Recommended expert

Bea Wesemann

Consultant / PMO

Bea Wesemann
Hamburg, Germany

Experience

Jan 2025 - Dec 2025
1 year

Consultant / PMO

Grase Online Marketing

  • Capture and assess existing workflows in the relevant business areas.
  • Identify bottlenecks, breaks in the process and inefficiencies.
  • Derive target processes based on the new strategic direction.
  • Consider market requirements, customer expectations and technological possibilities.
  • Adjust roles, responsibilities and interfaces according to the new processes.
  • Introduce clear areas of responsibility to strengthen implementation.
  • Provide recommendations for further action.
  • Create templates for processes and specific briefing documents.
  • Establish KPIs to measure the success of the new processes.
Jan 2025 - Dec 2025
1 year

Product Owner / Project Manager

Landessportbund Niedersachsen

  • Create and maintain user stories and tickets for the structured development of the tool.
  • Work closely with the development team and stakeholders to gather requirements.
  • Responsible for the product vision and continuous product development from a user perspective.
  • Manage the relaunch process, ensuring quality and schedule.
  • Conduct regular reviews and retrospectives to improve the process.
  • Set up wiki pages and overviews in Confluence and Jira for optimized collaboration with all stakeholders.
Jan 2024 - Dec 2024
1 year

Scrum Master / Project Manager

Telefónica

  • Successfully initiated and coordinated team meetings to improve project collaboration.
  • Track ticket velocity efficiently in Jira and Confluence to optimize workflows.
  • Challenge and improve internal processes, including setting up new ticket flows.
  • Create clear ticket reports for team members and stakeholders for better decision making.
  • Document work methods in Confluence to ensure consistency and transparency.
Jan 2023 - Dec 2024
2 years

Online Marketing Manager / Product Owner / Content Manager

Porsche Design

  • Coordinate the development of a new content hub with agencies and internal stakeholders to optimize brand presence.
  • Lead projects to implement new features for brand websites and the online shop efficiently.
  • Coordinate the tender process for redesigning the configurator, including selecting suitable service providers.
  • Create detailed briefings for the tender process with a focus on product extensions and visual product presentation.
  • Develop and implement new concepts for various landing pages.
  • Collaborate with design and development teams for a consistent brand experience.
  • Develop and implement new structures for the website and optimize the user journey.
  • Report and test bugs in the CMS.
  • Train new employees to ensure consistency and transparency in content creation.
Jan 2023 - Dec 2023
1 year

Project Manager / PMO

MDCT

  • Coordinate and support the implementation of new collections for the online shop.
  • Optimize communication processes within the team and with clients by implementing Asana to increase efficiency.
  • Train the team on using Asana to improve project coordination and monitoring.
  • Develop and introduce new structures to improve workflows and increase productivity.
Jan 2022 - Dec 2022
1 year

Project Manager / Scrum Master

Lichtblick

  • Coordination between internal stakeholders and the creative team to produce online and offline marketing materials.
  • Managing resources and budgets to support 360° projects.
  • Sourcing sustainable marketing materials to promote eco-friendly OOH and merchandising initiatives.
  • Reviewing and optimizing the current content management process to improve efficiency.
Jan 2021 - Dec 2022
2 years

Online Marketing Manager / Product Owner / Content Manager

Porsche Design

  • Managing the development and launch of a new multilingual content hub for the 50th anniversary collection.
  • Overseeing CMS module development, design tweaks, and bug fixes to improve site performance and user-friendliness.
  • Optimizing content management to ensure a consistent and high-quality user experience.
  • Coordinating online and DOOH campaigns to boost brand awareness.
  • Ongoing maintenance and updates of the content hub.
  • Training new team members in the CMS and onboarding them to tasks and processes.
Jan 2021 - Dec 2021
1 year

Project Manager / Importer Support

Argonauten

  • Coordinating the technical and creative teams to optimize master features for global markets.
  • Liaising between headquarters and the market to meet both sides' needs and expectations.
  • Acting as point of contact for market support requests to provide quick and effective solutions.
  • Coordinating the development of master features that led to increased market efficiency.
Jan 2021 - Dec 2021
1 year

Project Manager

DDB Hamburg

  • Coordinating the development of a holistic campaign to launch a new product (AutoAbo), focusing on the landing page including the configurator, display ads, and social ads.
  • Managing DCO campaigns with Orca to increase the conversion rate.
  • Responsible for targeted content adjustments on various subpages of volkswagen.de.
Jan 2020 - Dec 2020
1 year

Project Manager / Process Optimization / Content Management

Grabarz & Partner

  • Optimizing internal processes for effective resource and task distribution within the team.
  • Coordinating with external agencies for successful campaign execution.
  • Researching and planning the implementation of new website features to improve user experience.
  • Developing new content formats and planning the editorial calendar.
  • Coordinating execution by the creative team and quality checking the finished posts.
  • Researching new content sources.
  • Implementing client feedback in the CMS.
  • Setting up new showrooms in the CMS.
Jan 2019 - Dec 2019
1 year
Hamburg, Germany

Project Manager / Content Manager / Process Optimization

TRACK

  • Introduction and optimization of new internal and external processes to increase efficiency.
  • Coordination of the development of master campaigns for new products, including landing page & newsletter.
  • Leading the development of campaign landing pages for mini.com.
  • Handing over master campaigns to global rollout teams for local adaptation and market support.
  • Developing new page types and content management guidelines.
  • Maintaining content and documenting existing processes.
Jan 2018 - Dec 2019
2 years
Hamburg, Germany

Project Manager

Interone

  • Handling international importer requests for CMS, content, and other marketing materials with an average response time of under 24 hours.
  • Creating and sending a monthly newsletter to inform internal international marketing teams.
  • Updating and maintaining website content for After Sales and We Connect in Germany.
  • Coordinating the redesign and programming of the Spirit of Amarok landing page, including social media and display ad campaigns.
  • Optimizing web content to increase user engagement.
  • Project management for various online marketing campaigns (social ads, display ads, Dealer Master newsletter, Facebook groups, Van Journal).
Jan 2017 - Present
9 years 2 months
Hamburg, Germany

Freelance Project Management & Process Optimization

Self-employed

  • Successfully leading (online) marketing projects using classic or agile project management methods, focusing on website relaunches, social media campaigns, configurators, and app developments.
  • Optimizing processes to increase efficiency.
  • Advising clients and stakeholders to maximize budget use and meet timelines.
  • Managing and controlling project budgets and resources to deliver cost-efficient solutions.
  • Coordinating interdisciplinary teams to successfully implement social media and digital marketing strategies.
Jan 2017 - Dec 2018
2 years

Project Manager

DigitasLBi Köln

  • Coordinating each process step from concept to programming of a news app for employees.
  • Coordinating the development of various groups and tools for the social intranet.
Jan 2017 - Dec 2017
1 year
Hamburg, Germany

Project Manager

DDB Hamburg

  • Coordinating the development and production of the monthly classic IKEA catalog, incentive postcards, and the weekly IKEA Family and IKEA Business newsletter.
  • Coordinating the development and programming of a CMS-based landing page for an annual children's drawing contest.
Jan 2012 - Dec 2017
6 years
Hamburg, Germany

Project Manager / Account Manager

DDB Hamburg; Scholz & Friends; Publicis Pixelpark / Elephant 7; Avonis

  • Account management and project management for digital projects, including budget, time, and resource management, and quality management, as well as client consulting and management of external service providers and the internal team.
  • Social media management for Facebook, Instagram, YouTube, and Twitter.
  • Content management: maintaining content in various content management systems.
Jan 2010 - Dec 2011
2 years
Hamburg, Germany

Management Assistant / Marketing Manager

Comestero Group Deutschland GmbH

  • Executive assistant to management with additional responsibilities in order management, logistics, and purchasing for the German market.
  • Planning and execution of all marketing activities and trade show appearances for the German market.

Industries Experience

See where this freelancer has spent most of their professional time. Longer bars indicate deeper hands-on experience, while shorter ones reflect targeted or project-based work.

Experienced in Media and Entertainment (14 years), Advertising (11 years), Information Technology (9 years), Professional Services (9 years), Fashion (4 years), and Retail (2 years).

Media and Entertainment
Advertising
Information Technology
Professional Services
Fashion
Retail

Business Areas Experience

The graph below provides a cumulative view of the freelancer's experience across multiple business areas, calculated from completed and active engagements. It highlights the areas where the freelancer has most frequently contributed to planning, execution, and delivery of business outcomes.

Experienced in Marketing (16 years), Project Management (14 years), Operations (9 years), Information Technology (5 years), Product Development (5 years), and Logistics (2 years).

Marketing
Project Management
Operations
Information Technology
Product Development
Logistics

Skills

  • Pm Tools: Jira, Confluence, Trello, Asana, Redmine, Merlin, Miro, Figjam

  • Cms: Aem, Drupal, Optimizely, Typo3, Contentful

  • E-commerce: Shopware, Jimdo

  • Other Tools: Adobe Creative Cloud, Ms Office, Google Workspace, Google Analytics, Meta Business Manager, Mailchimp, Orca, Phoenix2

Languages

German
Native
English
Advanced
Spanish
Intermediate
Dutch
Intermediate

Education

Oct 2011 - Jun 2013

FOM University of Applied Sciences for Economics & Management Hamburg

Marketing & Communications · Hamburg, Germany

Oct 2005 - Jun 2009

University of Applied Sciences Osnabrück

International Business and Management, focus: Marketing & Event Management, semester abroad: Guadalajara, Mexico · Osnabrück, Germany

Certifications & licenses

Certified User Experience Designer

XDI – Experience Design Institute

Professional Scrum Master & Professional Scrum Product Owner

SCRUM.ORG

Profile

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Frequently asked questions

Do you have questions? Here you can find further information.

Where is Bea based?

Bea is based in Hamburg, Germany and can operate in on-site, hybrid, and remote work models.

What languages does Bea speak?

Bea speaks the following languages: German (Native), English (Advanced), Spanish (Intermediate), Dutch (Intermediate).

How many years of experience does Bea have?

Bea has at least 16 years of experience. During this time, Bea has worked in at least 13 different roles and for 15 different companies. The average length of individual experience is 1 year and 11 months. Note that Bea may not have shared all experience and actually has more experience.

What roles would Bea be best suited for?

Based on recent experience, Bea would be well-suited for roles such as: Consultant / PMO, Product Owner / Project Manager, Scrum Master / Project Manager.

What is Bea's latest experience?

Bea's most recent position is Consultant / PMO at Grase Online Marketing.

What companies has Bea worked for in recent years?

In recent years, Bea has worked for Grase Online Marketing, Landessportbund Niedersachsen, Telefónica, Porsche Design, and MDCT.

Which industries is Bea most experienced in?

Bea is most experienced in industries like Media, Entertainment and Publishing, Advertising, and Information Technology (IT). Bea also has some experience in Professional Services, Fashion and Apparel, and Retail.

Which business areas is Bea most experienced in?

Bea is most experienced in business areas like Marketing, Project Management, and Operations. Bea also has some experience in Information Technology (IT), Product Development, and Logistics.

Which industries has Bea worked in recently?

Bea has recently worked in industries like Information Technology (IT), Media, Entertainment and Publishing, and Professional Services.

Which business areas has Bea worked in recently?

Bea has recently worked in business areas like Operations, Project Management, and Marketing.

What is Bea's education?

Bea holds a Master from FOM University of Applied Sciences for Economics & Management Hamburg and a Bachelor from University of Applied Sciences Osnabrück.

Does Bea have any certificates?

Bea has 2 certificates. These include: Certified User Experience Designer and Professional Scrum Master & Professional Scrum Product Owner.

What is the availability of Bea?

Bea is immediately available part-time for suitable projects.

What is the rate of Bea?

Bea's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.

How to hire Bea?

To hire Bea, click the Meet button on the profile to request a meeting and discuss your project needs.

Average rates for similar positions

Rates are based on recent contracts and do not include FRATCH margin.

1000
750
500
250
Market avg: 830-990 €
The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.
Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.