Kai Wulff - Director E-Business

Q: Where is Kai based?

Kai is based in Munich, Germany .

Q: What languages does Kai speak?

Kai speaks the following languages: German (Native), English (Advanced) .

Q: How many years of experience does Kai have?

Kai has at least 39 years of experience. During this time, Kai has worked in at least 7 different roles and for 9 different companies . The average length of individual experience is 4 years and 4 months . Note that Kai may not have shared all experience and actually has more experience.

Q: What is Kai's latest experience?

Kai's most recent position is Director E-Business at Augsburger Aktienbank .

Q: What companies has Kai worked for in recent years?

In recent years, Kai has worked for Augsburger Aktienbank .

Q: Which industries is Kai most experienced in?

Kai is most experienced in industries like Banking and Finance , Advertising , and Professional Services . Kai also has some experience in Food and Beverage , Retail , Media, and Entertainment and Publishing .

Q: Which business areas is Kai most experienced in?

Kai is most experienced in business areas like Marketing , Strategy and Planning , and Product Development . Kai also has some experience in Business Intelligence .

Q: Which industries has Kai worked in recently?

Kai has recently worked in industries like Banking and Finance .

Q: Which business areas has Kai worked in recently?

Kai has recently worked in business areas like Marketing , Product Development , and Strategy and Planning .

Recommended expert

Munich, Germany

Experience

Jan 2018 - Dec 2023

6 years

Germany

Director E-Business

Augsburger Aktienbank

Development and expansion of the business unit's strategic positioning
Development and expansion of the B2C area in E-Business
Brand Building
Social Media Strategies
Product Development
Development and launch of new marketing strategies

Jan 2010 - Dec 2018

9 years

Germany

Self-employed Consultant

Independent Consultant

Brand Performance
Growth
Planning
Customer Intelligence
Customer Loyalty
E-Commerce
Projects for Bristol-Myers Squibb, LEGO, Nürnberger Insurance, B.A.H, Bauer Private Bank, Bankhaus Jungholz, Chamber of Industry and Commerce (IHK), Langenscheidt, Schufa, G2K, rheingold Market Research

Jan 2001 - Dec 2010

10 years

Germany

Member of Board

BNP Paribas, Cortal Consors SA

Managing 35 employees
Responsible for a seven-figure marketing budget
Corporate Strategy
Marketing (all channels)
Dialogue Marketing
CRM
Brand Management (national and international)
Product Development
Business Intelligence
E-Business
Leading the cross-border merger in 2003

Jan 2000 - Dec 2001

2 years

Germany

Head of Marketing

Direktanlagebank München / Comcon AG

Leading the marketing activities of Direktanlagebank München
Responsible for marketing for the subsidiary Comcon AG
Overseeing the merger with G+J Business Channel AG

Jan 1999 - Dec 2000

2 years

Germany

Member of the Executive Board

Grafix Werbeagentur GmbH

Managing clients such as Bounty, ChocoCrossis, TUI, SUZUKI, Kabel 1, 3er Küchen, FTI, Bosch, Siemens, Pelikan, Lego, Smarties, Kinowelt, AVM, Qantas, VOX

Jan 1996 - Dec 1999

4 years

Germany

Unit Manager / Account Director

Kochan & Partner Werbeagentur GmbH

Managed clients such as Erdinger Weißbräu, Studiosus Reisen, City of Regensburg, Travel Overland, ACCOR, Debitel

Jan 1995 - Dec 1996

2 years

Germany

Self-employed Consultant

Consulting for agencies and direct clients
Projects for Kabel 1, Danone, H&M, Bifi, Allianz, OXMOX, Hypovereinsbank

Jan 1990 - Dec 1995

6 years

Germany

Unit Manager / Account Director

Syntax Werbeagentur GmbH

Managed clients such as Studiosus Reisen, Van Heyden, the EU, REHAU, ENIT

Jan 1985 - Dec 1989

5 years

Germany

Marketing Manager

H&M Werbegesellschaft mbH

Trade marketing for Metro, Suma, retail, food

Industries Experience

See where this freelancer has spent most of their professional time. Longer bars indicate deeper hands-on experience, while shorter ones reflect targeted or project-based work.

Experienced in Banking and Finance (19 years), Advertising (11 years), Professional Services (9 years), Food and Beverage (7 years), Retail (5 years), and Media and Entertainment (2 years).

Banking and Finance

Advertising

Professional Services

Food and Beverage

Retail

Media and Entertainment

Business Areas Experience

The graph below provides a cumulative view of the freelancer's experience across multiple business areas, calculated from completed and active engagements. It highlights the areas where the freelancer has most frequently contributed to planning, execution, and delivery of business outcomes.

Experienced in Marketing (39 years), Strategy (18 years), Product Development (16 years), and Business Intelligence (9 years).

Marketing

Strategy

Product Development

Business Intelligence

Skills

Brand Strategy, Planning, Brand Building, Brand Performance
E-business, Performance Marketing, Digital Marketing
Growth, B2b And B2c Sales, Customer-centric Focus
Business Intelligence, Customer Loyalty, Data-driven Decision Making
Leadership And Team Management, Financial Acumen
Stakeholder Management, Negotiation Skills, Innovation And Creativity

Languages

German

Native

English

Advanced

Education

Oct 1989 - Jun 1992

European University of Hamburg

Bachelor of Science, Bachelor of Arts in Business, no degree · Business · Hamburg, Germany

Oct 1981 - Jun 1984

Buschke Marketing GmbH

Vocational training as Advertising Clerk including BAW Munich · Advertising Clerk

Oct 1968 - Jun 1980

Rotbuchen School, Michaeli Grammar School

School education, Michaeli Gymnasium diploma · Munich, Germany

Certifications & licenses

Pilot's License PPL C

Class I

Class III

Profile

Created

November 2024

Last Update

July 2025

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Frequently asked questions

Do you have questions? Here you can find further information.

Where is Kai based?

Kai is based in Munich, Germany.

What languages does Kai speak?

Kai speaks the following languages: German (Native), English (Advanced).

How many years of experience does Kai have?

Kai has at least 39 years of experience. During this time, Kai has worked in at least 7 different roles and for 9 different companies. The average length of individual experience is 4 years and 4 months. Note that Kai may not have shared all experience and actually has more experience.

What roles would Kai be best suited for?

Based on recent experience, Kai would be well-suited for roles such as: Director E-Business, Self-employed Consultant, Member of Board.

What is Kai's latest experience?

Kai's most recent position is Director E-Business at Augsburger Aktienbank.

What companies has Kai worked for in recent years?

In recent years, Kai has worked for Augsburger Aktienbank.

Which industries is Kai most experienced in?

Kai is most experienced in industries like Banking and Finance, Advertising, and Professional Services. Kai also has some experience in Food and Beverage, Retail, Media, and Entertainment and Publishing.

Which business areas is Kai most experienced in?

Kai is most experienced in business areas like Marketing, Strategy and Planning, and Product Development. Kai also has some experience in Business Intelligence.

Which industries has Kai worked in recently?

Kai has recently worked in industries like Banking and Finance.

Which business areas has Kai worked in recently?

Kai has recently worked in business areas like Marketing, Product Development, and Strategy and Planning.

What is Kai's education?

Kai holds a Bachelor in Business from European University of Hamburg and a Bachelor in Advertising Clerk from Buschke Marketing GmbH.