André F.

Human Centered Design, UX, UI , Service Design

Dubai, United Arab Emirates

Experience

Feb 2023 - Mar 2023
2 months
Frankfurt, Germany

Business Consulting

Copl

  • Copl, a German tech startup, is launching an MVP to enter the market.
  • The project involves concepting and designing web and mobile applications.
Feb 2023 - Mar 2023
2 months
Fürth, Germany

UI Motion Design

Deerstreet/Mazda

  • Mazda's Vision for the MX-5 Concept Car was successfully brought to life through an immersive video presentation.
  • This presentation motivated stakeholders to make the concept a reality.
Nov 2022 - Apr 2023
6 months
Karlsruhe, Germany

UX Research & Design

EnBW Zuhause+

  • Customer Research conducted regarding energy and consumption related needs
  • Strategic design created to deliver on the research objectives
  • Vision boards crafted to inform concept development
  • Zuhause+ app designed to monitor and transparently display consumption
  • Convinced stakeholders to scale up app team to make vision a reality
Oct 2022 - Feb 2023
5 months
Dresden, Germany

UI Design

Combase

  • Developed a new concept, which was tested successfully with customers
  • Reduced requests to the IT support team
  • Increased onboarding speeds through intuitive user interface.
Oct 2022 - Nov 2022
2 months
Offenbach, Germany

Motion Design

Sensory-Minds / Conrad

  • Developed bold, professional motion graphics for 5m wall displays at international trade show presentation.
Jul 2022 - Dec 2022
6 months
Stuttgart, Germany

UX Consulting

Mercedes-AMG

  • Rethinking community for AMG Enthusiasts in 2019
  • Examining strategies to foster an engaged and active online community
  • Identifying areas of collaboration and communication opportunities
Jul 2022 - Dec 2022
6 months
Munich, Germany

UX Design

ZEISS

  • German brand website relaunched to meet customer needs.
  • Extensive research conducted to identify problems and needs of customers.
  • Implementing customer-centric communication and immersive web experience to create better user experience.
  • Bold, professional tone of voice used throughout project.
Nov 2021 - Mar 2022
5 months
Frankfurt, Germany

Digital Consultant

Targobank

  • Impressed stakeholders with positive attention from international group.
  • Established an independent team of developers and designers.
  • Facilitated closer cooperation with group design team.
Oct 2021 - Present
3 years 11 months
Darmstadt, Germany

Design Lead

Döhler

  • Digitalized Sales Process for B2B Business to enhance efficiency
  • Digital Negotiation based on market data deployed
  • Reduced Customer Service & Sales Team workloads
  • Registration completion rate improved from 10% to 99,9%
Feb 2021 - Jan 2022
1 year
Zürich, Switzerland

UX/UI Design

Biogenlinc

  • Developed a Netflix-style video content platform
  • Educated scientists on current therapies
  • Provided access to networking events
Jan 2021 - Present
4 years 8 months
Mainz, Germany

Design Lead

Datamotor

  • A B2B platform can help users make better decisions in e-commerce businesses by visualizing data and finding contextual insights.
  • Data visualization allows for easier interpretation of trends within the data, enabling faster decision-making.
  • Contextual insights can shed light on hidden relationships between variables in order to find new opportunities or solutions.
  • Adopting this approach helps users quickly identify factors that could influence their decisions and make more informed choices.
Oct 2020 - Jan 2021
4 months

Digital Consultant and Innovation Coach

Deutsche Bank Innovation Program

  • Successfully coached 16 teams across USA, South America, India, Middle East and Asia.
  • Selected 9 concepts for further development.
  • Delivered impressive outcomes in just 30 days.
May 2020 - Nov 2020
7 months
Frankfurt, Germany

Design Lead

Consally

  • Developed concept and initial designs for a job matching platform.
  • Created user-friendly design solutions.
  • Utilized best practices to craft interactive experiences.
  • Established design objectives based on research and market analysis.
Aug 2019 - May 2020
10 months
Barcelona, Spain

Digital Lead

Boatim

  • Digital Lead and Business Development: develop innovative concepts for digital channels and solutions to drive business innovation.
  • UX/UI Design: Manage design team with a human-centered approach.
  • eCommerce Platform: Create ecommerce platform specifically targeting the boating industry.
Mar 2019 - Aug 2019
6 months
Pforzheim, Germany

Guest Lecturer Human Centered Design

University of Pforzheim

  • Guided students in comprehending Human-Centered Design, Digital Media, Design Thinking, Design Sprints, Brainwriting, Together-Alone, IoT, Artificial Intelligence, Digital Services.
  • Provided instruction on methodologies.
Jan 2019 - Aug 2019
8 months
Frankfurt, Germany

UX/UI Design

Triplesense

  • Developed UX/UI designs for HIMA and TUV.
  • Constructed wireframes to guide design implementation.
  • Established conceptual visuals to meet requirements.
  • Created final designs that met user needs.
Sep 2018 - Oct 2018
2 months
Wiesbaden, Germany

UX/UI Design

STIHL / Scholz&Volkmer

  • Stihl website underwent a design concept, branding update and product presentation to increase overall sales by 15%.
  • A product finder feature was introduced to the website which drove more visits and ultimately improved sales.
Aug 2018 - Sep 2019
1 year 2 months
Konstanz, Germany

UX/UI Design

Wetter.com

  • Conceptualized and prototyped Snowthority App and wetter.com App
  • Conducted user testing to ensure product efficacy
  • Designed app with Al capabilities to analyse weather data
Feb 2018 - Mar 2018
2 months
Frankfurt, Germany

Customer Experience Design

Deutsche Bahn

  • Introduced a seat check-in feature that was recognized as an innovative feature
  • Developed a blueprint for future digital initiatives to make C-Level Stakeholders aware of the importance of omni-channel experiences
Jan 2018 - Oct 2019
1 year 10 months
Cologne, Germany

UX/UI Design

Bundesliga

  • Developed an in-house app from scratch.
  • Increased Appstore rating from 2.9 to 4.5+.
  • Developed innovative Matchday experience.
Apr 2017 - Apr 2017
1 month
Malaysia

Innovation Coach

Merck

  • Conducted concept workshops to generate ideas and gain insights.
  • Utilized design sprints to create detailed prototypes in a short period of time.
  • Participated in hackathons to develop innovative solutions quickly.
Jan 2017 - Jan 2019
2 years 1 month
Stuttgart, Germany

UX/UI Design

Mercedes AMG

  • Reorganised IA and increased usability
  • Incorporated a new model selector for enhanced customer engagement.
  • Adapted to Mercedes branding guidelines while preserving AMG's distinctive look and feel.
  • Conducted a deep analysis of user needs for the community.
  • Validated thesis for a travel-centered community experience.
  • Saw an increase of 42% in community engagement.
  • Number of community members increased from 60,000 to over 100,000.
  • Received less requests from AMG customer support team
Feb 2016 - Mar 2017
1 year 2 months
Frankfurt, Germany

UX/UI Design

Deutsche Bank

  • Developed the first in-house app.
  • Utilized cutting edge technology to create a unique user experience.
  • Worked with an experienced team to ensure exceptional product standards.
  • Appstore Rating from 3.2 to 4.8.
  • blueprint for further digital initatives
Aug 2015 - Jan 2018
2 years 6 months
Düsseldorf, Germany

UX/UI Design

Vodafone

  • Vodafone launched a new App, resulting from concepting, user research and UX/UI design.
  • Customer journeys were improved to ensure a better user experience.
  • Appstore rating soared from 4.1 to 4.5.
Apr 2015 - Sep 2015
6 months
Cologne, Germany

UI Design

Demodern

  • Completed six engaging stories
  • Increased customer website viewing times by 30%
  • Boosted sales of floor coverings by 25%
Mar 2015 - Jun 2015
4 months
Stuttgart, Germany

Conceptual Design

Audi / Strichpunkt

  • Audi underwent a rebrand and conceptual design
  • They introduced an innovative artificial intelligence character.
  • This rebrand included a motion design styleguide
Jan 2015 - Feb 2015
2 months
Munich, Germany

Motion Design

BMW / Finearts

  • BMW showcased their new Laserlight system at CES Las Vegas with an immersive video presentation on a massive wall composed of three screens.
Nov 2014 - Dec 2014
2 months
Berlin, Germany

UX/UI Design

Deutsche Bahn / Scholz&Volkmer

  • Developed a concept for digital experience at train stations to enhance customer shopping experience
  • Aimed to make waiting for trains more enjoyable and convenient
  • Leveraged the latest technology enhancements to create an optimal experience
Sep 2014 - Nov 2014
3 months
Hamburg, Germany

UX/UI Design

Mutabor

  • Assisted Mutabor as a traditional agency in leveraging digital solutions
  • Utilized experience to develop and implement effective strategies
  • Provided expertise in the implementation of digital solutions
Jul 2014 - Sep 2014
3 months
Frankfurt, Germany

Conceptual Design

Cobi

  • Created concepts for a successful crowdfunding campaign on Kickstarter.
  • Cobi was acquired by Bosch three years later.
Feb 2014 - Aug 2014
7 months
Frankfurt, Germany

Design Support

Bold

  • Supported bold by increased client design demand for different projects.
Jul 2013 - Jan 2014
7 months
Amsterdam, Netherlands

UX/UI Design

MINI / AKQA

  • Developed a global website to launch Mini Cooper, enhancing the digital experience of the car
  • Strategized and implemented marketing initiatives to maximize the online presence of Mini Cooper
  • Updated website content to ensure an engaging user experience
Mar 2012 - Dec 2012
10 months
Frankfurt, Germany

UX/UI Design

Telekom

  • Telekom Mediacenter App, Cloud
Mar 2012 - Apr 2012
2 months
Frankfurt, Germany

Motion Design

Atelier Markgraph

  • 3D and Motion Design
Jan 2010 - Nov 2011
1 year 11 months
Frankfurt, Germany

Art Director Motion

Neue Digitale / Razorfish

  • Telekom Mediacenter App, Cloud
Apr 2008 - Jan 2010
1 year 10 months
Frankfurt, Germany

Junior Art Director

Syzygy

  • Screen Design
  • Video Editing
  • Motion Design
Feb 2007 - Mar 2008
1 year 2 months
Frankfurt, Germany

Screen Designer

Syzygy

  • Screen Design
  • Flash
  • Interactive Web Pages
  • ActionScript
Sep 2004 - Jan 2007
2 years 5 months
Frankfurt, Germany

Trainee Digital Media

Syzygy

  • Screen Design
  • Interactive Web Pages

Summary

Making Technology simpler, more accessible and enjoyable for everyone. I'm here to navigate you through the tech jungle and customer needs. I'll help you make smart decisions, impress the bigwigs, create jaw-dropping experiences, and understand the ins and outs of digital impact on your buisness.

  • Value Driven Mindset
  • Problem Solving Mindset Digital Native
  • Human Centered Design || Digital Business Models
  • Thinker
  • Innovator
  • Visionary
  • Open Minded
  • Business Strategy Concept Omni-Channel End-to-End Experience
  • Motion Design 2D/3D Animation Design Systems Design Thinking
  • Internet of Things Digital Transformation Robotics Miro Sketch Figma
  • UX/UI Design
  • Design Sprints
  • Abstract Zeplin
  • Interaction Design
  • Artificial Intelligence
  • Art Direction
  • Adobe Suite
  • Cinema 4D

Languages

German
Native
English
Native

Education

Nov 2017 - Oct 2018

Ezigurat/University of Barcelona

MBA · Digital Transformation & Digital Global Business · Barcelona, Spain

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