Claudia Berger
Senior Designer & Researcher CX / UX / UI / Service Design / Innovation and Strategy
Experience
Senior Designer & Researcher CX / UX / UI / Service Design / Innovation and Strategy
Claudia Berger Design (CBD)
- Inspire people and advise companies in innovation, digitalization, customer and user experience, digital strategy, service and interaction design, digital sustainability, user interface design and content management and design
- Work with clients: Canyon, Huawei Aito, HiPP, CUPRA, Changan, C&A, Deutsche Tamoil, Bosch
Executive Director Design
Spark Reply
- Responsible for innovation team including business development, account management, project steering, creative direction, business strategy, recruiting and team setup
- Work with clients: INX, BMW, Maserati
Director Interaction Design
BMW Group Designworks
- Setup of interaction design department and team including new business relationships, processes, financial business case and daily project steering, creative direction, recruiting and training
- Worked as department and thought leader on visionary projects across industries and in the future mobility ecosystem
- Clients: BMW, MINI, Rolls Royce, Shell, Ionity, John Deere, Deutsche Telekom, Lufthansa
Design Manager User Experience
Lunar Design
- Setup and growth of the user experience department including service definition, processes and work methods
- Recruiting new team members and new business development
- Creative direction of all user experience projects from initiation to delivery
- Clients: Sennheiser, E.ON, Lufthansa, ING, KaVo, Radiometer, BSH Group, Telekom
Senior Interaction Designer
Kochan & Partner
- Worked on projects for clients: Roland Berger, Debitel, Studiosis, Danone
Senior Interaction Designer
ICON Incar
- Worked on projects for client: BMW
Interaction Designer
Experientia
- Worked on projects for clients: Samsung, Vodafone, Sky, Max Mara
Interface Designer
Phoenix Design
- First employee in the user interface department
- Setup of the discipline and processes and leading projects in UX, UI and implementation
- Clients: Loewe, Puma, Hansgrohe, Viessmann, Siemens
Summary
Experienced senior designer, researcher and thought leader in customer- and user experience, digital strategy, innovation and content management and design with a history of national and international projects across multiple industries and company sizes (Fortune 500, SME’s, Start up’s).
I am a strategic and enthusiastic thinker that loves working in cross-cultural and interdisciplinary teams exploring new strategies and experimenting with new ideas and technologies, setting up new teams, relationships and processes in innovation, digital strategy, service design, user and customer experience, tangible and graphical user interaction, user research and foresight.
I bring strong experiences in building and maintaining long lasting trustful relationships on all levels (team, clients, stakeholders and design community) by developing a culture of togetherness and collaboration.
I am a goal-driven and approachable thought leader with exceptional organizational and time management abilities continuously motivating and coaching team members.
Languages
Education
University of Applied Sciences Magdeburg
Bachelor of Arts in Industrial Design & Interaction Design · Industrial Design & Interaction Design · Magdeburg, Germany
Profile
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