Uta Unkel - Customer Management

Q: Where is Uta based?

Uta is based in Munich, Germany and can operate in on-site , hybrid , and remote work models.

Q: What languages does Uta speak?

Uta speaks the following languages: German (Native), English (Advanced) .

Q: How many years of experience does Uta have?

Uta has at least 28 years of experience. During this time, Uta has worked in at least 15 different roles and for 14 different companies . The average length of individual experience is 2 years and 9 months . Note that Uta may not have shared all experience and actually has more experience.

Q: What is Uta's latest experience?

Uta's most recent position is Customer Management at Logistics Hall of Fame .

Q: What companies has Uta worked for in recent years?

In recent years, Uta has worked for Logistics Hall of Fame , Metzgerei Ullrich , and 2Upgrade .

Q: Which industries is Uta most experienced in?

Uta is most experienced in industries like Professional Services , Media, Entertainment and Publishing , and Food and Beverage . Uta also has some experience in Transportation and Logistics , Tourism and Hospitality , and Information Technology (IT) .

Q: Which business areas is Uta most experienced in?

Uta is most experienced in business areas like Marketing , Sales , and Product Development . Uta also has some experience in Project Management , Strategy and Planning , and Customer Service .

Q: Which industries has Uta worked in recently?

Uta has recently worked in industries like Professional Services , Food and Beverage , and Transportation and Logistics .

Q: Which business areas has Uta worked in recently?

Uta has recently worked in business areas like Marketing , Sales , and Product Development .

Recommended expert

Munich, Germany

Experience

Jan 2018 - Present

8 years 2 months

Customer Management

Logistics Hall of Fame

Potential analyses
Online and offline marketing
Support of existing customers
Design of sponsorship packages including pricing
Acquisition of new sponsors
Support for the annual gala at the Federal Ministry of Transport

Jan 2013 - Present

13 years 2 months

Project Manager Business Development

Metzgerei Ullrich

Analysis of business operations and development of business areas
Development of the marketing concept
Implementation of all online and offline marketing activities

Jan 2013 - Dec 2015

3 years

Project Management and Leadership

Ideenkonsulat

Consulting and analysis of clients' market entry projects

Jan 2013 - Dec 2014

2 years

Project Manager LiteraTOURS

Dolde Medien

Design of trade fair participation packages for book publishers
Customer acquisition
Management of the LiteraTOUR guide
Facebook marketing
Expansion of the project with a second trade fair appearance (CMT)
Development of cooperation packages
Execution of trade fair participations (free, CMT)

Jan 2012 - Dec 2014

3 years

Project Support

Level5 Beratung

Strategic sales consulting
Market and potential analyses for various startup projects
Customer acquisition
Development of marketing and market entry concepts for various startup projects
Product positioning
Competitor analysis

Jan 2011 - Dec 2014

4 years

Customer Management

Logistics Hall of Fame

potential analyses
online and offline marketing
managing existing customers
designing sponsorship packages including pricing
acquiring new sponsors
supporting the annual gala at the Federal Ministry of Transport

Jan 2011 - Dec 2012

2 years

Project Lead Atlas Relaxed Travel

WAY OK

market and potential analysis
designing participation packages and white label offers
acquiring customers and cooperation partners
press relations

Jan 2010 - Present

16 years 2 months

Independent Consultant in Sales, Marketing and Sales-Oriented Product Marketing

2Upgrade

designing offer formats
creating marketing and sales materials
designing websites including implementation
designing and implementing social media marketing activities
project management
sales

Jan 2010 - Dec 2011

2 years

Interim Sales and Marketing Management

Voycer AG

positioning the V-Engine, an engagement technology for customer retention and activation in the market
acquiring new customers
acquiring cooperation partners for marketing projects
managing press relations

Jan 2008 - Dec 2010

3 years

Head of Sales and Marketing

medienmenschen

relaunching the website and introducing new online offerings
overseeing online and offline marketing
marketing and budget responsibility
repositioning the travel magazine TOURS and tapping into new target groups
acquiring new clients for the agency division
creating concepts for agency clients
PR and marketing planning for clients

Jan 2005 - Dec 2008

4 years

Key Account Manager Corporate Publishing

Springer Fachmedien München

Managing existing customers and their corporate publishing projects (print and online) as project manager, overseeing customer budgets
Acquiring new customers
Introducing and positioning new CP products, like e-magazines
Responsible for corporate publishing marketing budget
Creating advertising and sales promotion materials
Managing external service providers

Jan 2005 - Dec 2005

1 year

Advertising Sales Manager Special Projects

Logistik Heute, HUSS Verlag

Leading the advertising department staff
Acquiring advertisements
Planning and executing marketing activities
Monitoring market and competitors
Advertising and marketing planning, including execution

Jan 2001 - Dec 2005

5 years

Ad Sales & E-Marketing Manager

Lebensmittel Zeitung

Acquiring print and online advertising clients, advising key customers
Developing new offers, marketing, and sales formats
Conducting various studies with different partners
Positioning of LZ NET
Designing and executing all online marketing measures for IT and logistics
Developing the new IT & logistics business area
Played a key role in significant revenue growth – against the general market trend

Jan 2000 - Dec 2001

2 years

Marketing Assistant

Lebensmittel Zeitung

Creating advertising and sales promotion materials, including agency briefing

Jan 1999 - Dec 2000

2 years

Trainee

Verlagsgruppe Deutscher Fachverlag

Assisting in conducting and coordinating online and offline market research studies
Creating advertising and sales promotion materials

Jan 1998 - Dec 1998

1 year

Sales Marketing Intern for Private Customers

GWV Fachverlage Wiesbaden

Analysis of customer service strategies

Industries Experience

See where this freelancer has spent most of their professional time. Longer bars indicate deeper hands-on experience, while shorter ones reflect targeted or project-based work.

Experienced in Professional Services (16 years), Media and Entertainment (15 years), Food and Beverage (13 years), Transportation (12 years), Tourism (2 years), and Information Technology (2 years).

Professional Services

Media and Entertainment

Food and Beverage

Transportation

Tourism

Information Technology

Business Areas Experience

The graph below provides a cumulative view of the freelancer's experience across multiple business areas, calculated from completed and active engagements. It highlights the areas where the freelancer has most frequently contributed to planning, execution, and delivery of business outcomes.

Experienced in Marketing (28 years), Sales (25 years), Product Development (21 years), Project Management (19 years), Strategy (14 years), and Customer Service (13 years).

Marketing

Sales

Product Development

Project Management

Strategy

Customer Service

Skills

Interim Management For Sales And Marketing Positions
Strategic Consulting In Sales Marketing And Business Development
Project Management And Leadership
Business Development
Online And Offline Marketing
20 Years Of Professional Experience, Including 10 Years As A Freelance Consultant
Strategic Sales Consulting
Customer Acquisition
Product Positioning
Competitor Analysis
Potential Analyses
Publishers/media (B2b, B2c)
Agencies
Consultants
Freelancers
Trades
Start-ups And Founders

Languages

German

Native

English

Advanced

Education

Otto-Friedrich University Bamberg

Diploma in Business Administration · Bamberg, Germany

Profile

Created

August 2025

Need a freelancer? Find your match in seconds.

Try FRATCH GPT

Frequently asked questions

Do you have questions? Here you can find further information.

Where is Uta based?

Uta is based in Munich, Germany and can operate in on-site, hybrid, and remote work models.

What languages does Uta speak?

Uta speaks the following languages: German (Native), English (Advanced).

How many years of experience does Uta have?

Uta has at least 28 years of experience. During this time, Uta has worked in at least 15 different roles and for 14 different companies. The average length of individual experience is 2 years and 9 months. Note that Uta may not have shared all experience and actually has more experience.

What roles would Uta be best suited for?

Based on recent experience, Uta would be well-suited for roles such as: Customer Management, Project Manager Business Development, Project Management and Leadership.

What is Uta's latest experience?

Uta's most recent position is Customer Management at Logistics Hall of Fame.

What companies has Uta worked for in recent years?

In recent years, Uta has worked for Logistics Hall of Fame, Metzgerei Ullrich, and 2Upgrade.

Which industries is Uta most experienced in?

Uta is most experienced in industries like Professional Services, Media, Entertainment and Publishing, and Food and Beverage. Uta also has some experience in Transportation and Logistics, Tourism and Hospitality, and Information Technology (IT).

Which business areas is Uta most experienced in?

Uta is most experienced in business areas like Marketing, Sales, and Product Development. Uta also has some experience in Project Management, Strategy and Planning, and Customer Service.