Roland (M.) Cernat

Founder & Chief AI Officer

Munich, Germany

Experience

May 2023 - Present
2 years 3 months
Munich, Germany

Founder & Chief AI Officer

AI for Business

๐—ช๐—ฒ ๐˜๐˜‚๐—ฟ๐—ป ๐—š๐—ฒ๐—ป๐—”๐—œ ๐—ผ๐˜ƒ๐—ฒ๐—ฟ๐˜„๐—ต๐—ฒ๐—น๐—บ ๐—ถ๐—ป๐˜๐—ผ ๐—ฐ๐—ผ๐—ป๐—ณ๐—ถ๐—ฑ๐—ฒ๐—ป๐˜ ๐—ฒ๐˜…๐—ฒ๐—ฐ๐˜‚๐˜๐—ถ๐—ผ๐—ป ๐—ณ๐—ผ๐—ฟ ๐—บ๐—ถ๐—ฑ-๐—บ๐—ฎ๐—ฟ๐—ธ๐—ฒ๐˜ ๐—ถ๐—ป๐—ฑ๐˜‚๐˜€๐˜๐—ฟ๐—ถ๐—ฎ๐—น ๐—ฐ๐—ผ๐—บ๐—ฝ๐—ฎ๐—ป๐—ถ๐—ฒ๐˜€.

๐—™๐—ผ๐—ฐ๐˜‚๐˜€ ๐—ฎ๐—ฟ๐—ฒ๐—ฎ๐˜€

  • Consulting & Workshops using ARRCHยฎ & AI Design Sprintยฎ (1:1, team, org-level)
  • Drive ROI-in-Weeks pilots: average pay-back in 8 weeks, 25 %+ cost-to-value delta
  • Coach decision-makers to own an AI narrative that sticks with boards & teams
  • Build repeatable systems, no one-off hacks, so capabilities scale, not just demos

๐—ฅ๐—ฒ๐˜€๐˜‚๐—น๐˜๐˜€ ๐˜€๐—ป๐—ฎ๐—ฝ๐˜€๐—ต๐—ผ๐˜ (past 12 months)

  • 300+ professionals trained, 72 % daily ARRCH adoption after 30 days
  • Median of 4 validated use-cases per sprint; 2 typically enter production within one quarter
  • Microsoft 365 Copilot roll-out: with 10 % month-on-month adoption across 5 departments

๐—ง๐˜†๐—ฝ๐—ถ๐—ฐ๐—ฎ๐—น ๐—ผ๐˜‚๐˜๐—ฐ๐—ผ๐—บ๐—ฒ๐˜€ ๐—ถ๐—ป ๐Ÿด ๐˜„๐—ฒ๐—ฒ๐—ธ๐˜€

  • 3x productivity lift in targeted workflows
  • 2โ€“4 validated use-cases ready for scale
  • +60 % jump in team AI-confidence

๐—–๐—ผ๐—ป๐˜๐—ฎ๐—ฐ๐˜ โ†’ [link]

Mar 2022 - Dec 2025
2 years 10 months

Digital Business Expert (Innovation & GenAI)

Miba Group

I was the go-to expert for generative AI and digital business innovation at Miba.

Miba is an industrial supplier in the manufacturing, automotive, energy sector with approx. โ‚ฌ1.2B revenue, 7,500+ employees.

I transformed ideas into innovations and established new business models.

My mission was to push the boundaries of what was possible with tech.

My focus was on generative AI. My approach:

  • Seamlessly integrated AI into workflows.
  • Identified optimal AI opportunities.
  • Cultivated an AI-first mindset.
  • Developed a robust AI strategy.

Achievements:

  • Project leader for the Microsoft 365 Copilot adoption and evaluation.

  • Developed the Microsoft 365 Copilot adoption strategy.

  • Change manager and initiator for the internal ChatGPT implementation.

  • Increased generative AI adoption (ChatGPT) by 10% monthly over 12 months.

  • Led and developed tailored GenAI workshops for 300+ employees across departments.

  • Led and developed AI use case discovery sessions across 5 departments.

  • Hands on strategy and implementation of AI use cases with >25% ROI per case.

My days were an AI supported mix of innovation, transformation, and strategic growth.

May 2021 - Jan 2022
9 months
Munich, Germany

Innovation and Digital Strategy Manager

verlag moderne industrie GmbH

Development of innovative and disruptive solutions to drive growth and profitability.

Leveraging a deep understanding of technology, design, and business to create go-to-market strategies, customer experiences, and revenue models.

  • Crafting and refining innovation processes, spotting opportunities and risks, and devising actionable plans.
  • Establishing a monitoring system for internal innovation, competitor analysis, and trends, optimizing product-market alignment.
  • Crafting digital strategies and executing go-to-market plans from inception to implementation.
  • Assessing conventional business models, adapting them to dynamic digital landscapes for heightened competitiveness.
Jan 2018 - Apr 2021
3 years 4 months
Germany

Innovation, Digital Strategy and Transformation Management, Project and Product Manager

Independent Consultant

Consulting at the intersection of design, business, strategy, and technology.

Helping established companies and startups win, serve, and retain customers. Identify and refine new business opportunities. Improve products and differentiate from competitors.

Immersed in the tech like Cloud, IoT, AI, AR, VR, and Blockchain, I've cultivated a unique ability to bridge technological advancements with real-world challenges and opportunities. This perspective equipped me to offer insightful advice and evaluate strategies with depth and foresight.

  • Explored complex scenarios, discovering innovation opportunities. Result: Launch of 1-3 new products, services, categories, or experiences per client.
  • Identified new customer-centered offerings. Implemented lean trend screening processes. Result: 20% average increase in customer satisfaction per client.
  • Deepened customer understanding. Enhanced product-market fit to position brands. Result: 25% average increase in brand recognition. 10% average increase in market share per client.
  • Drove business and innovation forward. Aligned with human resources under a common leitmotiv. Result: 20% average increase in employee morale. 15% average increase in business growth per customer.
  • Conducted comprehensive market research, informing strategies that bolstered clients' market share by an average of 20%.
  • Devised and executed go-to-market strategies, fueling a notable 15% uptick in customer retention rates across clients.
  • Spearheaded the testing of pioneering design concepts and tech innovations, ensuring clients maintained their trendsetting status, with 1-3 innovative features launched per client.
  • Harmonized client platforms with corporate identity, amplifying user engagement by an average of 10%.
  • Strategically optimized resource allocation, yielding a remarkable 30% increase in efficiency
Sep 2015 - Jun 2017
1 year 10 months
Germany

Head of Department (Automotive)

Creative Wave GmbH

Led small to large-scale and local to global automotive projects. Utilized skills in multi-project management and change management. Effectively assigned work based on resource needs, project requirements, and unique skill set demands. Applied flexible leadership style. Managed high-value and high-quality standards. Balanced budget, resources, and project requirements.

  • Managed a team of 14 employees plus up to 20 contractors.
  • Completed more than 25+ projects on schedule and within budget.
  • Managed projects valued up to 1 million โ‚ฌ per single contract.
  • Tracked up to 5 simultaneously running projects.
  • Created plans incorporating all project requirements.
  • Decreased project cost overruns by flagging potential issues and budget implications.
  • Identified risks and proposed options for project profitability.
  • Reduced project cost overruns by 10% through staffing demand forecast documents.
Mar 2014 - Aug 2015
1 year 6 months
Germany

Co-Founder Zyncd (acquired by Capacity LLC in USA)

Zyncd

Capacity Holdings LLC / capacity.net acquired Zyncd in July 2017.

Zyncd was the smart CV for the gig economy. It was the future of gig economy resumes. A platform that used smart AI to match job ads with the perfect candidates. It made freelancers stand out.

  • We harnessed AI to boost the match accuracy between candidates and jobs by 25%. A game-changer in recruitment.
  • I learned to lead the development of our AI tool. Coordinating with tech geniuses, setting clear goals, and tracking our journey to success.
  • We mapped out a product strategy that introduced 14 AI features. Result? User engagement and satisfaction soared by 45%.
  • Our market positioning was strategic. We increased our customer base by 30% and slashed churn by 40% with pinpointed strategies.

All this? It wasn't just about tech. It was about understanding the gig economy's potential and steering our product to meet its needs. The result? A merger that made sense. A strategy that delivered.

Jan 2013 - Dec 2014
1 year
Munich, Germany

Co-Founder

ImmoMatch

ImmoMatch was an online matching platform for real estate. The goal was to revolutionize real estate matchmaking. We leveraged tenant and landlord profiles for seamless matches. Our AI-driven tool streamlined the process, making us a beacon of efficiency. For tenants, we made standing out effortless. Landlords saw their selection process turbocharged. Quality assurance was our mantra throughout.

  • Co-founded a startup, embracing challenges head-on.
  • Navigated multitasking with finesse, amid constraints.
  • Mastered AI's intricacies, pivotal in real estate innovation.
  • Optimized business processes, simplifying tenant-landlord dynamics.
  • Crafted a user-friendly interface, empowering seamless interactions.

Skills:

  • How to Found and Drive Startup 101
  • Understanding AI Technology 101
Jan 2008 - Dec 2013
5 years
Germany

Founder and Freelance Designer

ObeyaDesign Agency

I started a design agency with a clear mission. Design sustainable products. Balance user emotions and needs with company goals.

  • Crafted a unique design philosophy. "Our products inspire with their looks, convince with their experience, and 'wow' by defying the norm."
  • Set a high bar. Our approach combined work ethics, aesthetics, and tech excellence.

We listened. We learned. From our customers.

Skills:

  • Product Design
  • Industrial Design
  • Automotive Design
  • Web & App Design
  • Graphic Design
  • Design Patents
  • Trade Marks
  • Corporate Identity
  • Brand Identity
  • Taxonomy & Terminology
  • Design Thinking
  • Design Strategy
  • Design Research
  • UX / User Experience
  • UI / User Interface

Summary

๐—œ ๐—ผ๐—ณ๐—ณ๐—ฒ๐—ฟ ๐—ฎ ๐˜‚๐—ป๐—ถ๐—พ๐˜‚๐—ฒ ๐—ฐ๐—ผ๐—บ๐—ฏ๐—ถ๐—ป๐—ฎ๐˜๐—ถ๐—ผ๐—ป ๐—ผ๐—ณ ๐Ÿญ๐Ÿฑ+ ๐˜†๐—ฒ๐—ฎ๐—ฟ๐˜€ ๐—ผ๐—ณ ๐—ถ๐—ป๐—ฑ๐˜‚๐˜€๐˜๐—ฟ๐˜† ๐—ฒ๐˜…๐—ฝ๐—ฒ๐—ฟ๐—ถ๐—ฒ๐—ป๐—ฐ๐—ฒ, ๐—ฝ๐—ฟ๐—ผ๐˜ƒ๐—ฒ๐—ป ๐—”๐—œ ๐—ฒ๐˜…๐—ฝ๐—ฒ๐—ฟ๐˜๐—ถ๐˜€๐—ฒ, ๐—ฎ๐—ป๐—ฑ ๐—ฐ๐—ต๐—ฎ๐—ป๐—ด๐—ฒ ๐—บ๐—ฎ๐—ป๐—ฎ๐—ด๐—ฒ๐—บ๐—ฒ๐—ป๐˜ ๐—ฐ๐—ฎ๐—ฝ๐—ฎ๐—ฏ๐—ถ๐—น๐—ถ๐˜๐—ถ๐—ฒ๐˜€ ๐˜๐—ผ ๐—ฎ๐—ฑ๐—ฑ๐—ฟ๐—ฒ๐˜€๐˜€ ๐˜๐—ต๐—ฒ ๐—ฐ๐—ฟ๐—ถ๐˜๐—ถ๐—ฐ๐—ฎ๐—น ๐—ด๐—ฎ๐—ฝ๐˜€ ๐—ถ๐—ป ๐˜†๐—ผ๐˜‚๐—ฟ ๐—”๐—œ ๐˜๐—ฟ๐—ฎ๐—ป๐˜€๐—ณ๐—ผ๐—ฟ๐—บ๐—ฎ๐˜๐—ถ๐—ผ๐—ป.

๐—ช๐—ต๐—ฎ๐˜ ๐˜€๐—ฒ๐˜๐˜€ ๐—บ๐˜† ๐˜„๐—ผ๐—ฟ๐—ธ ๐—ฎ๐—ฝ๐—ฎ๐—ฟ๐˜ ๐—ถ๐˜€ ๐˜๐—ต๐—ฒ ๐—ฎ๐—ฏ๐—ถ๐—น๐—ถ๐˜๐˜† ๐˜๐—ผ ๐—ฒ๐—พ๐˜‚๐—ถ๐—ฝ ๐˜๐—ฒ๐—ฎ๐—บ๐˜€ ๐˜„๐—ถ๐˜๐—ต ๐—ณ๐—ฟ๐—ฎ๐—บ๐—ฒ๐˜„๐—ผ๐—ฟ๐—ธ๐˜€ ๐˜๐—ต๐—ฎ๐˜ ๐—ผ๐˜‚๐˜๐—น๐—ฎ๐˜€๐˜ ๐˜๐—ต๐—ฒ ๐—ฐ๐—ผ๐—ป๐˜€๐˜‚๐—น๐˜๐—ฎ๐—ป๐˜, ๐˜€๐—ผ ๐—”๐—œ ๐—ฏ๐—ฒ๐—ฐ๐—ผ๐—บ๐—ฒ๐˜€ ๐—ฎ ๐—ฐ๐—ผ๐—ป๐—ณ๐—ถ๐—ฑ๐—ฒ๐—ป๐˜ ๐—ฝ๐—ฎ๐—ฟ๐˜ ๐—ผ๐—ณ ๐˜†๐—ผ๐˜‚๐—ฟ ๐—ฑ๐—ฎ๐—ถ๐—น๐˜† ๐—ฏ๐˜‚๐˜€๐—ถ๐—ป๐—ฒ๐˜€๐˜€.

- ARRCHยฎ Framework โ€“ a thinking system for reliable AI answers - AI Design Sprintยฎ โ€“ a fast path to validated use-cases with measurable ROI - Power AI Sessions โ€“ clarity-building sessions that shift your mindset to motion ๐—œ๐˜โ€™๐˜€ ๐—ฎ๐—ฏ๐—ผ๐˜‚๐˜ ๐—”๐—œ ๐˜๐—ต๐—ฎ๐˜ ๐˜„๐—ผ๐—ฟ๐—ธ๐˜€ โ€œYou donโ€™t need to master AI. You need to move with it - confidently.โ€ ๐—ช๐—ต๐—ฎ๐˜ ๐—บ๐˜† ๐—ฐ๐—น๐—ถ๐—ฒ๐—ป๐˜๐˜€ ๐˜€๐—ฎ๐˜† - โ€œI stopped experimenting. Now Iโ€™m executing with confidence.โ€ Markus H., Executive - โ€œNow I have a way to lead the conversation, not just follow it.โ€ Christina F., Head of Transformation - โ€œRoland is someone who instantly understood me and gave me the frameworks and confidence to work with AI. No BS. No hype.โ€ Thomas K., Managing Director ๐—ฆ๐—ต๐—ถ๐—ณ๐˜ ๐—ณ๐—ฟ๐—ผ๐—บ ๐—ฒ๐˜…๐—ฝ๐—น๐—ผ๐—ฟ๐—ฎ๐˜๐—ถ๐—ผ๐—ป ๐˜๐—ผ ๐—ฒ๐˜…๐—ฒ๐—ฐ๐˜‚๐˜๐—ถ๐—ผ๐—ป, ๐˜๐—ผ๐—ฑ๐—ฎ๐˜†. - aiforbusiness.ai ~~~ My Background - 15+ years of experience across startups and corporates - Leadership roles from C-level to team lead - Deep expertise in strategic innovation, digital business, and workflow design - Proven record in turning complexity into scalable systems - now powered by AI - Passionate about making WORK work better - efficient, fulfilling, and future-ready

Languages

German
Native
English
Advanced

Education

Oct 2006 - Jun 2007

Ohio State University

Industrial Design ยท Columbus, United States

Oct 2004 - Jun 2008

Fachhochschule fรผr Gestaltung Schwรคbisch Gmรผnd

Diploma ยท Digital and Product Design ยท Schwรคbisch Gmรผnd, Germany

Certifications & licenses

Generative AI Business Strategy

Section

AI Design Sprintยฎ Facilitator

33A

Certified Member of the AI Class

Section

Building an AI First Organization

Section