Telekom Romania at a glance: > 1 bn EUR revenue, > 8500 employees, part of Deutsche Telekom Group, No 1 integrated operator in Romania (Fix, Mobile, TV)
NBD & CoS at a glance: focus on eTransformation & TopLine Growth, > 60 FTE, > 1 mEUR service revenue, > 1.5 mEUR hardware revenue, > 1.3 mEUR monthly online payments & recharges > 10 mEUR TopLine (planned), eChannel shares up to 10% (depending on product/ target group), >1.6 m unique visitors / month, > 650 k Facebook fans, > 600k newsletter subscr.
New Business Development: identify and implement top line growth opportunities
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Full Banking proposition under Telekom brand to be launched in Q2/2016: current accounts, debit & credit cards, consumer credits, device financing, mobile payment & NFC, remittance, P2P payment, offline banking corners in Telekom shops, Telekom-Bank bundles
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Energy Retail (planned launch 2016) – sell energy (gas and electricity) under Telekom brand
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Insurance: Handset insurance, extended warranty, bill protection (planned launch Q2/2016)
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Betting: enter legalized online betting market under Telekom related brand (planned 2016)
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Advertisement (add sales on our portals, lock-screen, loyalty / couponing, DNS error page)
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Startups: link local Startup scene with a) Deutsche Telekom (DT capital, Hubraum, Global Partnering) and b) local business owners in order to utilize potential for Telekom Romania. Involvement in contests as speaker, jury member & mentor. Plans to launch local incubator
eCompany program set up (ongoing), working e.g. on the following streams:
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Prepaid registration via APP (customer & merchant)
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Sales force digitalization and electronic signature
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Idea management system implementation
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CEO app – customer experience officer App = one App for all employees to fulfil different use cases and become a real ambassador for the company and brand
eBusiness:
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Launch 2 full websites in 2014: [link] (before I took the responsibility: 13 years without eBusiness) and [link] as ONE website for fixed and mobile in September
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Strong increase of online KPIs, e.g.: prepaid recharges +400%, bill payments +70% - processing approx. 15 mEUR/year, eBill +51%, myAccount +290%, sales +89%)
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Ultimate App (for fixed & mobile) as blueprint for DT Europe, >250k downloads/1.5 years and > 10k paid transactions per month (recharge, bill payment)
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Portals / OTT:
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[link] redefine the business model and re-launch website with live streaming of exclusive sports events and usage of special customer engagement tools (mass-crowd visualization engine), target become No1 portal (currently No 3-5)
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[link] one stop shop B2B online services for SME: (top)listing, managed website & marketing (google adwords)
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Local lead of DT eTransformation, generating cost savings of >4 m EUR (yearly run rate)
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Build one team > 55 FTE for all eActivities: core, non-core, delivery. Insourcing to gain flexibility, sustainability & save costs (>100k EUR yearly run rate)
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eCommerce: launch website [link] in less than 6 months, cost <30k EUR. Relaunch online mall [link] incl. warehouse logistic hub in < 3 month
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Unify 3 online platforms to 1 (ongoing), being the leader within Deutsche Telekom group in ATG platform rollout with most comprehensive deployment
General / Chief of Staff of the CEO
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Providing high level support to the CEO in strategic initiatives and organizational development. Trusted advisor and critical link between the CEO and management team.
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strong role in company transition (operational merger), leading the move to online and new business incl. definition & implementation of functional strategy.
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Leading cost cutting analysis identifying several mEUR / yearly saving potentials