Rene W.

Business Strategy & Development | Leadership Expert | Consulting | Delivering Sustainable Growth & Value

Berlin, Germany

Experience

Aug 2024 - Jul 2025
1 year

Education and certification "Bachelor Professional of Business (CCI) / Geprüfter Wirtschaftsfachwirt (IHK)"

  • Deepening my expertise in business administration, finance, economics, decision-making, leadership
Jun 2022 - Feb 2024
1 year 9 months

Head of Business Development

ubitricity Ges. für verteilte Energiesysteme mbH

  • Led the company's strategic and operational global expansion

  • Managed full market entry from go-to-market strategy and product-market fit to local setup and operations

  • Expanded the BD & New Markets team from 4 to 10 FTE; successfully launched in the Netherlands; organically doubled the company's total number of contracted and operated charge points

Nov 2019 - May 2022
2 years 7 months

Senior Manager Strategic Business Development

ubitricity Ges. für verteilte Energiesysteme mbH

  • Managed business and expansion strategies for non-European markets

  • Led global commercial projects in Japan, Korea, Macao, and North America

  • Member of the strategy team for company turnaround and corporate sale

May 2018 - Oct 2019
1 year 6 months

Marketing Manager

ubitricity Ges. für verteilte Energiesysteme mbH

  • B2B & B2G marketing with a focus on PR, events, and internal communication
Jan 2017 - Dec 2018
2 years

Marketing Manager EU B2B - omni-channel personalization SAAS

Dynamic Yield

Jan 2016 - Dec 2017
2 years

Global Business Development - B2B Internationalization Travel/Aviation

AirHelp Ltd.

Jan 2015 - Dec 2024
10 years

Contributor Digitalization and Online Media

sideviews e.V.

  • Editorial workshops for the Schattenmuseum youth committee

  • Conception and implementation of interactive web formats and online collaboration methods for performance arts, theatre and museum formats

Jan 2011 - Dec 2012
2 years

Business Development Germany, B2B Market Entry

Kollector SA

Jan 2010 - Dec 2017
8 years

Lecturer for certification courses Online Marketing

ebam GmbH Media und Business Akademie

Jan 2010 - Dec 2013
4 years

Lecturer for Digital Marketing courses "Digital Journalism Diploma"

SAE Institute GmbH

Jan 2009 - Present
17 years

Owner/Self-employed

MBD.berlin

  • Business consultancy for business development, digitalization & market entries

  • Strategy development for SMEs & startups across Europe

  • Marketing & sales strategies for digital business models

Jan 2006 - Dec 2009
4 years

Manager Publisher Services & International Media Sales

ZANOX.de AG, A Company of Axel Springer & PubliGroupe AG

Jan 2004 - Dec 2006
3 years

Teamlead Internet and Online Services

freenet AG

Summary

Experienced Business Developer with a strategic and operational track record in market expansion, development, and leadership across diverse industries.

Expert in e-mobility, energy, sustainability, and the cultural and creative sectors, combined with entrepreneurial experience in digital business models and marketing strategies.

Analytical, hands-on, tech-savvy, and dedicated to delivering results in dynamic, international settings – with a passion for merging business expertise with ethical standards and value-driven focus.

Languages

German
Native
English
Advanced
French
Elementary
Portuguese
Elementary

Education

Aug 2024 - Jul 2025
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Bachelor Professional of Business, Geprüfter Wirtschaftsfachwirt · Business Administration, Finance, Management, Leadership

Certifications & licenses

Bachelor Professional Of Business (CCI) / Gepr. Wirtschaftsfachwirt (IHK)

Crisis Communication

Hill+Knowlton Strategies

Advanced Presentation & Public Speaking

Business Accounting & Financial Reporting

IQ Consult

EU Driver’s License Class B

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