Thomas Gaiser
Interim Digital Product Manager
Experience
Interim Digital Product Manager
Novartis Pharma GmbH
- Defining and establishing a clear product strategy and roadmap to align product development with business goals and market trends
- Leading and prioritizing product requirements of cross-functional, international stakeholder groups (TA, Brand Family, Content Manager, Legal)
- Efficiently managing the development process in international agile teams to deliver critical product releases on time and within budget
- Leading product launch and marketing activities in coordination with Channel Orchestration Experts
- Monitoring and analyzing product performance metrics (KPIs) for data-driven optimization and maximization of business value
Digital Platform Manager
Novartis Pharma GmbH
- Further development and integration of digital platforms for a coherent, cross-channel customer experience
- Conceptualizing and implementing IT systems using agile methods for efficient marketing and sales management
- Evaluating automation potentials and introducing innovative ideas for process optimization
- Planning and conducting change management and training for field sales and marketing to ensure system acceptance
- Managing external international service providers and agencies to achieve objectives
- Driving digitalization transfer across the organization to promote digital transformation
Lecturer Digital Business Models
HfWU Nürtingen
- Teaching the course "Digital Business Model Transformation" (bachelor level)
- End-to-end development of digital business models using the lean approach, including practical application of relevant business model tools
- Delivering the course in English to strengthen engagement with international teams and stakeholders
- Writing the book chapter "Developing a Digital Business Model" for the Springer edited volume "Handbook of Digital Management"
Innovation Consultant / Venture Developer
Grubengold GmbH
- Designing and initially implementing the end-to-end product roadmap to make development steps measurable
- Developing the customer journey and conducting user interviews for in-depth market research
- Managing projects and processes for internal and external client communication to ensure targeted stakeholder information and alignment
- Preparing market research, user insights and product strategy in result presentations for top management as a decision-making basis
Digital Platform Manager
Novartis Pharma GmbH
- Designing and executing the platform vision and roadmap to significantly improve the user experience
- Precisely defining requirements as user stories and acceptance criteria to guide agile development processes
- Continuous KPI monitoring and running iterative tests for data-driven performance optimization
- Managing interfaces between local and global departments, IT and partners
- Managing technical and administrative processes, including project planning and coordination of the CMS migration
- Directing external service providers and agencies for result-oriented execution of the roadmap
Location Manager / Strategic Consultant
Neckar Hub Stuttgart – My hub network by Neckar Hub GmbH
- Strategic development of the business model to open up new analog and digital revenue streams
- Advising, coaching, and mentoring startups in the region, from concept to scale-up
- Building brand and network in the Stuttgart area, along with strategic analysis and partner acquisition
Co-founder / Team Lead / Product and Project Manager
DEalog – Top 20 project in the #WirVsVirus hackathon by the German government
- Developed a dual information platform (back office for institutions and an app for citizens) to close information gaps in the state-run warning infrastructure (BBK/NINA)
- Coordinated the backlog in close collaboration with the development team; conducted market and customer analyses including interviews and created user stories to guide feature development
- Validated the MVP in the Arnsberg district (North Rhine-Westphalia) and negotiated with the city of Heilbronn for the rollout of the live application
- Analyzed and acquired cooperation partners and managed complex stakeholder relationships (government, authorities, municipalities)
- Secured funding from the BMBF and a three-month engagement scholarship from ProjectTogether gGmbH
Strategic Consultant
Next Shed by Eberspächer Gruppe GmbH & Co. KG
- Participated in the development of a new digital service offering in the smart home/smart city sector
- Strategically developed the architecture and feature set of an IoT platform as the technological foundation for a new ecosystem
- Delivered a conceptual blueprint as the basis for investment decisions and the development of the new business field
Product Manager
J. Schmalz GmbH
- Collaborated on the further development of the online shop in close collaboration with the eCommerce department
- Responsible for content management of the online shop and all sales materials
- Optimized and established content creation processes to increase efficiency and quality
- Coordinated interfaces for internal standardization and supported technical illustrators in creating product documentation to ensure compliance and quality
Founder
insightity – development of data-driven fan services
- Designed data-driven business models to diversify the offering and open up new revenue streams
- End-to-end requirements management based on the entire customer/fan journey in collaboration with VfB Stuttgart, 1. FC Köln, and SC Freiburg
- Conducted market and stakeholder analyses to validate the business idea within the context of the Bundesliga
- Identified concrete opportunities to improve the profitability and sustainability of the fan service offering
Industries Experience
See where this freelancer has spent most of their professional time. Longer bars indicate deeper hands-on experience, while shorter ones reflect targeted or project-based work.
Experienced in Information Technology (10.5 years), Sport (7.5 years), Professional Services (5 years), Government and Administration (3 years), Manufacturing (3 years), and Education (2 years).
Business Areas Experience
The graph below provides a cumulative view of the freelancer's experience across multiple business areas, calculated from completed and active engagements. It highlights the areas where the freelancer has most frequently contributed to planning, execution, and delivery of business outcomes.
Experienced in Product Development (12.5 years), Strategy (12.5 years), Business Intelligence (8 years), Sales (5 years), Marketing (4 years), and Project Management (3.5 years).
Summary
As a freelance expert in product strategy and digital transformation and as an experienced interim product manager for digital products, I bring 12 years of hands-on expertise in agile development and validation of digital products (web portals, apps) using a lean approach. My particular strength is my solid knowledge of AI applications, which allows me to design and optimize new digital products with a focus on modern automation and AI marketing strategies.
My guiding principle is to create value in a structured way by strategically combining existing solutions, new ideas, and a dose of creativity. This strong entrepreneurial mindset and action, among others through my own startup experience and startup consulting, as well as my deep understanding of interface roles between business and IT, always ensure a strategic overall view and the management of complex projects to achieve targets successfully.
My proactive hands-on mentality is evident in conceptualizing and implementing innovative solutions, where transparency and close collaboration with all stakeholders are the key to success for me.
Skills
- Hard Skills In End-to-end Product Management: Agile Product Development (Scrum/kanban), Product Roadmapping & Backlog Management (Jira / Confluence)
- Requirements Management: Lean Startup/mvp Validation, Web/app Design (Wireframing, Prototyping)
- Business Transformation & Innovation: Ai Strategy, Ai Marketing Applications, Automation, Business Model Innovation
- Consulting & Coaching: Interface Management (Business / It / Ux), Lecturing (Digital Transformation)
- Soft Skills - Strategic Overview: Holistic Perspective, Customer Focus And P&l Orientation
- Communication & Alignment: Stakeholder Management, Conflict Management And Transparent Collaboration
- Conceptual Strength: Analytical Thinking, Creative Problem Solving And Structured Approach
- Proactive Execution: Independent Work, Initiative And Strong Result Orientation
- Software: Microsoft 365 Products, Google Workspace Products, Slack, Teams, Zoom, Miro, Confluence, Jira, Trello, N8n, Make.com, Manus, Text, Audio And Video Ai Tools (Chatgpt, Gemini, Claude, Etc.)
Languages
Education
University of Stuttgart
Diploma Engineer in Technology Management · Technology Management · Stuttgart, Germany · 2,3
Certifications & licenses
Professional Scrum Master I
scrum.org
Professional Scrum Product Owner I
scrum.org
Prompt Engineering For ChatGPT
Profile
Frequently asked questions
Do you have questions? Here you can find further information.
Where is Thomas based?
What languages does Thomas speak?
How many years of experience does Thomas have?
What roles would Thomas be best suited for?
What is Thomas's latest experience?
What companies has Thomas worked for in recent years?
Which industries is Thomas most experienced in?
Which business areas is Thomas most experienced in?
Which industries has Thomas worked in recently?
Which business areas has Thomas worked in recently?
What is Thomas's education?
Does Thomas have any certificates?
What is the availability of Thomas?
What is the rate of Thomas?
How to hire Thomas?
Average rates for similar positions
Rates are based on recent contracts and do not include FRATCH margin.
Similar Freelancers
Discover other experts with similar qualifications and experience
Experts recently working on similar projects
Freelancers with hands-on experience in comparable project as a Interim Digital Product Manager
Nearby freelancers
Professionals working in or nearby Stuttgart, Germany