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Götz Thümecke

Co-Founder, CMO & Chief Product Officer

Götz Thümecke
Munich, Germany

Experience

Oct 2021 - Present
4 years 5 months

Co-Founder, CMO & Chief Product Officer

weasia

  • Developed and implemented a B2B4C strategy, including two major pivots, leading to significant business growth.
  • Directed product development and system architecture.
  • Responsible for go-to-market strategy, product-market fit, marketing, sales, and branding initiatives.
  • Accountable for lead generation and investor traction; assembled an international team and an esteemed advisory board.
  • Devised creative, content, and digital strategy.
Sep 2020 - Present
5 years 6 months

Managing Partner

ACT5 Ventures LLC

  • Facilitator between investors and founders, optimizing investment performance and returns.
  • Vetting portfolios to identify startups for maximum potential; accelerating investment success through expert mentorship.
  • Partnering with decision-makers on strategy, innovation, emerging digital trends, and technologies to identify and address key challenges.
  • Providing coaching and mentorship to startups to assist them in achieving their goals; led a client to secure 2nd place in Ernst & Young accelerator program.
  • Secured a co-foundership opportunity with a client as a result of a successful consulting engagement.
Jan 2014 - Aug 2020
6 years 8 months

Co-Founder, CEO, CMO & Chief Technology Officer

Eventerprise AG

  • Established a decentralized organization across four continents with up to 50 team members; achieved pre-COVID traction of +22,000 customers across 93 countries.
  • Raised funding, secured location, sourced talent, and established support network and partnerships.
  • Accountable for product development, marketing, and sales; directed a team of 10 sales and digital marketing experts plus 15 software engineers.
  • Established brand position for main brand and six line extensions and secured trademarks in the US.
  • Led SEO and UX/UI, lead generation, programmatic advertising, launch, and communication and content strategy.
  • Directed recruitment campaigns to enhance employer brand and employee value proposition, leading young talent such as 120 high-potential “Young Guns” from elite universities worldwide.
  • Secured substantial capital funding and led roadshows, pitch events, and due diligence with Silicon Valley investors.
Nov 2008 - Dec 2013
5 years 2 months
Cape Town, South Africa

Founder & Managing Partner

Power2U!

  • Developed and implemented marketing strategies resulting in client acquisition.
  • Directed key account management; successfully steered a comprehensive rebranding and corporate identity project for a major client.
  • Oversaw PR efforts, securing coverage in top-tier publications and brand visibility.
  • Executed events and successfully planned, coordinated, and conducted numerous corporate functions, conferences, fundraisers, and product launches.
Jun 2003 - Oct 2008
5 years 5 months
Cape Town, South Africa

Independent Consultant

GT Consulting

  • Provided interim management, coaching, and project management.
  • Developed marketing concepts, content marketing, e-recruiting strategies, advertising campaigns, guerrilla marketing, and website development for clients.
  • Delivered strategic and operational guidance for business development.
Jan 2001 - Dec 2002
2 years
Bad Homburg, Germany

Business Unit Manager

TMS Trademarketing Service GmbH

  • In charge of customer acquisition and business development.
  • Led a team of 14 employees and interim sales teams of up to 350 team members.
  • Supplied consulting services and implemented sales projects for top consumer brands such as Unilever, L'Oreal, Lindt & Sprüngli, Kraft Foods, and Langnese-Iglo.
Aug 1999 - Dec 2000
1 year 5 months
Bad Homburg, Germany

Management Consultant

MC Marketing Corporation GmbH

  • Consulted international FMCG and retail brands with focus on sales and trade marketing strategies below the line.
  • Established and implemented category and channel marketing strategies.
  • Acted as a liaison between the manufacturer and the retailer to ensure seamless integration and successful business operations.
Jul 1998 - Jul 1999
1 year 1 month
Berlin, Germany

Managing Partner

Kleinfeldt Vertrieb GmbH

  • Responsible for business development through diversification, setting up business plans, analyzing new market opportunities and revenue streams.
  • Conceptualized a convenience food strategy.
  • Negotiated national sales rights and a master franchise license for Ben & Jerry's (Unilever).
Oct 1997 - Jun 1998
9 months
Cologne, Germany

Executive Assistant to National Sales Director

REWE Group

  • Reported directly to the national sales director overseeing 2,300 outlets.
  • Managed the development and execution of a nationwide convenience food concept and other projects.
  • Devised multiple sales measures and advertisement plans.
Jul 1996 - Sep 1997
1 year 3 months
Cologne, Germany

Graduate Management Trainee

REWE Group

Summary

Proven visionary with diverse experience in strategy, marketing, sales, branding, and talent management across corporate, startup, and consulting environments. Track record of driving business transformation through digital and technology, leading high-performing teams, and achieving notable successes. Strong skills in communication, collaboration, and navigating complex challenges.

Skills

  • Innovative & Resourceful
  • Strategic Executor
  • Relationship Builder
  • Influential Networker
  • Data-driven Decision Maker
  • Adaptable & Resilient

Languages

German
Native
English
Advanced

Education

Oct 1989 - Dec 1995

Freie Universität Berlin - Department of Economics

Master in Business Administration, Diploma with distinction · Business Administration · Berlin, Germany

Profile

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Frequently asked questions

Do you have questions? Here you can find further information.

Where is Götz based?

Götz is based in Munich, Germany.

What languages does Götz speak?

Götz speaks the following languages: German (Native), English (Advanced).

How many years of experience does Götz have?

Götz has at least 29 years of experience. During this time, Götz has worked in at least 9 different roles and for 9 different companies. The average length of individual experience is 2 years and 10 months. Note that Götz may not have shared all experience and actually has more experience.

What roles would Götz be best suited for?

Based on recent experience, Götz would be well-suited for roles such as: Co-Founder, CMO & Chief Product Officer, Managing Partner, Co-Founder, CEO, CMO & Chief Technology Officer.

What is Götz's latest experience?

Götz's most recent position is Co-Founder, CMO & Chief Product Officer at weasia.

What companies has Götz worked for in recent years?

In recent years, Götz has worked for weasia and ACT5 Ventures LLC.

Which industries is Götz most experienced in?

Götz is most experienced in industries like Professional Services, Information Technology (IT), and Banking and Finance. Götz also has some experience in Food and Beverage, Retail, and Advertising.

Which business areas is Götz most experienced in?

Götz is most experienced in business areas like Marketing, Sales, and Product Development. Götz also has some experience in Human Resources (HR), Strategy and Planning, and Project Management.

Which industries has Götz worked in recently?

Götz has recently worked in industries like Banking and Finance, Professional Services, and Information Technology (IT).

Which business areas has Götz worked in recently?

Götz has recently worked in business areas like Investments, M&A & Venture Capital, Strategy and Planning, and Marketing.

What is Götz's education?

Götz holds a Master in Business Administration from Freie Universität Berlin - Department of Economics.

What is the availability of Götz?

Götz is immediately available for suitable projects.

What is the rate of Götz?

Götz's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.

How to hire Götz?

To hire Götz, click the Meet button on the profile to request a meeting and discuss your project needs.

Average rates for similar positions

Rates are based on recent contracts and do not include FRATCH margin.

1200
900
600
300
Market avg: 930-1090 €
The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.
Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.