Ev Henke
Visual Design and Brand Strategy
Experience
Visual Design and Brand Strategy
Mozak
Worked on brand strategy and conducted vision workshops.
Created a communication strategy that reflects the commonly defined archetypes for an upcoming IIoT startup.
User Research
The Talent Institute
Consulted startups in a Pet Tech accelerator program by analyzing and synthesizing customer interviews.
Developed user segments and provided strategic insights and actionable recommendations to guide decisions and help the startup position itself.
Business Research and Innovation
GRDF Biomethane
Explored expansion of the national gas distribution network for the French natural gas distribution company GRDF.
Studied current landscape, production and cost factors, national goals and legal regulations.
Visualized learnings and prototyped early ideas for a simulator to identify expansion potential.
UX Design Lead
LESER
Supported a leading safety valve manufacturer in expanding and improving their digital services.
Led research and conception of a resource center and design integration of a simulator.
Coordinated with various internal roles and crafted a UX strategy for seamless integration of complex safety valve interdependencies.
UX and UI Design
WS Audiology
Supported a large-scale rebranding by creating and documenting responsive components in Figma.
Expanded the existing design system while ensuring scalability across devices and accessibility for the elderly target group.
UX Design Lead and UI Design
FOM Online Campus
Led a UX team of four to design a responsive online campus for Germany’s largest private business school.
Launched the first functional MVP in four months with a comprehensive dashboard and essential academic services.
Covered project scoping, planning, stakeholder management, user research, ideation, visual design, prototyping and established a scalable multi-brand design system.
UX Design Lead
MyBMW App
Led design for the My Trips statistics feature from concept to launch.
Scoped projects, coordinated with multiple teams, conducted research, journey mapping, use case development and data visualization.
Ensured accessibility, quality assurance and integration into the existing design library.
Service Design and UX Research
DesignGouv
Improved the online platform for vehicle registration processing 10 million license requests per year for the French Government’s digital affairs direction.
Conducted a large audit of the online process with a focus on accessibility and prototyped accessible design solutions aligned with government standards.
Introduced a newly rolled out design system, resulting in a 10% increase in service satisfaction rate within the following year.
UX Research and Service Design
Futurice
Led client workshops and user research for several automotive projects.
Prototyped an internal production tool and conducted field research on autonomous trucks to assess their potential and limitations.
UX Design
tado°
Concepted and prototyped a new boiler maintenance feature based on interview and survey insights.
Ensured the feature addressed user motivation, country-specific regulations and integrated seamlessly into the app’s navigation.
UX and Voice UI Design
Bixby (Samsung)
Designed voice interactions and facilitated integration of partner services in mobility, fitness, nutrition and tourism.
Created scenarios, use cases and voice user interface diagrams.
Helped partners craft voice-first user experience strategies and aligned designs across global teams.
UX Consulting and Service Design
Idean (Capgemini)
Provided agile design coaching and process analysis for a large-scale digital transformation program.
Analyzed and optimized internal sales processes, conducted stakeholder interviews and facilitated actions based on visualized opportunities.
Field Research
Mozilla
Conducted field research on German conscious choosers with Mozilla’s Audience Insight team.
Contributed to participant recruitment, planning, execution and reporting of research results.
Interaction Design
IXDS
Developed and prototyped innovative in-car interaction concepts for next-generation models.
Crafted user scenarios, storyboards, digital and physical prototypes enabling hands-free interactions and context-aware strategies.
UX Lead and UI Design
Freeletics
- Designed UI and UX for Freeletics’ bodyweight and nutrition apps in collaboration with product management and development teams.
Product & Service Designer
Freelance
My freelance work spans the full design process, from research to successful product launches.
Depending on the project scope, I either oversee the entire design process or focus on specific parts, always prioritizing the product’s success and consistent user-centric solution.
Worked with various brands and small companies across diverse industries.
Management Strategy Consultant
Stratley AG (now KPMG)
- Conducted management strategy consulting and market analysis for the chemical industry.
Freelance Multimedia Designer
- Provided branding, packaging, 3D modeling, web and mobile app design, editorial design and photography for startups, small companies and public sector clients, including Deeple and Bybi.
Industries Experience
See where this freelancer has spent most of their professional time. Longer bars indicate deeper hands-on experience, while shorter ones reflect targeted or project-based work.
Experienced in Information Technology (14 years), Professional Services (14 years), Automotive (7 years), Government and Administration (5 years), Media and Entertainment (4 years), and Manufacturing (3 years).
Business Areas Experience
The graph below provides a cumulative view of the freelancer's experience across multiple business areas, calculated from completed and active engagements. It highlights the areas where the freelancer has most frequently contributed to planning, execution, and delivery of business outcomes.
Experienced in Product Development (17 years), Research and Development (14 years), Marketing (5 years), Strategy (4 years), Information Technology (2 years), and Project Management (2 years).
Summary
I am a multi-disciplinary designer with a scientific background and 12+ years of experience in user centered design, branding and visual design.
My freelance work spans the full design process, from research to successful product launches. Depending on the project scope, I either oversee the entire design process or focus on specific parts, always prioritizing the product’s success and consistent user-centric solution. I have worked with various brands and small companies across diverse industries.
Skills
- Proficient Skills In Major Graphic Design Software And Prototyping Tools (Adobe Cc, Figma, Sketch), User Research, Usability Testing, Project And Stakeholder Management
- Experienced In Axure, Miro, Jira, Protopie, Html/css, Data Visualisation, Image Editing
- Basic Skills In Video Editing, Animation Software, 3d Modelling, Programming (Js, Python) And Generative Art
Languages
Education
Uppsala University, Sorbonne University
M.Sc. in Physics, Minor in Human Computer Interaction · Physics · Uppsala, Sweden
Christian-Albrechts-University of Kiel
Vordiplom in Physics, Minor in economics & computer science · Physics · Kiel, Germany
University of Applied Sciences Kiel, University of Sevilla
B.A. in Multimedia Production · Multimedia Production · Kiel, Germany
Profile
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