecting offline business (TV) with the online world (digital) while keeping a Customer-First focus.
• Pivoted to a platform organisation with a capped annual budget of EUR -100M, facilitating the development of consumer products across B2B/B2C and D2C business models and markets in DACH. Decreased time-to-market and enabled product testing within 3 months (previously 1.5-year cycles), avoiding significant upfront investment.
• Integrated 160+ people from the JOYN organisation without losing efficiency through clear goals, strategy, and transparent KPIs.
• Focus on reusability and modular components enabled quick market reactions, increased experimentation, and generated new mid-digit multimillion revenue through Live Interactive shows connecting TV and Digital audiences (EUR 2.5M project budget and 7 months of development).
• Built and launched a new Publishing business for Digital News and Sports within 6 months, enabling 250+ editors and featuring strong multi-tenancy for various countries and businesses/assets. Achieved +66% YoY unique monthly active users and +60% YoY daily time spent per user (>2h).

Transformed an automotive e-commerce company into a successful transaction platform for buying used cars online with doorstep delivery and return policy, including additional services like insurance and financing.

• Built automation and integrated a digital supply chain to enable up to 1,000 monthly car purchases and deliveries across Germany.
• Established a 30 FTE Product & Engineering team across Germany, Poland, and Ukraine.
• Utilized modern technologies such as serverless and cloud, enabling monthly car sales to grow from 30 to over 400 units (EUR 6M monthly turnover).
• Successfully executed investor playbook during the COVID-19 crisis by scaling back the Product and Engineering team to 8 FTEs to maintain company operations until the crisis passed.

Joined AutoScout24 post acquisition from Deutsche Telekom, transitioning from data center to cloud and monolith to microservices, and changed the main technological stack from C# to Scala.

• Supported company transformation as Scala Lead Engineer, breaking silos between functions, later promoted to Head of a newly established OEM division.
• Established a department of 30 FTEs across 3 product engineering teams, unlocking new EUR 23M revenue business.
• Took technical responsibility for the Ad business of AutoScout24 and ImmobilienScout24, implementing hybrid operational models for product/project development.
• Hired and developed top talent, mentoring individuals for key capabilities.
• Supported Scout24's successful IPO on the Frankfurt Stock Exchange in 2015; AutoScout24 sold in 2019 for EUR 2.9bn.

Built a network with 9k members to unite Slavic engineers in Munich.

Led product strategy, execution, and delivery for the in-house CRM system "Hub" for Danish outsourcing company Ciklum, overseeing a team of 6 FTEs.

Military Department, officer rank of lieutenant in reserve - Radar Intelligence Officer