Agile Coach

Change Initiative: implementing SAFe for Kia HQ (Seoul/Korea):

• Agile coaching for an enterprise (senior vice president level) based on SAFe and a Flight Level approach.
• Creating a Sense of Urgency to change.
• Highlighting the importance of a value stream approach and of a product rather a project mindset.
• Designing and facilitating workshops for Senior Management.
• Advising the Senior Vice President of the Global Brand and Customer Experience Division on the establishment of the Dual Operation System.
• Identification of a first value stream to launch a pilot.
• Preparation of slide decks as a basis for decision taking by the CEO.
• Consulting Kia HQ and Kia Europe on a cross-company organizational set-up of the Release Trains.

Program turnaround: implementing of an integrated Costumer Experience Platform (iCXP):

• Program management for the largest Kia HQ digital initiative to implement an integrated Customer Experience Platform (including AEM 6.5, Salesforce, Google Marketing Platform, CDP).
• Fixing of existing issues.
• Develop the program vision and mission statement.
• Cross stakeholder management (e.g., Kia HQ, Kia Europe, Deloitte, EY, Adobe, Salesforce).
• Coaching the teams in agile working methods, including Kanban boards.
• Creation of a unified customer experience approach for Kia HQ.
• Introduction and training in modern collaboration tools such as Miro and Slack.
• Mediation in intercultural divergences.

Project language: English

Keywords:

• SAFe, SPC, Scaled Agile Framework, SAFe Program Consultant, Management 3.0, Change, new ways of working, Agile Leadership, Trainings, Agile coaching, Executive consulting, Organisational Design, Agile Transition, Dual Operation System, Value Stream, Release Train, Product Manager, Sense of Urgency, Cultural Change, Change Management, Management Reporting, Steering Committee, Stakeholder Management, Program Turnaround, Program Management, Vision Statement, Mission Statement, CRM, eCommerce, Digital Retail, Online Sales, Platform Implementation, Application Development, Data Driven, Customer Experience Map, Customer Experience Journey, Workshop facilitation, Kanban, Miro, Slack, Team Development, Scrum, Vendor Management, Distributed Teams, International, Off-Shore, Multiple teams, Automotive, Kia HQ, Kia Europe

Program Management: implementing KWCMS v3.0

• Program management for the upgrade of Kia Web Content Management System (KWCMS) v1.0 to v3.0 and the implementation of Car Online Sales and a new Kia Car Configurator.
• Creation of an alignment program vision and mission statement.
• Design of an align Customer Experience across departments responsibilities.
• Planning, conducting and facilitation of requirements workshops (Kia Europe, key markets, various stakeholder, third party providers, e.g. EY)
• Introduction and training in modern collaboration tools such as Miro and Slack

PLEASE NOTE: the assignment was handed over to a new program manager before the program was completed, as the Senior Vice President of the Global Brand and Customer Experience Division at Kia HQ asked me to come to Korea to fix delivery issues on a global level.

Project language: English

Keywords:

• Program Management, Strategic planning, Risk assessment, Risk Management, Vendor Management, Program planning, Steering committee, Management report, Vision Statement, Mission Statement, CRM, eCommerce, Digital Retail, Online Sales, Platform Implementation, Application Development, Data Driven, Customer Experience Map, Customer Experience Journey, Workshop facilitation, Development, AEM, Adobe Experience Manager, Jira, Confluence, Product Backlog Refinement, Kanban, Miro, Slack, Figma, Scrum, Distributed Teams, International, Off-Shore, Multiple teams, Automotive, Kia Europe

Salesforce Customer Experience Platform (CXP)

Turning a business-critical, heavily delayed project into a success: project management and agile coaching for the development and implementation of the Salesforce Customer Experience Platform (CXP) including Salesforce Sales Cloud, Salesforce Service Cloud and Salesforce Marketing Cloud (> 40 developers). Implementing a high-performance delivery team to ensure that the tight deadline can be kept, while major parts of the application needed to be refactored. Supporting the team to understand and follow agile principles and to adhere to these.

The CXP is the central hub for managing and maintaining Genesis business critical data and hence is the core application in the Genesis IT universe. Genesis is a luxury brand who is preparing his business to enter the UK, German, and Swiss markets in June 2021. Genesis sees itself as a digital brand that aspires to redefine the definition of owning a luxury car.

Project language: English

Client: Genesis Motor Europe

Keywords:

• Agile coaching, Scrum Master, Kanban, consultant, strategic planning, risk assessment, risk management, service provider management (Deloitte, cognizant), change management, project planning, team development, steering committee, quality assurance, product backlog refinement, retrospectives, sprint planning, Planning Poker, Magic Estimation, Miro, Slack, Slack administrator, UAT, user acceptance test, test strategy, Jira, Jira administrator, Jira workflow setup, Confluence, Salesforce Sales Cloud, Salesforce Service Cloud, Salesforce Marketing Cloud, SAP, development, Jenkins, SonarQube, GitHub, CI/CD, continuous integration, continuous delivery, continuous deployment, DevOps, service-oriented architecture (SOA), management reporting, agile transition, Scrum, automotive, B2B, B2C, CRM, eCommerce, digital retail, online sales, platform implementation, API, Program Management, application development, data driven, distributed teams, international, off-shore, near-shore, multiple teams, project turnaround, payment gateway, Adyen, call center.

Procurement Platform (February 2020 – July 2020):

• Project management and agile coaching for the development of a new procurement platform. Building a high-performance delivery team and ensure frontend delivery and SAP interface integration in time and budget. Conducting User Experience Labs on a regular basis to refine requirements and improve the product. Project-, resource- and cost planning. Risk assessment. Successful participation in the tender. Supporting the contract preparation. Management reporting. Supporting the team in applying agile methodologies and teaching best practice of Jira/Confluence. Setup of QA processes based on Jira plug-in “Xray”.
• Project language: German
• Client: BMW AG
• Keywords: Agile coaching, Scrum Master, Kanban, change management, project planning, Planning Poker, Magic Estimation, Miro, Slack, team development, budget controlling, project controlling, estimation, resource management, risk assessment, quality assurance, user validation, product backlog refinement, retrospectives, sprint planning, requirements engineering, defect management, UAT, user acceptance test, Jira, Confluence, Xray, SAP, Angular, Zeplin, Abstract, Invision, development, Jenkins, SonarQube, GitHub, CI/CD, continuous integration, continuous delivery, continuous deployment, DevOps, service-oriented architecture (SOA), management reporting, pitch, agile, automotive, B2B, application, data driven, distributed teams, procurement, API, international, near-shore.

eCommerce Shop based on Magento Commerce Cloud (November 2019 – December 2019):

• Successful participation in a tender to setup a new eCommerce Shop for Continental AG based on Magento Commerce Cloud. Project-, resource- and cost planning. Supporting the contract preparation.
• Project language: German
• Client: Continental AG on behalf of Triplesense Reply
• Keywords: Scrum Master, project planning, project estimation, resource management, risk assessment, pitch, agile, eCommerce, Magento, Adobe Commerce Cloud, B2C.

SAP Commerce Cloud / AEM v6.4 (October 2019 – February 2020):

• Delivery lead for all frontend related topics in the VORward project, whose objective is to migrate from CMS Typo3 to AEM v6.4 and from Magento v5.x to SAP Hybris. Project-, resource- and cost planning. Risk assessment. Management reporting. Ensure delivery in time and budget. Supporting the team in applying agile methodologies and teaching best practice of Jira/Confluence. Setup of cross-browser QA processes based on browser stack. Alignment with 3rd party providers/tech vendors.
• Project language: English
• Client: Vorwerk & Co. KG on behalf of Triplesense Reply
• Keywords: SAP, Hybris, AEM, Adobe Experience Manager, Typo3, CMS, shop, ecommerce, change management, estimation, resource management, risk assessment, quality assurance, retrospectives, sprint planning, requirements engineering, test, defect management, UAT, user acceptance test, cross-browser-testing, browserstack, Jira, Confluence, development, Jenkins, SonarQube, GitHub, CI/CD, continuous integration, continuous delivery, continuous deployment, DevOps, management reporting, agile, B2B.

IT Project Management (October 2019 – February 2020):

• IT Operations for Vorwerk CMS and Shop environments. Implementation of new payment services in the Magento webshops. Ticket management in Jira. Project management for all analytics related topics.
• Project language: German / English
• Client: Vorwerk & Co. KG on behalf of Triplesense Reply
• Keywords: Requirement management, project controlling, shop, ecommerce, Adyen, SEPA, card services, change management, CMS, Magento, Typo3, Jira, Confluence, analytics, web tracking, Cloudflare, B2B, B2C.

Freelance program management in the role of a Senior Program Manager / Product Owner / Scrum Master for the digital marketing team of Kia Europe. Among other things, I was responsible for the organization of the project management office (PMO) for the K-WCMS project (roll-out of Kia corporate websites and over 1,500 dealer websites in 20 European markets - Adobe Experience Manager based development).

Tasks included:

• Managing of K-WCMS project management office:
• Support of Kia project managers
• Consulting of the multi-national Kia project team
• Support of technical departments
• Management of program requirements (> 1,500)
• Selection of appropriate project management methodologies
• Review and assessment of overall program schedule provided by Kia Motors HQ
• Management of program deadlines
• Project Controlling
• Program risk assessment
• Jira ticket management
• Management of Confluence collaboration space
• Preparation of management reports
• Reporting to general manager
• Execution of status meetings
• Preparation and presenting of program presentations
• Product Owner for Kia Car Configurator v2.0
• Successful implementation of agile product development (Scrum) for 6 out of 20 markets (trail run)
• Main contact for Kia Germany, Kia Poland, Kia Sweden, Kia Belgium/Luxembourg
• Day-to-day communication with the cross-functional and multinational production team (Kia Seoul, Concentrix Seoul, Concentrix Bratislava, Sapient Bengaluru, Sapient Munich, etc.)
• Platform support for current Sitecore CMS

Achievements:

• Creating and maintaining of the K-WCMS program schedule
• Improvement of requirement and risk management
• Implementation of Scrum for Kia Car Configurator v2.0 development
• Implementation of Scrum for further enhancements of existing Sitecore platform
• Implementation of standardized file naming conventions and versioning
• Improvement of Adobe Experience Management knowledge

Key Projects:

• K-WCMS – re-launch of all European Kia market websites including more than 1.000 dealer websites
• Kia Car Configurator v2.0 – enhancement of existing car configurator

Freelance account management in the role of a Senior Account Manager for the digital marketing agency MRM // McCann. Among other things, I was responsible for the development and implementation of a new mobile style guide for Commerzbank and the support of the MRM account managers/directors in new business activities.

Tasks included:

• Program management for various Commerzbank and Lidl projects:
• Analysis of project requirements
• Preparation of proposals, i.a. for photo shootings and Lidl X-mas event
• Resource management
• Forecasting
• Project controlling
• Quality assurance
• Ensure 100% project delivery in time, quality, and budget
• Customer advisory
• Close work with the Account Director/Managing Director on building strong customer relationships
• Support of multiple new business activities, i.a.:
• Lidl – event “biggest X-mas tree in the world”
• Lidl – gaming app for kids
• Mäurer & Wirtz – website re-launch
• Bosch – Internet of Things
• Screening of service providers
• Project management support for Lidl social media activities

Achievements:

• Successful development and implementation of a new Commerzbank mobile style guide
• Creating and delivery of Commerzbank corporate design style guide v2.0
• Website launch of CommerzVentures
• Implementation of a new booking flow to apply for a Commerzbank credit

Key Clients:

• Commerzbank AG
• Lidl Stiftung & Co. KG

Freelance project and account management in the role of a Senior Account Manager for the digital agency people interactive. I was responsible for various Lufthansa projects, especially for testing the new Lufthansa booking flow.

Tasks included:

• Key account management on Deutsche Lufthansa AG
• Project management for the Lufthansa Systems AG
• Ensure 100% project delivery in time, quality, and budget for more than 14 Lufthansa projects.
• Scoping, planning, budgeting, and steering of more than 14 Lufthansa projects, including selection of appropriate methodologies, analysis of project requirements, preparation of proposals, contract negotiation, resource management, forecasting, risk management, project controlling and quality assurance
• Close collaboration and alignment with the Account Director (client and agency side) on building strong customer relationships
• Day-to-day communication with clients and third parties, including offshore development team
• Customer advisory
• Preparation of presentations
• Reporting up to board level
• Management, planning and steering of cross-functional production teams, including conflict management (up to 9 permanent and 5 temporary employees)
• Implementation of new operational and delivery processes on agency side
• Teaching best-practice of project management methodologies and new project management approaches
• Monitoring of external service providers

Achievements:

• Successful negotiation of an important IT project
• Implementation of an optimized cost estimation process
• Successful UAT testing of the new Lufthansa Booking Flow (Germanys largest online shop: more than 1 billion in revenues per year / 1 Mio. changing prices every day)
• Development of B2C booking application for Lufthansa group bookings
• Launching multiple innovation projects (e.g., Door-to-Door-Search)
• Gaining insights in the aviation industry

Key Clients:

• Deutsche Lufthansa AG (various departments)
• Lufthansa Systems AG

Freelance project and account management in the role of a Senior Account Manager for the digital agency triplesense (now known as Triplesense Reply).

Tasks included:

• Key account management, including responsibility for profit margins
• Close collaboration and alignment with the Account Director (of my client on agency side) on building strong customer relationships
• Weekly reporting of the project progress to the Account Director of my client and to the agency customers
• Scoping, planning, budgeting, and steering a 1 Mio. EUR project, including selection of appropriate PM methodologies, analysis of project requirements, preparation of proposals, contract negotiation, resource management, forecasting, risk management, project controlling and quality assurance
• Ensure 100% project delivery in time, quality, and budget in an extremely fast changing project conditions for the largest single project in the company’s history
• Day-to-day communication with clients and third parties, including customer advisory and presentations
• Reporting up to board level
• Management, planning and steering of cross-functional production teams (up to 15 employees), including conflict management
• Implementation of new operational and delivery processes on agency side
• Teaching best-practice of project management approaches
• Supervision of different external service providers

Achievements:

• Successful account and project managing of the largest project within the agency (online banking application, campaign management application, call center backend GUI, public website including vwd stock exchange information / Budget: approx. 1 Mio. EUR)
• Increase mobile application development skills
• Roll-out of the agencies first Magento shop project
• Launch of the well-reviewed Direct Line iPhone app
• Improvement of agile project management skills

Key Clients:

• 1822direkt GmbH (Direct Banking)
• Direct Line Versicherung AG (Direct insurers)
• Vorwerk & Co. KG (Direct Sales)

After five successful years at pixelconcept a head-hunter offered me a Senior Project Management role at Bassier, Bergmann & Kindler – at this time one of the largest new media agencies in Germany. BB&K was specialized in sales-oriented brand websites and online trainings. Bassier, Bergmann & Kindler was also the lead agency for clients like Porsche, Sal Oppenheim, Haniel and Steigenberger. I decided to change to BB&K to further improve my knowledge as a professional Project Manager.

Tasks included:

• Account management, including responsibility for profit margins
• Close collaboration and alignment with the Account Director on building strong customer relationships
• Day-to-day communication with clients and third parties, including customer advisory
• Scoping, planning, and budgeting new projects, including selection of appropriate PM methodologies
• Management, planning and steering of multiple international web projects, including analysis of project requirements, preparation of proposals, contract negotiation, resource management, forecasting, risk management, project controlling and quality assurance
• Ensure project delivery in time, quality, and budget
• Reporting to management board
• Management, planning and steering of cross-functional production teams (up to 15 employees), including conflict management and supervision of external service providers
• Chairing internal and client facing meetings and presentations
• Customer advisory
• Weekly reporting of project progress to Account Director and to client

Achievements:

• Budget responsibility > 0.5 Mio. EUR
• Improvement of agile project management skills
• Website rollouts up to 16 different markets and 9 different languages, including Russian, Japanese, and Chinese
• Planning, designing and management of a new global Porsche dealer website framework, including budgeting, infrastructure design, implementation, roll-out concept, and training courses
• Working on a MS Project Server implementation project as a basis for a new workflow approach (should be applied for the entire agency with three different locations)

Key Clients:

• Dr. Ing. h.c. F. Porsche AG – Project management for different marketing campaigns, market launches and web applications like the Porsche web cinema or the Porsche podcast.
• Börse Stuttgart AG – Account Management for the brand website relaunch.
• Michael Weinig AG – Account Management for the brand website and e-learnings.
• Porsche Importers – Account Management for the Porsche Importers Swiss, Netherland, Belgium, Brazil, and New Zealand.
• Schüco International KG – Project management for a trade fair application.

In 2001 I joined pixelconcept as a Web Designer. In 1998 pixelconcept was a start-up company specializing in the development and maintenance of websites and web applications for the automotive industry. I started as a Visual Designer, and I was immediately commissioned with major projects for well-known clients like Porsche AG. At the same time as I started to work at pixelconcept, I also started a training program to become a state certified communications specialist, since I had quit my study and was lacking any degree. This training changed my role from a Visual Designer to a User Experience Designer. Later this role changed again, and I became more and more a Project Manager due to regular client contact. During my time at pixelconcept I worked very closely with the CEO. Due to my entrepreneurial spirit, I was involved very quickly in the company's strategic development and in the implementation of a new development framework.

Tasks included:

• Management, planning and steering of multiple websites and web application projects, including analysis of project requirements, resource management and quality assurance
• Management, planning and steering of a cross-functional production team (5 employees)
• New business, pitches, and proposals
• Customer advisory
• Strategic consultancy
• Conception and designing of websites and web application, including marketing concepts
• Chairing internal and client facing meetings and presentations
• HTML / CSS / Flash / Actionscript development

Achievements:

• Successful roll-out of a new project delivery process to create websites in a more efficient way. The new framework decreased the website development by factor 3 and reduced costs by 60%.
• Essential provider of ideas for the successful restructuring of the production team and the business portfolio. As a result, the quality of the agency deliveries increases, and the company has acquired additional brands from the automotive industry.
• Coordination and implementation of a new Porsche corporate design for more than 80 Porsche dealers, including Porsche importers from South America, Asia, and the Baltic States
• Winning various awards like the “Internetpreis des Deutschen Handwerks 2004” presented by the German Minister of Economics
• Roll-out of the company’s first Imperia CMS project / Qualifications as an ECMS Imperia Administrator

Key Clients:

• Dr. Ing. h.c. F. Porsche AG – Concept, design, and project management of multiple projects, including many international trade fair websites and marketing campaign microsites.
• Porsche Consulting GmbH – Concept, design, and project management, including rebuild of the new training course booking engine.
• Deutsche Eisenbahn Reklame (since 2007 known as Ströer DERG Media GmbH) – Concept of an online reservation tool for one of the leading advertising companies in Europe.
• Kassel Tourist GmbH – Design, concept, and project management for a multilingual tourism portal, including SEO and accessibility strategy.