Lora S.
Product Marketing Manager
Experience
Sep 2024 - Present
1 yearProduct Marketing Manager
Wemolo GmbH
- Positioning & messaging for hardware and software, campaigns for real estate, retail, and municipalities
- Developed sales and website content
- Close coordination with product, design, and sales
- Launched new marketing processes and automations
May 2023 - Aug 2024
1 year 4 monthsTechnical Marketing Manager
picturemaxx AG
- Managed and enhanced the company website
- Implemented SEO and SEA strategies
- Maintained content and optimized technical aspects
- Ran social media marketing and newsletter campaigns
- Contributed to marketing strategy and positioning
Jun 2022 - Present
3 years 3 monthsFreelance | Self-Employed
- Branding & UX
- Website projects & content production
- Strategic consulting (AI, no-code, automation)
Jun 2022 - Present
3 years 3 monthsFounder / Brand building from A to Z
lora Naturkomsetik
- Product development, webshop, social media, CI, print, ads, and content
- Community building & direct customer engagement
- Storytelling and influencer collaborations
- Brand loyalty
Oct 2019 - Mar 2022
2 years 6 monthsTechnical Marketing Engineer
emarketing AG
- Technical marketing, SEA, and SEO
- UX design and documentation
- Product support and support processes
- Marketing automations
Summary
From idea to execution – I simplify complexity and make sure products are seen, understood, and loved. Whether it's brand building, UX, growth, or tech – I blend strategy with emotion and translate it into measurable results.
Languages
German
NativeEnglish
AdvancedEducation
Oct 2016 - Jun 2020
Munich University of Applied Sciences
Bachelor of Engineering · Technical Writing & Communication · Munich, Germany
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