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Jennifer Becker

Senior Campaign Manager

Jennifer Becker
Obertshausen, Germany

Experience

Mar 2024 - Present
2 years

Senior Campaign Manager

Cheil Germany GmbH

  • Campaign management for the client Samsung
  • Developing and implementing brand content and producing assets in close collaboration with the media agency
Nov 2023 - Mar 2024
5 months

Social Media Manager

Anja Förster, Keynote-Speakerin & Autorin

  • Static and video content creation for LinkedIn, YouTube & Instagram
  • Social Media & Community Management
Jun 2023 - Present
2 years 9 months

Social Media Manager & Content Creator

2__faraway

  • Travel and pro bono content creation
  • Video production & photography
  • Social Media Management
Jan 2023 - Present
3 years 2 months

Social Media & Campaign Manager

respektive1 GmbH

  • Social media and campaign management for clients such as PremierInn, Northern Territory (Tourism Australia), Pluxee (formerly Sodexo)
  • Developing the brand strategy
  • Deriving the marketing plan
  • Editorial planning, project management
Jun 2022 - Present
3 years 9 months

Designer

CrossFit Rodgau

  • Flyer design
  • Website consulting
Mar 2022 - Jun 2023
1 year 4 months

Brand & Media Manager De'Longhi

De’Longhi Deutschland GmbH

  • Brand management, brand building & brand positioning for the De'Longhi brand
  • Developing the annual brand strategy and deriving the marketing plan
  • Brand communication and marketing activities
  • Campaign management for hero product launches, coordinating external partners like agencies and internal stakeholders
  • Creating the media strategy in collaboration with the media agency
  • Managing the marketing and media budget
  • Briefing and overseeing creative and media agencies
  • Defining KPIs and monitoring marketing activities and brand performance
  • Social media management in collaboration with the social media manager, agencies and creators
  • Implementing partnerships with brands like Lavazza, Alpro, Ankerkraut, Depot
  • Preparing presentations for the local and international management level (HQ)
Aug 2021 - Present
4 years 7 months

Brand & Campaign Management, Content Creation

Freelancer

  • Brand management, brand strategy, brand communication
  • Strategic & operational campaign management
  • Social media marketing
  • Content creation: video & photo production
  • eComm: performance marketing
  • Film production: producer assistant
Aug 2021 - Dec 2021
5 months
Munich, Germany

Producer Assistant & Social Media Manager

Hochkant Film GmbH & Co. KG

  • Administrative management before, during and after the shoots
  • Creating pre-production booklets for pre-production meetings with clients Porsche and BMW
  • Casting & talent management in preparation for the shoots, on set and in post-production
  • Managing social media accounts: layout & creation of Instagram content, posts and communication with followers
Aug 2020 - Aug 2021
1 year 1 month
Schwalbach am Taunus, Germany

Digital Marketing Manager & Campaign Specialist

Samsung Electronics GmbH

  • Developing the annual brand strategy and deriving the marketing plan
  • Campaign management for hero product launches, coordinating external partners like agencies and internal stakeholders
  • Creating the media strategy in collaboration with the media agency
  • Managing the marketing and media budget
  • Defining KPIs and consistent analysis of brand content and performance
  • Influencer campaigns for the Samsung Pay apps
  • eCommerce: online shop promotions/campaigns
  • Performance marketing: tracking, reporting, monitoring, optimization, analysis and defining lessons learned
  • Briefing and overseeing creative and media agencies
May 2020 - Present
5 years 10 months

Watercolor painting

evelynXjenny

Jul 2019 - Aug 2020
1 year 2 months
Frankfurt, Germany

Social Media Manager & Video Producer – Cruise

e-hoi GmbH

  • Managing social media channels (Facebook, Instagram, YouTube, blog) for the corporate group
  • Developing the long-term social media strategy and setting short-term and operational goals
  • Editorial planning & content creation
  • Community management
  • Creating and managing promotions in Facebook Business & Ad Manager: planning and running campaigns, defining relevant KPIs, budget responsibility and management, KPI tracking
  • Google Analytics: monitoring and optimizing social media traffic for all channels and paid & organic content
  • Website backend: conversion tracking, creating landing pages, mobile testing
  • Video production/content creation: scriptwriting, pre-production/footage, filming on ships and in destinations, on-camera presenting, audio recording/voice-over, post-production – editing, overlays, subtitles, exporting
  • YouTube: uploading videos and monitoring in YouTube Analytics
  • Blog: drafting articles, publishing in WordPress, cross-posting on social media channels
Feb 2019 - Jun 2019
5 months
Obertshausen, Germany

Online Marketing Manager

Egro-Direktwerbung GmbH

  • Managing social media channels (Facebook, Instagram) for the corporate group
  • Developing the long-term strategy, setting short-term and operational goals, editorial planning & content creation
  • Community management; recruiting strategy for social channels
  • Online marketing: social ads (Facebook Business & Ad Manager), SEO/SEA, website relaunch & maintenance, press releases
  • Print: layout & design
  • Trade show: planning and operational execution
May 2017 - Jun 2018
1 year 2 months
Frankfurt, Germany

Junior Account Manager International

Leo Burnett GmbH

  • Client support/project management for Philip Morris (Marlboro, IQOS, L&M, Chesterfield)
  • Internal project management, briefings (print, audio/video, digital/online), budget control
  • Print: print approvals, sending proofs, sales folders, POS materials, mailings, inserts
  • Audio/video: offline & online videos, briefings for the creative department and studios, soundbriefings
  • Digital/online: platform maintenance (Austria), content development, weekly uploads, content management
  • Project management: budget & billing process, time & process management
  • Adapting international campaigns to national markets, ensuring brand consistency (CI/CD), presentations, competitor analysis, event management, strategic brand management, communication with external service providers
Aug 2012 - Sep 2013
1 year 2 months
Frankfurt, Germany

Intern and Freelancer

Brand Factory Group GmbH

  • Project support in the creative and account teams for FMCG and pharma clients (Delacre, McVities, Maggi, Smarties, Hipp, Suboxone, Thyrogen)
  • Graphic design & layout creation for packaging, flyers, sales folders, catalogs, POS materials
  • Image editing & retouching as well as social media content, websites, and presentations
  • Supporting projects, doing competitive analysis, preparing briefings, presentations, attending strategic meetings, visiting trade shows
Aug 2010 - May 2017
6 years 10 months
Offenbach, Germany

Marketing Assistant

Kappus GmbH & Co. KG

  • Marketing/product development: master's thesis, market & competitor analysis
  • Developing new products like solid shampoo or charcoal soap in collaboration with sales
  • Managing freelance designers & suppliers
  • Print approvals, stock photo research
  • Supporting packaging design & relaunches
  • Editing catalogs
  • Creating flyers and cards, corporate presentations
  • Online shop: image editing, data implementation
  • Quality management: production control, documenting samples
  • Administration: filing, management support, trade show planning
  • Factory outlet: 3-month takeover, sales, cash management, window decoration

Industries Experience

See where this freelancer has spent most of their professional time. Longer bars indicate deeper hands-on experience, while shorter ones reflect targeted or project-based work.

Experienced in Advertising (7 years), Cosmetics (7 years), Arts and Crafts (6 years), Media and Entertainment (4.5 years), Tourism (4 years), and Sport (3.5 years).

Advertising
Cosmetics
Arts and Crafts
Media and Entertainment
Tourism
Sport

Business Areas Experience

The graph below provides a cumulative view of the freelancer's experience across multiple business areas, calculated from completed and active engagements. It highlights the areas where the freelancer has most frequently contributed to planning, execution, and delivery of business outcomes.

Experienced in Marketing (15 years), Product Development (7 years), Quality Assurance (7 years), Production (6 years), Project Management (4 years), and Strategy (3 years).

Marketing
Product Development
Quality Assurance
Production
Project Management
Strategy

Skills

Ms Office

  • Word Very Good
  • Powerpoint Very Good
  • Excel Basic Knowledge

Adobe Creative Cloud

  • Adobe Indesign Very Good
  • Adobe Photoshop Very Good
  • Adobe Illustrator Good
  • Adobe Premiere Very Good

Online Marketing & Analytics

  • Facebook Business/ad Manager Very Good
  • Google Analytics Good
  • Adobe Analytics Good
  • Youtube Analytics Good
  • Google Adwords Basic Knowledge
  • Html Basic Knowledge

Other Tools

  • Jira Very Good
  • Confluence Very Good

Languages

German
Native
English
Advanced
French
Intermediate
Spanish
Elementary

Education

Oct 2014 - Aug 2016

Hochschule RheinMain

Master in Media & Design Management · Media & Design Management · Wiesbaden, Germany · 1,9

Oct 2010 - Feb 2014

Hochschule RheinMain

Bachelor in Media Management · Media Management · Wiesbaden, Germany · 1,5

Aug 2001 - Jun 2010

Adolf-Reichwein-Gymnasium

High school diploma · Heusenstamm, Germany · 1,3

Certifications & licenses

Aerobic & Group Fitness Instructor B license

German Fitness & Aerobic Association (DFAV)

Profile

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Frequently asked questions

Do you have questions? Here you can find further information.

Where is Jennifer based?

Jennifer is based in Obertshausen, Germany and can operate in on-site, hybrid, and remote work models.

What languages does Jennifer speak?

Jennifer speaks the following languages: German (Native), English (Advanced), French (Intermediate), Spanish (Elementary).

How many years of experience does Jennifer have?

Jennifer has at least 15 years of experience. During this time, Jennifer has worked in at least 15 different roles and for 15 different companies. The average length of individual experience is 1 year. Note that Jennifer may not have shared all experience and actually has more experience.

What roles would Jennifer be best suited for?

Based on recent experience, Jennifer would be well-suited for roles such as: Senior Campaign Manager, Social Media Manager, Social Media Manager & Content Creator.

What is Jennifer's latest experience?

Jennifer's most recent position is Senior Campaign Manager at Cheil Germany GmbH.

What companies has Jennifer worked for in recent years?

In recent years, Jennifer has worked for Cheil Germany GmbH, Anja Förster, Keynote-Speakerin & Autorin, 2__faraway, respektive1 GmbH, and CrossFit Rodgau.

Which industries is Jennifer most experienced in?

Jennifer is most experienced in industries like Advertising, Beauty and Cosmetics, and Arts and Crafts. Jennifer also has some experience in Media, Entertainment and Publishing, Tourism and Hospitality, and Sport and Recreation.

Which business areas is Jennifer most experienced in?

Jennifer is most experienced in business areas like Marketing, Product Development, and Quality Assurance (QA). Jennifer also has some experience in Production/Manufacturing, Project Management, and Strategy and Planning.

Which industries has Jennifer worked in recently?

Jennifer has recently worked in industries like Arts and Crafts, Advertising, Media, and Entertainment and Publishing.

Which business areas has Jennifer worked in recently?

Jennifer has recently worked in business areas like Production/Manufacturing, Marketing, and Project Management.

What is Jennifer's education?

Jennifer holds a Master in Media & Design Management from Hochschule RheinMain and a Bachelor in Media Management from Hochschule RheinMain.

Does Jennifer have any certificates?

Jennifer has 1 certificate: Aerobic & Group Fitness Instructor B license.

What is the availability of Jennifer?

Jennifer is immediately available full-time for suitable projects.

What is the rate of Jennifer?

Jennifer's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.

How to hire Jennifer?

To hire Jennifer, click the Meet button on the profile to request a meeting and discuss your project needs.

Average rates for similar positions

Rates are based on recent contracts and do not include FRATCH margin.

1000
750
500
250
Market avg: 810-970 €
The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.
Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.