Stephanie Weyer - Founder | FRATCH

en
de

Recommended expert

Augsburg, Germany

Experience

Sep 2024 - Present

1 year 5 months

Founder

Marketing Mavens

Strategic marketing and building sales funnels
LinkedIn marketing for lead generation through content creation, personal branding, social selling, and AI automation
SEO and GEO targeting for Google
Lecturer and workshop leader at OMR, Canon, MVHS Munich, COCO, Bavarian Academy
Retreat leader (business and yoga)

Jan 2023 - Jun 2025

2 years 6 months

Head of Marketing

Weyer Greenlight Consulting GmbH

Building and managing the marketing department with a focus on lead generation, tracking, process optimization, and budget efficiency
Developing and implementing data-driven multichannel marketing strategies
End-to-end campaign management and performance monitoring with KPI-based analysis
Managing international stakeholder communication and ensuring global brand consistency
Enhancing digital brand presence through content marketing, visual branding, and web development
Implementing CRM systems (HubSpot)
Planning and executing brand and lead generation events
Leading social media activities (including LinkedIn) and targeted trend analysis

Aug 2021 - Dec 2022

1 year 5 months

Sales & Marketing Manager

Studyflix GmbH

Customer acquisition and company and product presentations
Designing, planning, and executing campaigns with ChatGPT
Upselling and cross-selling with Google Gemini
Analyzing marketing measures with Wix
Content creation for Wordpress
Coaching for Shopify

Jul 2017 - Aug 2021

4 years 2 months

Key Account Inside Sales

WASHTEC AG

Jan 2017 - Aug 2017

8 months

Field Store Manager

My Muesli GmbH

Oct 2016 - Dec 2016

3 months

Field Sales

Alliang AG

Skills

Google (Looker, Search, Analytics, Ad)
Linkedin
Implementation Of Hubspot Crm
Sales Navigator
Cooperating Influencer On Linkedin
Dripify
Dux
Leadinfo
Sistrix
Semrush
Notion
Chat Gpt
Google Gemini
Wix
Wordpress, Content Creation
Shopify
Psi Penta
Asana
Monday
Hubspot
Tableau
Infludata

Languages

German

Native

English

Advanced

Education

Oct 2021 - Jun 2023

IU Internationale Hochschule

Master's Degree in Digital Marketing · Digital Marketing · Germany

Oct 2019 - Jun 2021

IHK-Schwaben

Certified Industrial Specialist · Industrial Specialist · Germany

Oct 2013 - Jun 2016

Hosokawa Alpine AG

Industrial Clerk · Industrial Clerk · Augsburg, Germany

Certifications & licenses

Google AI Powerd Performance

Google Analytics Master

LinkedIn Grundlagen B2B

LinkedIn Marketing Strategy

OMR Marketing Strategy

OMR SEO

Sistrix SEO & Keywords

Wordpress

Yoga Alliance - India

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