Recommended expert

Jakob Ruprecht

Interim Manager Digital Marketing

Jakob Ruprecht
Rheine, Germany

Experience

Sep 2024 - Feb 2025
6 months
Munich, Germany

Interim Manager Digital Marketing

Proto Labs Germany GmbH

  • SEO analysis of the German website and identification of action areas to optimize page ranking and crawl budget
  • Design of B2B email marketing and lead qualification
  • Project management for social media (Meta Business Suite and LinkedIn)
  • Marketing (general), social media, keyword research, consulting, online marketing and campaign management
Apr 2024 - Jul 2024
4 months
Ulm, Germany

Interim Head of Digital Marketing

Gardena GmbH

  • Development of a global social media strategy to consolidate 100 channels
  • Optimization of the online customer journey
  • Planning and implementation of digital marketing channels (Google Ads, Facebook ads)
  • Social media and newsletter marketing
  • Website relaunch and use of AI tools to optimize operations
  • Development and implementation of international landing pages as a link between paid ads and brand experience
Jul 2022 - Aug 2024
2 years 2 months
Berlin, Germany

Interim Marketing Manager

Zolar GmbH

  • Team management
  • Campaign management
  • Creative and copywriting
  • Consulting and project management in the B2B area
  • Development of marketing and communication strategies
  • Organization of the Intersolar 2025 trade fair
  • Online marketing, social media marketing, media planning, SEO and use of Salesforce
  • Redesign of the website after changing the business model from B2C to B2B

Industries Experience

See where this freelancer has spent most of their professional time. Longer bars indicate deeper hands-on experience, while shorter ones reflect targeted or project-based work.

Experienced in Energy (2 years) and Manufacturing (0.5 years).

Energy
Manufacturing

Business Areas Experience

The graph below provides a cumulative view of the freelancer's experience across multiple business areas, calculated from completed and active engagements. It highlights the areas where the freelancer has most frequently contributed to planning, execution, and delivery of business outcomes.

Experienced in Marketing (2.5 years) and Project Management (2.5 years).

Marketing
Project Management

Summary

Many years of expertise with over 20 years of experience as a marketing consultant and interim manager – working for leading companies and agencies.

Skills

Strategic

  • Brand Development
  • Digital Marketing Transformation And Change Management
  • Holistic Marketing And Communication Strategies
  • E-commerce (Incl. Amazon)
  • Customer Journey Management
  • Ai-supported Marketing

Operational

  • Campaign And Project Management
  • Seo/sea/sem
  • Conversion Optimization & Lead Generation
  • Social Media Marketing & Content Creation

Core Competencies

  • Marketing Management
  • Online Marketing
  • Social Media Marketing
  • Concept And Creation
  • Brand Development
  • Product Management
  • Developing Customer- And Market-oriented Services (Service Design)
  • Use Of Ai In Marketing
  • Search Engine Optimization, Seo
  • E-commerce
  • Strategy And Concept For Online Marketing
  • Customer Journey Development
  • Performance Marketing
  • Marketing Automation
  • Media Planning
  • Campaign Management
  • Radio And Tv Production
  • Ai Prompting
  • Lead Generation B2b
  • Sales Funnel Development
  • Conversion Optimization
  • B2b Marketing
  • Search Engine Marketing, Sem
  • Employer Branding

It Skills Offline

  • Windows
  • Office 365
  • Mac Os
  • Pages
  • Keynote
  • Numbers
  • Acrobat

It Skills Online Cms

  • Typo 3
  • Wordpress
  • Magnolia
  • Umbraco
  • Sitecore
  • Evolve

It Skills Social Media

  • Meta Business Manager
  • Emplifi
  • Octopost
  • Mailchimp
  • Hootsuite
  • Sprinklr

It Skills E-commerce

  • Salesforce
  • Shopware
  • Magento
  • Google Ad Manager

It Skills Analytics/project

  • Seobility
  • Lucid Chart
  • Ibo-project
  • Asana
  • Trello
  • Zoovu Communication Manager
  • Monday.com
  • Workday
  • Matomo

Industries (Excerpt)

  • Cosmetics, Beauty
  • Consumer Electronics
  • Fashion
  • Healthcare
  • Fmcg
  • Food/non-food
  • Industrial/production
  • Telecom
  • Tourism
  • Energy
  • Retail / E-commerce
  • Finance

Company Types

  • Enterprise / Corporate
  • Startup
  • Mid-sized Businesses
  • Companies With Involvement Of A Strategic Or Exit-oriented Investor

Languages

German
Native
English
Advanced

Certifications & licenses

ThePowerMBA

Profile

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Frequently asked questions

Do you have questions? Here you can find further information.

Where is Jakob based?

Jakob is based in Rheine, Germany and can operate in on-site, hybrid, and remote work models.

What languages does Jakob speak?

Jakob speaks the following languages: German (Native), English (Advanced).

How many years of experience does Jakob have?

Jakob has at least 3 years of experience. During this time, Jakob has worked in at least 3 different roles and for 3 different companies. The average length of individual experience is 1 year and 10 months. Note that Jakob may not have shared all experience and actually has more experience.

What roles would Jakob be best suited for?

Based on recent experience, Jakob would be well-suited for roles such as: Interim Manager Digital Marketing, Interim Head of Digital Marketing, Interim Marketing Manager.

What is Jakob's latest experience?

Jakob's most recent position is Interim Manager Digital Marketing at Proto Labs Germany GmbH.

What companies has Jakob worked for in recent years?

In recent years, Jakob has worked for Proto Labs Germany GmbH, Gardena GmbH, and Zolar GmbH.

Which industries is Jakob most experienced in?

Jakob is most experienced in industries like Energy and Manufacturing.

Which business areas is Jakob most experienced in?

Jakob is most experienced in business areas like Marketing and Project Management.

Does Jakob have any certificates?

Jakob has 1 certificate: ThePowerMBA.

What is the availability of Jakob?

Jakob is immediately available full-time for suitable projects.

What is the rate of Jakob?

Jakob's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.

How to hire Jakob?

To hire Jakob, click the Meet button on the profile to request a meeting and discuss your project needs.

Average rates for similar positions

Rates are based on recent contracts and do not include FRATCH margin.

1200
900
600
300
Market avg: 860-1020 €
The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.
Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.