Lars (Markus) Otto

Founding Partner

Gerlingen, Germany

Experience

Aug 2022 - Jan 2025
2 years 6 months
Wangen, Germany

Founding Partner

LarTho GmbH

  • Trade and sales of new and used furniture, fixtures, exhibition items, and consumer goods of all kinds (excluding food), mainly via e-commerce.
  • Company founding and successful market launch
Mar 2021 - Aug 2022
1 year 6 months
Coburg, Germany

Co-Managing Director

M24 GmbH

  • Supplier of furniture and business equipment for restaurants, exhibitions, events, large-scale events, and conferences in the DACH region.
  • Took over the company from insolvency and successfully converted it into an online furniture provider
  • Profitable sale of existing inventory and transfer into LarTho GmbH
Jan 2020 - Jan 2025
5 years 1 month
Wangen, Germany

Founding Partner

JUMIS PHARMA GmbH

  • Consulting, development, manufacturing, import/export, and sales (including online shop) of products from pharmaceutical plants domestically and abroad.
  • Company founding, securing investors, and preparing for an IPO
Jun 2016 - Apr 2024
7 years 11 months
Wangen, Germany

Sole Managing Director

REINKULTUR GmbH & Co. KG

  • The company was founded in 1958 by Walter Täuber in Stuttgart as a building and industrial cleaning service. The business area covers Stuttgart, Tübingen/Reutlingen to the northern Black Forest. In 2016, REINKULTUR was taken over by Lars Otto and sold in 2024 to a facility management group.
  • Responsible for up to 80 employees plus freelancers, with consolidated annual revenues in the lower single-digit million range
  • Fundamental restructuring and turnaround of the company
  • Strategic and operational management of the entire business
  • Key account management and customer relationship management, including contract negotiations. Also led marketing, controlling, and finance functions.
  • Business planning, control, and analysis of the entire company, as well as cost and profit optimization
  • Representation of the company internally and externally
  • Turnaround of a multi-year loss-making building and industrial cleaning service into a profitable, future-oriented partner and successful sale to the FCM group
Jan 2013 - Dec 2019
6 years
Wangen, Germany

Founding Partner

HORGATECH GmbH

  • Trade and sales of new and used tableware, kitchen machines and equipment, exhibition items, and consumer goods of all kinds (excluding food), mainly via e-commerce.
  • Company founding and successful market launch
Nov 1996 - Apr 2012
15 years 6 months
Stuttgart, Germany

Head of Building/Industrial Cleaning Teams

Raumpflege AG

  • At regional and national exhibitions and trade shows.
  • Worked in the family business.
Mar 1996 - Jan 2025
28 years 11 months
Wangen, Germany

Founder and Sole Managing Director

ORGATECH GmbH

  • ORGATECH is an owner-managed company and one of the leading providers of rental furniture and flooring in the DACH region. With over 30 years of experience, it is a service partner and outfitter for all types of exhibitions, events, large-scale events, retail spaces, restaurants, and office buildings.
  • Responsible for the entire company with 10 branches, up to 180 employees plus freelancers, and consolidated annual revenues in the lower double-digit million range
  • Strategic and operational management of the entire business
  • Gradual business development: regional, then national, and later international
  • Key account management and customer relationship management, including contract negotiations. Also led marketing, controlling, finance, and logistics planning.
  • Business planning, control, and analysis of the entire company, as well as continuous cost and profit optimization
  • Building, developing, and standardizing all business processes
  • Founding and closing companies, business takeovers under §613a BGB, IPOs, and M&A
  • Structuring complex financings, including negotiations with banks, venture capitalists, and private equity firms
  • Representation of the company internally and externally
  • Founding and continuously growing ORGATECH from a garage startup to a market-leading international event outfitter
  • Securing several strategically important key accounts, such as Formula 1, UEFA, FIFA
  • Successful launch of various innovative furnishing solutions with profitable growth
  • Leading multiple growth and reorganization projects to increase efficiency and secure profits
Jan 1996 - Dec 2013
17 years
Rutesheim, Germany

Supervisory Board Member

Raumpflege AG Facility Management

  • Provision of all building cleaning services and related activities.
  • Major influence in stabilizing the cleaning business and transforming it from a craftsman company into a leading facility management service provider in Baden-Württemberg

Summary

With my many years of experience in company leadership and my strong ability to act quickly and effectively in challenging situations, I am confident that I can make a valuable contribution to your company.

Over the past 25 years, I have served as managing director and partner in various service and consumer sectors. For example, I have worked in events and exhibitions, facility management, and the rental and sale of furniture and business equipment. In doing so, I have gained not only extensive knowledge in strategic planning and operational execution but also a deep understanding of the challenges companies face during transitions.

My focus is always on using entrepreneurial intuition and hands-on pragmatism to increase efficiency, motivate employees, and achieve company goals profitably and successfully.

I bring strong communication skills that allow me to interact effectively with employees and stakeholders at all levels. In my current role as managing director, I led a team through a critical phase and not only met but exceeded our company goals. We have outfitted everything that can be furnished in the exhibition and event industry: World Cups, European Football Championships, Formula 1 worldwide, G7 summits, and more. The company I founded is now successfully developed and ready to be handed over.

I am convinced that with my expertise, commitment, and personality, I can help stabilize your company during a transition or transformation phase or put it on a growth path. With my generalist skills and industry openness, I offer the best conditions for this.

Languages

German
Native
English
Advanced

Education

Oct 1992 - Aug 1994

University of Pittsburgh

General Business Administration · Pittsburgh, United States

Oct 1991 - Jun 1992

Highschool Pittsburgh Johnstown

High school diploma · University of Pittsburgh Johnstown, United States

Oct 1985 - Jun 1991

Internat Zieglische Einrichtung

Secondary school diploma · Wilhelmsdorf, Germany

Certifications & licenses

Building Cleaner

Harry Wagner, Asperg