Nicola Fischer
Project Management
Experience
Projektleitung
Publicis Pixelpark
- of offline & online campaigns for IQOS/Philip Morris.
Projektleitung
Leo’s Thjnk Tank
- of offline & online campaigns for McDonald’s.
Projektleitung
Publicis Pixelpark
- of offline & online campaigns for IQOS/Philip Morris.
Head of Brand Communication & PR
Loewe
- Leading and responsibility for marketing and communication.
- Developing brand strategy and marketing plan as the framework for offline and online measures to achieve sales targets.
- Close collaboration with management and sales leadership.
- Team leadership.
Projektleitung
Zum Roten Hirschen
- of offline & online campaigns for MediaMarkt.
Projektleitung
Heye
- of offline & online campaigns for HD+.
Projektleitung
Plan.Net
- of online campaigns for Danone.
Projektleitung
Sky
- of offline & online measures in the CRM area.
Copy Editor
Apple Inc.
- Reviewing, editing, and optimizing ad copy for Apple product launches immediately before the Steve Jobs | Tim Cook keynotes.
Efficiency Consultant
Sky
- Process analysis & process optimization for Sky Creative Services (in-house agency).
Head of Digital Marketing
Condé Nast Verlag
- for Vogue, GQ, Glamour, myself, AD, Wired, and style.de.
- Project management of the vogue.de relaunch.
Projektleitung
Interone
- of online campaigns for BMW in the eCRM area.
Projektleitung
Condé Nast Verlag
- myself.de relaunch.
Projektleitung
Payback
- Building & maintaining the Payback Facebook page.
Projektleitung
Nfon
- of all offline & online measures.
Brand Consultant
Scoreloop
- Developing the brand strategy and corporate design.
- Project management of the website launch.
Projektleitung
Siemens Enterprise
- Relaunch of the global website.
Projektmanagement
Lovefilm
- various offline & online measures.
Projektleitung
Pact Communication Group
- Image campaign for Tele Columbus.
Projektmanagement
Giesecke & Devrient
- various offline & online measures.
Content-Development
Tomorrow Focus
- for the Focus Brain Cup (advertising trivia quiz).
360° Marketing Communication
Freelance
- Interim manager for 360° marketing communication projects (detailed client list from page 3).
Director Marketing Communication
Tiscali
- Developing marketing strategy and implementation in all communication channels.
- B2C, B2B, offline & online.
- Team leadership.
Leitung Marketing N24 Digital
Kirch Intermedia
- Relaunch of the news website and marketing via a TV campaign.
- Team leadership.
Marketing Communication Manager
Apple
- Conceptualization and implementation of all ATL & BTL campaigns in DACH.
- Team leadership.
Etat Direktor
BBDO Hamburg
- Concept, supervision, and implementation of all image and product campaigns for Apple in DACH.
- Team leadership.
Projektmanager
Schober Direktmarketing
- Introduction, marketing, and sales of a multi-part mailing.
Summary
With my many years of professional experience at renowned companies and agencies, I possess extensive knowledge in marketing communication. Understanding the target audience and their needs is at the heart of my work. I offer 360° concept development, evaluation, and implementation of customer-centric image campaigns and sales promotions. 360° means that all touchpoints of the customer journey are supplied with the right content at the right time. In short: marketing communication that enables your customers to experience a credible brand and increases your company’s sales. I am experienced in leading teams and managing external service providers. I am well versed in optimizing existing processes. I also bring self-motivation, a hands-on mentality, a sense of humor, and an exceptional attention to detail. Through continuous reading of advertising copy, I have made this requirement for my job a side activity. I review, edit, and optimize advertising copy on a content, linguistic, and formal level.
Languages
Education
Business Academy
Business Administrator BA · Germany
Theodor Heuss Grammar School
A-levels · Pinneberg, Germany
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