Alexandros Shomper
Growth Advisor
Experience
Growth Advisor
Alexandros Shomper
- Consulting and advising startups in Product-Led-Growth strategies.
- After working on countless products, Alexandros has learned first hand how important growth is for longterm success of products and how user onboarding & activation can make or break a startup.
- Positioning
- User Onboarding & Activation
- Product Analytics
- User Retention & Engagement
- User Psychology
Startup Coach & Mentor
UnternehmerTUM
- Coaching startups for Germany’s most influential tech incubator, working hands-on with early-stage teams on their Product-Market Fit and Product-Led Growth strategy.
- Helping startups identify their activation and retention levers early on, shaping a strong foundation for scalable growth.
Side Project
BudgetEasy
- Created a yearly personal budget planner using Next.js.
- Tool helps users manage and plan their finances efficiently, offering features such as effective monthly budget and expense tracking.
Side Project
FeatheredHooks.com
- Launched a fly fishing blog aimed at exploring topical authority techniques to reach 10k monthly visitors in a year.
- Blog provides in-depth articles, tutorials, and insights on fly fishing, establishing a strong online presence in the niche.
Side Project
CookCook.it
- Developed a recipe social media platform using the MERN stack.
- Platform allows users to share, discover and collect video recipes, integrating social media features to enhance user engagement.
Chapter Lead Product Design
Knauf Digital
- Managed product design & growth initiatives across various products and programs, providing leadership and guidance to ensure high-quality output.
- Contributed to and executed a 5-year product strategy, aligning with global stakeholders and company OKRs resulting in a significant improvement in user retention and product-market fit.
- Hired and mentored high-potential designers, fostering a culture of excellence.
- Continuously advanced UX maturity level across all teams of the company.
- Implemented simplified frameworks and tools, increasing design team efficiency and reducing time to market for new features.
- Provided customer centricity and UX training for senior leadership and product management.
- Product vision
- UX strategy
- Product workflow development
- UX training
- Product analytics
- Stakeholder management
- Growth strategy
- Change management (Retention & Engagement)
- Hiring & team building
Product Owner & UX Lead
Knauf Digital
- Supported global company in digitizing the construction industry as UX/UI Lead.
- Successfully launched and iterated multiple products globally, including a B2B account and admin tool, order tool, floorplan material calculation tool, and the new centralized corporate website.
- Established a user experience research repository to centralize and filter research insights, supporting data-driven design decisions.
- Developed a design system to rapidly create consistent, high-quality products with integrated usability, accessibility, and growth hacking methods.
- Corporate venture building
- Journey mapping
- UXR repository development
- Hypothesis generation and validation
- Design system development
- Rapid prototyping
- Problem validation
- Rapid researching
- Solution validation
Product Manager & UX Lead
Occhio
- Responsible for the user experience at Occhio, serving as UX manager and product owner of the online platforms, leading a complete and consistent relaunch of the digital ecosystem.
- Managed cross-functional teams and coordinated directly with C-level executives to align on strategic initiatives.
- Initiated high-impact campaigns and collaborations, significantly enhancing brand visibility and market position, including sponsoring the German pavilion at the Biennale di Venezia.
- Product ownership
- Persona development
- Project management
- Customer journey mapping
- Technical leadership of project team members from 4 divisions
- Concept & design of the partner/store finder
- Dev & design agency leadership
- Checkout concept
- Design direction & digital brand management
- Newsletter concept & design
- Digital workplace setup
- Strategic & conceptual development & planning
- Processes & tools setup
- B2C & B2B
Designer | Project Manager
Occhio
- Coordination with C-suite
- Digital transformation (communication, project management, automation)
- UX design & concept refresh of the store finder and checkout
- Concept of the flagship-store opening event Cologne
- UX design & concept of the product configurator development
- Design agency management
- New store branding concept
Designer
Occhio
- Coordination with CEO
- UX design & concept of the partner portal
- UX design & concept of the configurator
- Design agency management
- Development of a new cross-product portfolio price list system
- UX design store finder
- Advertorial design
- Event design
- Editorial design
Art Director
Wächter & Wächter Advertising
- Core responsibilities included account management for Stabilo & Magirus, as well as Nature Gourmet, Crown, Fendt, and Mediven.
- Layout & concept development for ads and editorials
- Preparation & support of film & photo shoots
- Print support and proof approval
- Responsibility of UX/UI design and information architecture of all websites
- Concept & wireframes
- Setting up the internal team structure and workflows
- Print campaigns as well as online campaigns
Industries Experience
See where this freelancer has spent most of their professional time. Longer bars indicate deeper hands-on experience, while shorter ones reflect targeted or project-based work.
Experienced in Information Technology (5 years), Construction (5 years), Manufacturing (5 years), Retail (4 years), Food and Beverage (2.5 years), and Media and Entertainment (2 years).
Business Areas Experience
The graph below provides a cumulative view of the freelancer's experience across multiple business areas, calculated from completed and active engagements. It highlights the areas where the freelancer has most frequently contributed to planning, execution, and delivery of business outcomes.
Experienced in Product Development (13 years), Marketing (9 years), Strategy (4.5 years), Project Management (4 years), Information Technology (3.5 years), and Finance (1.5 years).
Skills
- Customer Centricity
- Data Driven
- Strategic Mindset
- Design Thinking
- Agile Project Management
- Figma
- React
- Maze
- Mongodb
- Next
- Google Analytics
- Jira
- Asana
Languages
Education
Akademie U5 Private University
Diploma · Communication Design & Art Direction · Munich, Germany
Rainer-Werner Fassbinder Vocational School for Design
Arts & Design · Munich, Germany
Certifications & licenses
Product Psychology
Growth.Design
Professional Scrum Developer
scrum.org
User Retention & Engagement
Reforge
Data Visualization
freeCodeCamp
Front End Libraries
freeCodeCamp
Design Thinking
IDEO
Design Sprint Master
AJ&Smart
Digital Strategy & Leadership
Google | Avado
Profile
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