Philipp Raasch
Digital Business Architect & Consultant | Driving Digital Transformation in Automotive & Mobility
Experience
Digital Business Architect & Consultant
horyzn GmbH
As Co-Founder of horyzn.io, I specialize in driving digital transformation for the automotive and mobility industry. As a Digital Business Architect & Consultant, I work closely with clients to uncover and leverage digital and data-driven opportunities. Through strategic guidance and hands-on support, I help clients navigate complex digital landscapes and optimize their customer experiences. With a passion for innovation and a results-driven approach, I deliver tailored solutions that drive measurable results for our clients.
Management Consultant - Analytics & AI
Mercedes-Benz Consulting GmbH
Built a data analytics and artificial intelligence department, which included customer acquisition, business development, and operational projects
Management Consultant - Digital Business & eCommerce
Mercedes-Benz Consulting GmbH
Managed the department's strategic business development, as well as implemented numerous e-commerce and digital business projects
Senior Consultant - Digital Business & eCommerce
Mercedes-Benz Consulting GmbH
Implemented projects in digital marketing, sales and service and built a new office in Berlin
Digital Business Consultant
AutomotiveTraining & Consulting GmbH
Implemented projects in digital marketing, sales and service
Customer Experience Management
Daimler AG
Bachelor's thesis on the topic of Digital Customer Experience at Mercedes-Benz Passenger Cars Analysis and strategic redesign of the business model using the Business Model Canvas framework
IT Consultant
Andemis GmbH
IT consultant for clients in the automotive industry