The goal of the project was to enable all strategic initiatives to report their progress successfully on a monthly and quarterly basis. The Transition Office was directly placed and initiated by the CEO. Project leads were only on SVP, VP, and director level. The goal was to ensure future viability.
Program Governance Support: Assisted in maintaining the planning and utilization of resources at an optimal level, ensuring alignment with program scope, quality, and timeline constraints.
Meeting and Communication Strategy: Facilitated the organization of critical meetings including Steering Committees, Working Groups, and All Hands Meetings. Managed material preparation, ensured timely meeting minutes, and coordinated logistics.
Project Reporting and Coordination: Collaborated closely with Project Managers to support the preparation and delivery of comprehensive reports on project deliverables. Actively engaged in project coordination and ensured effective communication across all levels.
Deliverables Oversight: Monitored and controlled project deliverables to ensure they met program requirements.
Change Initiative Coordination: Supported project managers in assessing and evaluating the impact of changes on the integrated program management plan.
Project Management Certifications: Trained in Prince2, IPMA and Certified Scrum Master as well as Product Owner.
Problem-Solving: Took a proactive approach in identifying and resolving issues promptly and efficiently.
Analytical and Organizational Skills: Demonstrated strong analytical abilities with exceptional organizational skills, working autonomously in both structured and unstructured environments.
May 2023 - Dec 2023
8 months
Germany
Project Lead and Project Manager
BMW AG (Contracted via Berylls Mad Media GmbH)
As Project Lead for Commercial Program Management – steering the agency budget allocation for the European market:
The project aimed to steer the newly implemented budget reduction process for all European markets. Agencies had to cut their budgets by 10%, and I led the consulting team that managed the process across all markets, including Germany.
Budget Strategy: Implemented a regional hub to reduce costs and improve efficiency.
Stakeholder Management: Directed agencies, BMW representatives (including Marketing/Sales board members), and NSCs.
Process Implementation: Created a regional hub to improve agency steering at the regional level.
The main challenge was aligning all stakeholders on the new roadmap. We trained agencies and BMW staff on the new process and aligned it quickly with market leads and agency partners to cover commercial needs for 2024 in Europe.
As Project Manager for implementing solutions for the new sales strategy and e-commerce website integration:
The project aimed to lead the integration stream of BMW's sales and marketing transformation through digital innovations and enhancements to the myBMW website. This was essential for improving customer experience and sales.
Marketing/Sales Strategy: Improved and implemented BMW’s new overall Marketing/Sales FSM Strategy.
E-Commerce Functionalities: Integrated new functionalities and user flows to boost conversions.
Product Development: Started with a conceptual phase to integrate a customer support feature for BMW Germany and MINI.
Product Backlog: Maintained and prioritized user stories related to sales strategy innovations, VIN<>Customer Pairing, and new content strategies on myBMW using Jira and Confluence.
Stakeholder Management: Orchestrated collaboration with internal sales and marketing teams and external web development and content agencies.
Initially, the focus was on improving the VIN<>Customer Pairing functionality for BMW and MINI to strengthen customer-brand relationships on myBMW. We also conceptualized how-to videos for BMW Germany and globally. Building strong stakeholder partnerships was key to the project’s success.
Feb 2023 - Dec 2023
11 months
Project Management Office
Bosch Building Technologies GmbH
Developed a predictive maintenance solution for fire alarm systems.
The project aimed to create a cutting-edge predictive maintenance solution to ensure reliability and prompt fault detection.
Product Development: Built a new product from idea to mock-ups to full implementation.
Product Backlog: Maintained and prioritized user stories related to predictive maintenance, anomaly detection, and alarm functionality in Jira and Confluence.
Development Teams: Led international development teams building the maintenance solution and integrating alarm systems.
Stakeholder Management: Coordinated stakeholders from fire safety equipment providers and maintenance firms.
Project Lead: Developed and implemented the Predictive Maintenance Algorithm (PMA) to anticipate and address potential system failures.
Cyber Security: Challenged cybersecurity standards for the new platform and reviewed security concepts.
Initially, the focus was on creating the PMA and analysis platform to study fire alarm behaviors and predict malfunctions. Additionally, I harmonized development teams for hardware and software integration and managed stakeholder collaborations.
Jun 2022 - Feb 2024
1 year 9 months
Product Owner/ Project Manager
Porsche AG
Connected Car – China Stack: Led development teams in China for the Porsche Macan China App Store (WeChat, Tencent services, etc.).
The project aimed to develop the next-gen infotainment system for the Porsche Macan and Taycan for the Chinese market.
Product Backlog: Maintained and prioritized user stories in Jira and Confluence.
Development Teams: Led international development teams (China and Germany) and ran daily scrums.
Stakeholder Management: Coordinated internal and external stakeholders.
PI Planning: Planned the next Product Increment within SAFe and ran product demos in Germany.
Project Lead: Implemented the Real Name Registration Platform (RNR) to meet Chinese market specs.
Project Management: Organized daily team steering and prepared middle management reviews.
Initially, the focus was on implementing the Real Name Registration process required by the Chinese government and coordinating teams in China and Germany. I managed stakeholders like Tencent, Cariad, and third-party app developers.
Dec 2021 - Jun 2022
7 months
Munich, Germany
Vice President Commercial
Biorena GmbH
Head of the Commercial Department at the VC-backed (Picus Capital) eCommerce food delivery brand.
Led the build of the web store (Shopify, ERP system, and UI/UX).
Sep 2021 - Feb 2022
6 months
Scrum Master
ProGlove (Workaround GmbH)
Implemented and developed a product platform.
The goal was to develop and analyze the previously designed platform. Development included:
Architecture: Set up a greenfield architecture for the new platform.
Security Concepts/APIs: Designed security strategies for the platform.
Development Teams: Led development teams and ran daily scrums.
Stakeholder Management: Coordinated internal and external stakeholders.
Product Backlog: Maintained and prioritized user stories related to predictive maintenance, anomaly detection, and alarm functionality in Jira and Confluence.
Mar 2021 - Sep 2021
7 months
Consultant
ProGlove (Workaround GmbH)
Analyzed, conceptualized, and implemented a pricing strategy for new software features.
The project involved market analysis and feature conception to support the hardware glove. As Project Lead, I helped implement software features and:
Analysis: Conducted GAP and competitive analyses to find pricing strategy opportunities.
Project Setup: Established and organized different work streams.
Stakeholder Management: Coordinated stakeholders, testers, and developers.
Sprint Planning/Retrospective: Managed sprint planning and QA within development teams.
Problem Solving: Removed roadblocks for development and management teams.
Mar 2020 - Mar 2021
1 year 1 month
Munich, Germany
Co-Founder/COO
Regio Delivery
Established the operating business.
Interim managed the marketing department (increased AOV by 13%).
Feb 2019 - Nov 2020
1 year 10 months
Rottendorf, Germany
SAP Consultant
S.Oliver Bernd Freier GmbH
E-Commerce conception B2C.
The project involved a full analysis of the s.Oliver B2C webshop user behavior. The goal was to improve functionalities and boost conversions.
Analysis: UI/UX review to develop state-of-the-art user flows.
Paid Ads Analysis: In-depth review of current ads and potential improvements.
Stakeholder Management: Coordinated stakeholders, testers, and developers.
Project Management: Prepared steering committees and PowerPoint decks for management, including budget planning and allocation.
Sprint Planning/Retrospective: Managed sprint planning and QA within development teams (SAFe approach).
Problem Solving: Removed roadblocks for development and management teams.
Jan 2019 - Mar 2020
1 year 3 months
Munich, Germany
Management Consultant
B.edgile Management Consulting GmbH
SAP Consulting – Focus on FI/CO, IM, and SD.
Agile coaching of various project teams (Rheinmetall, s.Oliver, etc.).
Product Owner for s.Oliver fashion relaunch.
Nov 2018 - Mar 2019
5 months
Munich, Germany
Project Manager/ PMO
Elektronik Praxis
SEO optimization of the homepage of an electronics trade magazine.
The project focused on revising the homepage for better search engine optimization (SEO), generating new traffic, and increasing online visibility. This included rewriting texts and adjusting the page structure and metadata.
Scheduling and Resource Planning: Organized stakeholders and participants.
Stakeholder Management & Monitoring: Coordinated management and operational staff to implement digitalization.
Change Implementation: Improved SEO ranking of the online presence.
Process & Standard Development: Co-designed and evolved processes and standards.
Independent Management of Journalists and Developers: From requirements gathering to planning and documentation.
Nov 2018 - Mar 2019
5 months
Project Management Office (PMO)
International Medical Technology Wholesale
Defined and specified processes during an S/4 HANA migration, focusing on SAP logistics.
The project involved process design in close cooperation with the customer in international workshops. I specified processes and customizing for procurement logistics.
Coaching SAP/SCRUM: Trained employees and companies on SAP R/3 to S/4 HANA. Teams ranged from 5–15 people across the USA, China, and Germany.
Stakeholder Management: Coordinated stakeholders, testers, and developers.
Sprint Planning/Retrospective: Managed sprint planning and quality assurance.
Resource Planning: Worked with management, Product Owners, and project leads to optimize resource allocation.
Problem Solving: Resolved roadblocks for development and management teams.
Oct 2018 - Mar 2019
6 months
Stockholm, Sweden
Product Owner/ Business Analyst
Ericsson L.M
Analyzed and recommended actions for Ericsson Sweden's internal digital strategy communication.
The project evaluated the telecom group's external and internal communication through extensive national and international interviews. We made concrete recommendations and proposed and implemented a technical solution.
Business Analyst: Process identification and analysis.
GAP Analysis: Recorded the current state of internal communication and identified issues.
Recommendations: Presented existing technical solutions and in-house development options.
Product Owner: Guided the Scrum teams, recommended a move to SAFe, and helped develop internal communication tools and backend architectures. I coordinated and drove the Scrum teams with a clear vision.
Sep 2018 - Feb 2019
6 months
Munich, Germany
Project Manager / PMO
Siemens Technology Accelerator GmbH
Analyzed and evaluated the automotive supplier market for a new software and hardware architecture in the New Mobility sector.
The project assessed the market potential for the developed architecture through interviews with OEMs and automakers and used historical data from similar markets to forecast technology profitability.
Apr 2018 - Nov 2018
8 months
Oberstdorf, Germany
Project Lead
Geiger Unternehmensgruppe GmbH
Recorded and digitized processes (CRM) for a medium-sized construction company in Ingolstadt.
The project mapped processes in operations and production. We implemented a CRM system to boost customer loyalty, fully digitized written processes, and visualized them. Existing processes were modeled in BPMN 2.0, followed by an optimization analysis. Recommendations were then implemented by the team.
Scheduling and Resource Planning: Organized stakeholders and participants.
Stakeholder Management & Monitoring: Coordinated management and operational staff.
Independent IT Project Management: From requirements gathering to planning and documentation.
Milestone and Task Control: Managed milestones and tasks using Atlassian Cloud (Jira, Confluence).
Aug 2017 - Present
8 years
Munich, Germany
Freelance Consultant
+27 Projects.
Product Owner: e.g. defined and implemented a pricing strategy and its technical rollout for an industrial scanner manufacturer in Munich.
Business Analyst: Conducted GAP and process analysis for Ericsson Sweden.
Project Manager/Product Owner: e.g. Porsche SE - developed the infotainment system for the Macan and Taycan in China.
Market analysis of the European steel scrap market and development of a forecast model with micro- and macroeconomic factors to predict trends for the key customer, Turkey.
Post-merger integration: Supported company integration after an FMCG sector sale.
Various restructuring projects in metal scrap processing.
Summary
Project Management
Product Development
Corporate & digital processes & systems
Digital business development strategy
Process management and optimization
Corporate Strategy / M&A / Due Diligence
C-Level Management Consultant
Product Development (Product Owner) in large international corporations and startups
Project lead and Project manager in various areas
Digital transformation of national and international organizations / IT optimization, product portfolio realignment / analysis and optimization of organizational structures and processes in a cross-functional network
Analytical skills and strong problem-solving skills