Tobias Bobka
Executive Consultant (C-Level) / Interim Navigator (CEO/CRO)
Experience
Executive Consultant (C-Level)
klarsolar GmbH (E.ON Energie Deutschland GmbH)
- Led sales excellence and post-merger integration project for klarsolar GmbH into E.ON Germany
- Defined strategic integration and transformation: stakeholder alignment, B2B (up to 100 kWp) and B2C (up to 30 kWp) scaling, brand and sales strategy harmonization, synergy realization
- Developed and implemented holistic sales strategy 2025/26 with vision 2030
- Reorganized sales organization: lead generation, presales, inside sales, field sales, sales ops, after sales
- Introduced CRM-based lead qualification, performance monitoring, business rules and low performer management
- Established sales governance, performance reviews, continuous improvement processes, incentive and compensation logic
- Owned sales IT roadmap (ERP, CRM, BI, planning tools) and deployed KPIs, dashboards, control systems
- Professionalized sales recruiting, onboarding, knowledge management and training academy
- Acted as trusted advisor to C-level and shareholders, provided growth potential analyses and board recommendations
- Achieved all project goals on budget and timeline, seamless integration with measurable synergies in 6 months, increased market penetration and sales efficiency
Interim Restructuring Manager
igeko. Kopier-, Druck- und Faxsysteme GmbH
- Assessed company status and created transparency on numbers, cash flows, risks and opportunities
- Overcame acute profitability, liquidity and shareholder crises
- Initiated change process across entire team including leadership
- Strengthened trust between creditors, investors and management
- Negotiated deferrals and standstill agreements totaling at least EUR 5.7 million
- Enhanced liquidity and profitability planning, uncovered hidden reserves, modeled new business extensions
- Developed remediation roadmap and handed over to new external management
Interim Managing Director
Biomark GmbH i.I.
- Acted as external advisor and CRO during insolvency of medical device manufacturer (annual revenue ~EUR 1 million, ~15 employees)
- Executed management change, boosted sales and earnings, motivated team
- Managed asset sale in transferring restructuring (M&A mandate)
- Increased revenue by 49% (01.06.2018–28.02.2019 vs prior year)
- Improved EBIT from EUR 0.1 million in 2017 to EUR 0.4 million in 2018
- Achieved successful transfer-based restructuring in March 2019
- Expanded customer relationships, optimized financial parameters and led sales of the company
Restructuring Consultant / General Power of Attorney
Non-disclosure Agreement
- Improved liquidity and profitability through sales restructuring and process efficiency
- Implemented low performer management; reduced workforce by 14 positions
- Introduced integrated planning instruments and systematic working capital management
- Executed targeted sales performance improvement program and renewed key business processes
- Analyzed and optimized sales and service organization
Restructuring Consultant
Non-disclosure Agreement
- Reorganized publishing division within a mid-sized print and book retail group
- Improved liquidity and profit; reduced inventory by 15% in two months with positive cash contribution
- Achieved turnaround from an annual loss of more than EUR 100,000 to a profit of EUR 90,000
- Removed all identified low performers
- Implemented integrated planning, working capital management and transparent project costing
Interim Managing Director / CRO & CSO
KALTENBACH Unternehmensgruppe
- Led restructuring and sales & service functions of machinery and steel group (annual revenue >EUR 80 million, ~470 employees across D/F/NL and 10 international sales centers)
- Stabilized company, rebuilt trust with financiers, installed external management and supervisory board
- Drove low performer removal, cost and liquidity management, and master plan execution
- Concluded M&A process, reduced liabilities by >EUR 5 million, negotiated employee sacrifices of ~EUR 3.6 million
- Generated >EUR 2.5 million liquidity and earnings improvements, achieved >EUR 1 million annual savings from low performers and >EUR 1.2 million mid-term profit from financial restructuring
- Implemented global sales funnel tool, sales & credit policy and optimized production make-or-buy decisions
Restructuring Consultant
Non-disclosure Agreement
- Executed management change and uncovered cost and profit potential for consumer electronics retailer (expert SE group)
- Achieved >EUR 0.4 million annual cost reduction
- Led low performer management and restructuring communication
- Implemented integrated planning, working capital and cost management
- Advanced product/service portfolio and point-of-sale digitalization strategy
Interim Manager, Consultant & Trainer
Bobka Mittelstandsberatung
- Interim management of SMEs and corporate subsidiaries
- Leadership of taskforce units for transformation projects in mid-sized and corporate environments
- Support for management changes including CEO/CRO appointments
- Execution of M&A for SMEs and negotiation in complex turnaround situations
- Design, delivery and evaluation of coaching and training (inhouse seminars, workshops, online trainings) on sales, management and leadership topics
- Business sparring for executives and advisory boards in the mid-market
- Strategy consulting and agile implementation with OKR
- Leadership and change management (people & culture management)
- Development of competitive sales and service organizations (B2B/B2C)
- Mid-market turnaround and transformation management
Restructuring Consultant & Interim Head of International Sales (authorized signatory)
xplace GmbH
- As managing director with power of attorney and later external consultant, restructured global sales and processes for IT affiliate of Media-Saturn (annual revenue <EUR 50 million)
- Developed and launched unique customer satisfaction visualization software (annual potential revenue >EUR 1.2 million, EBIT +EUR 0.25 million)
- Increased contribution margin by 21 % (2013 vs 2012 in D-A-CH)
- Renegotiated key D-A-CH contracts, delivering EUR 1.5 million EBIT
- Implemented sales controlling tool and removed all low performers
- Expanded product portfolio, after-sales services and D-A-CH sales structure
Interim Managing Director / CRO
KERSTEN Elektrostatik GmbH
- Secured company continuity and led low performer management for electrostatic solutions provider in printing and packaging
- Achieved turnaround: pro rata EGT >EUR 130 000 by 31.07.2012 vs –EUR 220 000 prior year
- Negotiated personnel savings ~EUR 270 000 and price adjustments with key accounts yielding EUR 100 000 p.a.
- Developed international sales concept with EUR 200 000 annual potential
Head of Sales & Expansion
Mediamarkt Saturn Deutschland GmbH
- Restructured expansion division for Saturn Germany (annual EBIT ~EUR 125 million, budget ~EUR 40 million p.a.)
- Delivered EUR 2.5 million annual cost savings; implemented low performer turnaround program with EUR 1.7 million EBIT uplift
- Planned and opened multiple new stores in Berlin, Karlsruhe, Düsseldorf, Baunatal, Hildesheim, Wiesbaden and Cologne
- Negotiated concessions for additional sites in Troisdorf, Paderborn, Hilden, Offenbach and Koblenz
- Drove change process and digitalization of sales concept for 145 stores
Managing Director Finance & Administration
Saturn Electro Handels GmbH
- Managed finance, procurement, compliance and administration for Metro-own subsidiary
- Increased EBIT by >50 % in 2008/2009 and stabilized results thereafter
- Reduced inventory losses by 62 % in 2008/2009 and further to 70 % in 2009/2010
- Outsourced logistics yielding EUR 75 000 p.a.
- Removed 12 low performers and implemented KPI early warning systems
Regional Sales Manager
PLUS WHG mbH
- Oversaw 21 discount grocery stores (EUR 50 million turnover, ~240 staff)
- Reduced personnel cost ratio from 10.4 % to 8.9 % of sales and lowered inventory losses from 1.55 % to 0.84 %
- Managed store openings, optimizations, inventories and trained new regional managers for expansion, including Bulgaria
Executive Management
OBI Bau- und Heimwerkermärkte
- Interim management of two DIY home improvement stores
- Introduced modern kitchen planning center generating EUR 1.5 million additional sales
- Launched after-sales service concept increasing EBIT by 6 %
- Piloted and rolled out first external inventory process for entire group
- Restructured personnel deployment, processes and sales team training
Industries Experience
See where this freelancer has spent most of their professional time. Longer bars indicate deeper hands-on experience, while shorter ones reflect targeted or project-based work.
Experienced in Professional Services (12.5 years), Retail (11 years), Manufacturing (2.5 years), Information Technology (2 years), Metals and Mining (2 years), and Energy (1 year).
Business Areas Experience
The graph below provides a cumulative view of the freelancer's experience across multiple business areas, calculated from completed and active engagements. It highlights the areas where the freelancer has most frequently contributed to planning, execution, and delivery of business outcomes.
Experienced in Sales (19 years), Human Resources (14.5 years), Strategy (14 years), Operations (10 years), Finance (8.5 years), and Procurement (3 years).
Summary
Since 2013, Tobias Bobka has served as a sparring partner for many entrepreneurs and decision-makers as an experienced management consultant with a clear commitment to mid-sized businesses and smaller corporations. In times of change, he acts as an interim navigator, primarily delivering solutions and driving implementation.
His clients (executive boards / entrepreneurs / advisory boards / private equity firms) describe him as a proven expert who takes personal responsibility and sees himself as the driver of business challenges.
As a battle-tested interim manager and firefighter, he is prepared for any situation.
He combines business precision with entrepreneurial courage.
With strategic sharpness, creative thinking and clear execution power, he helps companies gain new perspectives, cut through complexity and deliver pragmatic solutions – even beyond conventional paths.
As a focused sprinter, whose C-level experience makes him aware of the strategic implications of his actions, he consistently drives demanding transformations and restructuring projects forward.
In leadership changes at the top level or other times of upheaval (expansion / transformation), he also temporarily takes on the role of CEO / board member, acting as navigator responsible for a consistent and successful change process.
He acts professionally, thoughtfully and proactively.
The results he achieves speak for themselves.
His consulting focus is on sales and restructuring / transformation.
He is also proficient in classic management tools (strategy, controlling, project management, people management).
Skills
Industry Focus
- Industry: Mechanical And Plant Engineering, Consumer Goods, Packaging Industry
- Services Sector: It Services, Software, Telecommunications, Pv And Energy Sector
- Trade: Brick-and-mortar Retail, Wholesale, E-commerce
Professional Focus
- Experienced Implementation Expert For Transformation Projects & Firefighter In Turnarounds
- Strong Generalist Skills
- Leadership Experience In Both Corporate And Mid-sized Structures
- Experienced Head Of Interdisciplinary Task Force Units For Implementing Strategic Initiatives
- Sales Professional With Commercial Acumen And The Ability To Distill Complexity To Its Core And Make It Manageable
- Personal Enthusiasm For Experience Electronics, Services & Solutions, Saas Business Models, Omnichannel Service Platforms, Retail Media And Marketplaces
- Many Years Of Expertise In Building Competitive Sales And Service Structures
- Planning, Management And Implementation Of Targeted Profit Enhancement / Performance Programs
- Operational And Structural Change Management And Leadership Competence With A Guarantee Of Maximum Pressure In Implementation
- Professional Stakeholder Communication And Negotiation Even In Challenging Times Of Change
- Interim Navigator For Transformation Projects (Including Taking On The Role Of Ceo / Board Member)
Management Style / Way Of Working
- Charismatic Leadership Style
- Decisive
- Empathetic
- Pragmatic
- Consistent
- Reflective
- Confident
- Motivating
It Skills
- Web Systems
- Content Management Systems
- Business Intelligence Systems
- Other General It Skills
- Private Clouds
- Mac Os
- Windows
- Microsoft Navision
- Salesforce
- Other Crm Systems
- Abas
- Other Erp Systems
- Hubspot
- Pipedrive
- Zoho (Crm)
- Power Bi (Business Intelligence Data Tool)
- Odoo (Erp Incl. Crm)
- Jira
- Asana
- Trello
- Monday
- Ms Project
- Meistertask (Project Management Tools)
Languages
Education
Baden-Württemberg Cooperative State University in Lörrach and Open University in London, UK
Diploma in Business Administration (DH) · Business Administration · Lörrach, Germany · State oral diploma exam with distinction (grade 1.0)
Certifications & licenses
Certified OKR Professional (EHS)
Certified Professional Sales (CPS)
IBWF-certified Expert
Restructuring and Rehabilitation Expert (RWS)
RWS Publishing
Profile
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