Rafael Wirth - Salesforce Project Manager

Q: Where is Rafael based?

Rafael is based in Hamburg, Germany and can operate in on-site , hybrid , and remote work models.

Q: What languages does Rafael speak?

Rafael speaks the following languages: German (Advanced), English (Advanced), French (Advanced) .

Q: How many years of experience does Rafael have?

Rafael has at least 8 years of experience. During this time, Rafael has worked in at least 8 different roles and for 8 different companies . The average length of individual experience is 1 year . Note that Rafael may not have shared all experience and actually has more experience.

Q: What is Rafael's latest experience?

Rafael's most recent position is Salesforce Project Manager at Salesfive GmbH .

Q: What companies has Rafael worked for in recent years?

In recent years, Rafael has worked for Salesfive GmbH , Dept Design & Technology GmbH , Individualix , Athletive24 Online Shop , and Rafael Wirth Einzelunternehmen .

Q: Which industries is Rafael most experienced in?

Rafael is most experienced in industries like Media, Entertainment and Publishing , Retail , and Sport and Recreation . Rafael also has some experience in Fashion and Apparel , Automotive , and Information Technology (IT) .

Q: Which business areas is Rafael most experienced in?

Rafael is most experienced in business areas like Marketing , Business Intelligence , and Project Management . Rafael also has some experience in Product Development , Strategy and Planning , and Information Technology (IT) .

Q: Which industries has Rafael worked in recently?

Rafael has recently worked in industries like Media, Entertainment and Publishing , Retail , and Sport and Recreation .

Q: Which business areas has Rafael worked in recently?

Rafael has recently worked in business areas like Marketing , Business Intelligence , and Product Development .

Recommended expert

Hamburg, Germany

Experience

Feb 2023 - Aug 2023

7 months

Hamburg, Germany

Salesforce Project Manager

Salesfive GmbH

Successfully completed five software implementation projects (logistics, retail, IT security)
Further developed change management in coordination with sales
Agile management of five development teams (over 30 employees total) to implement Salesforce Cloud at five client companies in the DACH region
Prepared and conducted scoping and enablement workshops as well as user training
Upselling, cross-selling, and strategic account development at the executive level
Technologies: Agile project management PRINCE2/SCRUM, Atlassian/Jira, Asana, Miro, Google Workspace, Salesforce

Mar 2022 - Oct 2022

8 months

Hamburg, Germany

E-Commerce Project Manager

Dept Design & Technology GmbH

Successfully executed twelve client projects (Douglas and Amag, over €1.2M project volume)
UX, UI, and content optimization of Douglas online shop/live shopping and Amag website & app
Led two design teams (over 20 employees total) for UX, UI, and content optimization
Strategically planned timing, resources, and budgets; status reporting at the head-of level
Project development and strategic account growth with key account and strategy department
Technologies: Agile project management PRINCE2/SCRUM, Atlassian/Jira, Asana, Miro, Google Workspace

Apr 2021 - Jan 2022

10 months

Brand Marketing Manager / E-Commerce Manager

Individualix

Developed a comprehensive umbrella brand strategy for an Etsy shop offering customizable fashion
Conducted in-depth market and target audience analysis to identify customer needs
Designed and implemented the visual brand identity (logo design, color palette, typography)
Rolled out the brand on Etsy and set up and optimized an online shop with Shopify
Technologies: Shopify, Canva, Asana, Etsy, Google Workspace

Dec 2019 - Dec 2020

1 year 1 month

Bayreuth, Germany

Online Marketing Intern

lichtline GmbH

Rebranded the lichtline brand and successfully launched a website relaunch
Conducted systematic competitor analysis to evaluate brand performance and identify improvement opportunities; presented findings to management
Created an effective timeline for the website relaunch and managed the agency
Organized SEO testing by managing four working students; technical SEO
Social media marketing and lead generation on LinkedIn and XING; increased reach
Technologies: Microsoft Office, Asana, Google Workspace, Canva, HTML

Jan 2019 - Apr 2019

4 months

Frankfurt, Germany

Intern at Deutsche Börse Venture Network

Deutsche Börse AG

Strategically positioned Deutsche Börse's pre-IPO support program
Researched and analyzed current developments in the capital market, companies, and investor activities using Pitchbook and Bloomberg; reported to department management
Identified potential investors, companies, and events; analyzed and evaluated applicants' business models
Private equity and startup ecosystems; prepared materials with Microsoft PowerPoint
Actively sourced new startups and investors at trade shows and in Frankfurt and Berlin
Assisted in designing the Venture Network's new online marketing strategy
Technologies: Pitchbook, Bloomberg, Microsoft Office, Canva

Jun 2018 - Present

7 years 9 months

Brand Marketing & E-Commerce Manager

Athletive24 Online Shop

Setup and optimization of a Shopify store for sporting goods athletive24.com (> €20,000 annual revenue)
Creation and optimization of an online store using Shopify and Canva
Creation, testing, and optimization of Facebook ads for various target audiences
Success measurement through development of reporting frameworks with Google Workspace
Technologies: Facebook Ads, Google Ads, Google Analytics, Canva, Google Workspace, Asana

Jan 2018 - Present

8 years 2 months

Brand Marketing Manager

Rafael Wirth Einzelunternehmen

Development and implementation of a personal artist brand (instagram.com/papierprinz/), generating reach (> 5,000 followers on Instagram)
Definition of brand positioning, messages, and long-term brand goals
Design and implementation of the visual brand identity (logo design, color palette, typography)
Creation and optimization of Instagram/TikTok reels to generate reach
Technologies: Canva, Asana, Microsoft Office, Instagram, TikTok, YouTube

Aug 2012 - Sep 2012

2 months

Munich, Germany

Strategic Event Marketing Intern

BMW Group

Further development of the marketing strategy to reach young audiences
Development of a marketing strategy for the young target group, presentation to department management
Analysis of event marketing strategies of sports sponsorship companies, preparation using Microsoft Office
Assistance in planning the BMW i-Tour 2013 (Shanghai, London, Tokyo, New York City)
Technologies: Microsoft Office

Industries Experience

See where this freelancer has spent most of their professional time. Longer bars indicate deeper hands-on experience, while shorter ones reflect targeted or project-based work.

Experienced in Media and Entertainment (8 years), Retail (7.5 years), Sport (7.5 years), Fashion (1 year), Information Technology (0.5 years), and Automotive (0.5 years).

Media and Entertainment

Retail

Sport

Fashion

Information Technology

Automotive

Business Areas Experience

The graph below provides a cumulative view of the freelancer's experience across multiple business areas, calculated from completed and active engagements. It highlights the areas where the freelancer has most frequently contributed to planning, execution, and delivery of business outcomes.

Experienced in Marketing (8 years), Business Intelligence (7.5 years), Project Management (2 years), Product Development (1.5 years), Strategy (1 year), and Information Technology (0.5 years).

Marketing

Business Intelligence

Project Management

Product Development

Strategy

Information Technology

Skills

Agile Project Management According To Prince2 And Scrum
Atlassian/jira
Setting Up And Optimizing Online Shops With Shopify And Etsy
Running Google/facebook Ads, Optimization With Google Analytics
Canva
Asana
Miro
Salesforce
Microsoft Office
Google Workspace

Languages

German

Advanced

English

Advanced

French

Advanced

Education

Aug 2018 - Dec 2018

Université Laval

Québec City, Canada

Oct 2016 - Sep 2021

University of Bayreuth

B. A. · Philosophy & Economics · Bayreuth, Germany

Profile

Created

February 2024

Last Update

April 2025

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Frequently asked questions

Do you have questions? Here you can find further information.

Where is Rafael based?

Rafael is based in Hamburg, Germany and can operate in on-site, hybrid, and remote work models.

What languages does Rafael speak?

Rafael speaks the following languages: German (Advanced), English (Advanced), French (Advanced).

How many years of experience does Rafael have?

Rafael has at least 8 years of experience. During this time, Rafael has worked in at least 8 different roles and for 8 different companies. The average length of individual experience is 1 year. Note that Rafael may not have shared all experience and actually has more experience.

What roles would Rafael be best suited for?

Based on recent experience, Rafael would be well-suited for roles such as: Salesforce Project Manager, E-Commerce Project Manager, Brand Marketing Manager / E-Commerce Manager.

What is Rafael's latest experience?

Rafael's most recent position is Salesforce Project Manager at Salesfive GmbH.

What companies has Rafael worked for in recent years?

In recent years, Rafael has worked for Salesfive GmbH, Dept Design & Technology GmbH, Individualix, Athletive24 Online Shop, and Rafael Wirth Einzelunternehmen.

Which industries is Rafael most experienced in?

Rafael is most experienced in industries like Media, Entertainment and Publishing, Retail, and Sport and Recreation. Rafael also has some experience in Fashion and Apparel, Automotive, and Information Technology (IT).

Which business areas is Rafael most experienced in?

Rafael is most experienced in business areas like Marketing, Business Intelligence, and Project Management. Rafael also has some experience in Product Development, Strategy and Planning, and Information Technology (IT).

Which industries has Rafael worked in recently?

Rafael has recently worked in industries like Media, Entertainment and Publishing, Retail, and Sport and Recreation.

Which business areas has Rafael worked in recently?

Rafael has recently worked in business areas like Marketing, Business Intelligence, and Product Development.

What is Rafael's education?

Rafael holds a Bachelor in Philosophy & Economics from University of Bayreuth.

What is the availability of Rafael?

The availability of Rafael needs to be confirmed.

What is the rate of Rafael?

Rafael's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.