Andreas N. - CEO & Co-Founder

Schaufling, Germany

Experience

Sep 2020 - Present

5 years 4 months

Ulm, Germany

CEO & Co-Founder

ZukunftsMeisterei GmbH

Business Models | Transformations | Aftercare
Our aim is to build bridges to the future together with entrepreneurs, owners, and supervisory bodies and to prepare existing business models for the future

Jun 2020 - Mar 2021

10 months

Interim CEO

Start-up

Assessment and adaptation of the existing business model for a digital platform for complete wheel monitoring in real-time, determination of the necessary resources including capital as well as operational support of the Executive Board in the development of the business model
Interim CEO (12/20 – 03/21)

Aug 2019 - Present

6 years 5 months

Schaufling, Germany

Interim Management & Advisory, independent

Crossroads Management

Bridging vacancies at CEO and CSO level on short notice
Supporting business in critical transformation projects or programs incl. restructuring
Ensuring future success by proving guidance and leadership through redefining strategies, reframing business or addressing processes and structural issues

May 2015 - Jun 2018

3 years 2 months

Bad Homburg, Germany

Regional Managing Director

Bridgestone Deutschland GmbH

Overall responsibility for the consolidated result of the three entities, Member of the Advisory Boards of portfolio companies in Germany and Austria
Transformation of the business model and organizational structures, incl. M&A
Secured market share and EBIT contribution despite extensive changes in the distribution and organizational structures e.g., exchanged > 20% of total workforce
Increased market coverage by investing in target companies and securing IHS > 20%
Upgraded quality and performance of critical product lines
Extended the retail network in Germany from 160 to 800 shops through the set-up of a joint venture
Aligned sales force structure to customer & channel needs and introduced key account management in B2B
Improved buy-in ratio of marketing programs and new product ideas (with accelerated execution) by proactively involving business partners
Enhanced employee engagement by providing clarity on roles, processes and compensation policies

Nov 2013 - Apr 2015

1 year 6 months

Brussels, Belgium

Director PBU Consumer Sales Emerging Markets

Goodyear Dunlop Tires Europe B.V.

Turnover: > € 500 M. Employees: > 200.
Countries: Denmark, Sweden, Norway, Finland, Baltic States, Russia / CIS, Turkey, Middle East and Africa.
Responsible for turnover and profit
Definition and implementation of private brand program for Europe, Middle East and Africa
Launched new product lines by combining the volume & turnover potential of the Nordics and Russia and collaborating closely with the R&D and Supply Chain teams
Introduced a second product line in the premium segment exclusively for Turkey, Middle East and North Africa without cannibalizing the existing premium product as well as the premium price segment in Europe
Ensured required production utilization of selected plants by establishing a platform for private brand programs, resulting in sales of > 1.0 million additional tires p.a.

Aug 2012 - Apr 2014

1 year 9 months

Gqeberha, South Africa

Special Project Director SSA

Goodyear Dunlop Tires Europe B.V.

SSA = Sub-Saharan Africa (Angola, Democratic Republic of Congo, Uganda, Rwanda, Kenya, Tanzania, Zambia, Namibia, Botswana, Zimbabwe, Malawi and Mozambique).
Responsible for defining and implementing the future business model of Goodyear’s Sales and Service organization in SSA (turnover > €100 M. employees > 900) incl. all relevant M&A activities
Key emphasis on safeguarding fulfillment of internal & external compliance specifications, particularly in regard to partnerships and own subsidiaries in Africa
Ensured growth of Goodyear brands in all market segments through compliant 10-year agreements while reducing required working capital by 50% and delivering EBIT of > $10 M
Orchestrated sale of Sales and Service organizations in SSA to selected distributors in spite of prior carve-out of highly profitable Ultra Large EM business (and transfer to Goodyear SA)

Apr 2010 - Jul 2012

2 years 4 months

İstanbul, Turkey

CEO

Goodyear Lastikleri T.A.S

Turnover: > €450 M. Employees: > 1,200 producing > 6.5 million tires / year.
Countries: Turkey, Israel, Georgia, Armenia and Azerbaijan.
Overall responsibility for the listed company, incl. two production sites in Turkey
Revised the go-to-market strategy, focusing on quality initiatives instead of pure quantity
Key emphasis on fulfillment of local and US compliance regulations (involving tough action steps) while still respecting the relevance of relationship-oriented business in the local culture
Increased EBIT by 100% (> €25 M) and quadrupled the share value within 2.5 years
Drove turnaround of Original Equipment business (OE) leading to EBIT improvement of €10 M
Improved productivity in production > 10% p.a. by establishing efficient processes and Lean structures

Feb 2006 - Mar 2010

4 years 2 months

Prague, Czech Republic

Managing Director Central Southeastern Europe

Goodyear Dunlop Tires Europe B.V.

Turnover: > €500 M. Employees: > 1,600 producing > 7.5 million tires / year.
Countries: Czech Republic, Slovakia, Hungary, Romania, Bulgaria, Slovenia, Serbia, Montenegro, Kosovo, Bosnia-Herzegovina, Albania and Macedonia.
Overall responsibility for the consolidated net operating result of the different entities across the region, incl. the production plant in Slovenia
Creation of the Central Southeastern Europe Region by integrating 12 countries and their organizations under one management team
President of the Management Board of Sava Tires in Slovenia (from Oct 2004)
Grew turnover, EBIT and productivity in production > 10% p.a. as well as the market share by > 3%-points in the premium segment for car & truck tires
Streamlined organization – reducing staff by 9% – and built up the new region, closely involving 150 employees from Sales, Admin and Factory Management in the change process
Increased internal & external competitiveness through sustainable cost reduction of €2 M by applying Lean principles and benchmarking while investing nearly €2 M in personnel development and compensation

Oct 2004 - Feb 2006

1 year 5 months

Slovenia

Managing Director and President of Management Board

Sava Tires (Tire Manufacturing Company, d.o.o)

Turnover: > €300 M. Employees: > 1,500 producing > 7.5 million tires / year.
Countries: Slovenia, Serbia, Bosnia-Herzegovina, Montenegro, Kosovo, Albania and Macedonia.
Overall responsibility for the company, incl. one production plant
Project Lead (6 months) managing the development and sign-off of the future organization & business model for Eastern Europe, Middle East and Africa
Increased EBIT > 10% p.a. and achieved sustainable cost improvements of €1 M in production
Introduced 355 workdays in production as first company in Goodyear Dunlop Tires Europe
Ensured market leadership (MS > 30%) in Slovenia and former Yugoslavia
Increased internal & external competitiveness by introducing KPI-based performance management and Lean principles in production

Jan 2003 - Sep 2004

1 year 9 months

Birmingham, United Kingdom

Managing Director

Goodyear Dunlop Tires UK Ltd.

Turnover: > €700 M. Employees: > 3,000. Countries: England, Scotland, Northern Ireland.
Overall responsibility for the company, incl. retail chain with 200 stores and three factories
Turnaround of the entity with a history of chronic loss
Accomplished full restructuring and turnaround of the company – improved EBIT > €35 M
Achieved sustainable cost reduction of €24 M by installing strict cost management and reducing the workforce by 30%
Increased contribution margin by €17 M by critically evaluating all distribution channels and partnerships; discontinued business relations with several partners
Improved earnings in retail business by €4.5 M in 1.5 years by closing non-lucrative shops and programs

Oct 2001 - Dec 2002

1 year 3 months

Brussels, Belgium

Director Marketing and Sales EEMEA Region

Goodyear Dunlop Tires Europe B.V.

Turnover: > €1.0 Bn. Employees: > 450 in Eastern Europe, Middle East and Africa.
Responsible for Sales, Product Management and Marketing for the Original Equipment (OE) and Aftermarket business segments
Redefinition of the strategic direction of the Russian sales company
Global repositioning of Goodyear and Dunlop brands as a member of the Marketing Management Team alongside the CMO in Akron, OH (USA)
Increased unit sales by 11% to 16 million units and contribution margin by 25% to €300 M
Created and introduced a common multi-brand strategy
Increased unit sales by > 50% and EBIT by 220% in Russia
Set up dedicated Marketing organizations in each company

Oct 1999 - Dec 2001

2 years 3 months

Brussels, Belgium

Sales Director Sales Countries Europe

Goodyear Dunlop Tires Europe B.V.

Turnover: > €900 M. Employees: > 300. Countries: Italy, Spain, Portugal, Greece, Switzerland, Austria, Benelux, Ireland, Nordics and Baltic States.
Responsible for Sales, Product Management and Marketing
Steering of post-merger integration of the Goodyear and Dunlop sales companies as part of the JV between Goodyear Tire and Rubber Company and Sumitomo Rubber Industries
Increased EBIT by 80% to €85 M and delivered the highest EBIT percentage, ROI and cash flow of all European sales organizations
Merged formerly competing Goodyear and Dunlop sales companies in 17 countries across Europe with no loss of market share or brand identity
Transferred contracts from sole sales partners to new, non-exclusive commercial contracts without market share loss
Determined and implemented an integrated brand strategy, allowing the co-existence and growth of both premium brands (Goodyear, Dunlop) as well as select associated brands

Dec 1998 - Dec 1999

1 year 1 month

Hanau, Germany

Head of Foreign Sales Companies

Dunlop GmbH

Turnover: > €100 M. Employees: > 200. Countries: Netherlands, Switzerland, Austria, Poland, Czech Republic, Slovakia, Hungary and Greece.
Overall responsibility for the foreign sales organizations and two retail operations in Switzerland and the Netherlands
Negotiation lead for integrating the foreign sales companies as part of the JV between Goodyear Tire and Rubber Company and Sumitomo Rubber Industries
Drove turnaround following years of loss making, transforming the foreign sales companies into a positive EBIT contributor (> €5 M) by reframing the businesses and retail operations
Defined new sales and marketing structures for the European sales countries in the new JV

Feb 1998 - Nov 1998

10 months

Waiblingen, Germany

Project Manager - Global Aseptic & Clean-fill Packaging Machines

Robert Bosch GmbH, Packaging Machine Division

Oct 1995 - Jan 1998

2 years 4 months

Karlsruhe, Germany

Senior Product Manager - Global Windshield Cleaning and Drive Belts

Robert Bosch GmbH, Automotive Aftermarket Division

Apr 1994 - Sep 1995

1 year 6 months

Germany

Regional Sales Manager

Michelin Reifenwerke KGaA

Jan 1993 - Jun 1994

1 year 6 months

Karlsruhe, Germany

Head of Trade Marketing Germany

Michelin Reifenwerke KGaA

Jan 1991 - Dec 1992

2 years

Karlsruhe, Germany

Sales & Marketing Trainee

Michelin Reifenwerke KGaA

Summary

Proven success in leading companies and geographical regions (incl. factories) with a turnover of up to €700 M in more than 60 countries in Europe incl. Russia, Turkey, Middle East and Africa
Responsible for up to 3,000 employees with up to 12 direct reports across 3 levels
Comprehensive experience in developing and executing sustainable business strategies in various stages of company development, incl. M&A
Organizational development and change management in a range of cultures and company situations, incl. restructuring and post-merger integration
Strict and consistent management of cost and performance based on clear KPIs and Lean principles in production, administration and sales
Competent in shaping constructive interaction and effective negotiations with trade unions, works councils and advisory/supervisory boards in Germany, Austria, Switzerland, Slovenia and Turkey
Extensive international track record in Sales, Project Management and Product Management in the Aftermarket and Original Equipment business in the tire and automotive supply industry
Strong focus on customers and solutions coupled with a keen interest in development opportunities driven by digitalization and artificial intelligence