Florin Rosemann

Internal Process Harmonization & Optimization

Lingen, Germany

Experience

Aug 2024 - Oct 2024
3 months
Munich, Germany

Internal Process Harmonization & Optimization

Serviceplan Make

Optimization of internal collaboration to improve client-agency-processes and build basis for implementation of project management tooling solution to handle international accounts

  • Marketing Transformation
  • Process Development
  • Organizational Design
  • Agile
  • Adobe Workfront Implementation
  • Project Management Standards
  • Change Management
Jun 2024 - Aug 2024
3 months
Munich, Germany

Development of a Content Supply Chain

Plan.Net Group

Assess & optimize central delivery processes for production department to set-up a standardized Content Supply Chain – enabled by Adobe Workfront

  • Organizational Design
  • Business Analysis
  • Process Development
  • Process Implementation
  • Adobe Workfront Implementation
  • Content Supply Chain
  • Project Management
  • Agile
Jan 2021 - Jun 2024
2 years 6 months
Munich, Germany

Re-Organization, E2E-Marcom-Process Development

BMW Group

Development of central process framework to steer campaign planning, execution and measurement between headquarter and european markets along customer journey.

  • Organizational Design
  • Process Development
  • Marketing Transformation
  • Automotive
  • SAP Signavio Jira Confluence
  • Customer Journey Management
  • Scrum & Kanban
Dec 2021 - Jun 2022
7 months
Hamburg, Germany

Development of (Content) Marketing Personas

Signal Iduna AG

Disruption of existing Personas by developing a completely new persona framework for SIGNAL IDUNA under consideration of multiple data sources.

  • Marketing Transformation
  • Persona Mapping
  • Insurance Industry
  • Target Groups
  • Content Marketing
  • Data-driven
  • Brand-driven
  • User Journeys
  • Trend Mapping
May 2021 - Present
4 years 3 months

Interim Manager | PMO | Change & Transformation Managing Partner & Strategic Advisor

Exos Strategy Advisors

We are a boutique consultancy offering professional interim management and freelance services with a broad expertise in various industry sectors. Our main fields of excellence:

  • Agile Project Management
  • Digital Transformation
  • Organizational Design
  • Marketing Transformation
  • Change Management
Dec 2016 - Apr 2021
4 years 5 months

Head of Marketing & Digital

Volkswagen Retail Dealer Group

Jul 2014 - Nov 2016
2 years 5 months
Essen, Germany

Communications & Brand Consultant

KNSK Hamburg and Essen

Summary

  • Lead: Experienced Project Lead handling international transformation, change & strategic marketing projects
  • Manage: Project Management & Multi-Stakeholder-Management along agile structures (Scrum & Kanban)
  • Create: Development & implementation of end-to-end process solutions and functional models for organizations
  • Consult: Strategic Marketing & Communications professional
  • Understand: Deep insights of industry sectors, e.g. Premium OEM, Automotive Retail, IT, Financial Products, Insurance, Chemical Industry, Digital Economy, Brand & Communications

Languages

English
Advanced
German
Advanced

Education

Oct 2012 - Jun 2015

WAM

Dipl. Communications- & Marketingmanager · Communications & Marketing · Dortmund, Germany

Certifications & licenses

Agile Project Management course

Hochschule Emden Leer

Digital Transformation course